yMarketingMatters

MARCH 14, 2017

Understanding the difference between these content updates – and doing both – can get you more exposure, followers and connections for you and your business. How People Search for Content on LinkedIn. People keep up with topics they are interested in by searching in Content search. Explore topics they care about.

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yMarketingMatters

APRIL 7, 2016

March saw a few relevant new social media updates that will help you to be more effective, resourceful and efficient in your social media marketing for your business. Facebook has long had a News Feed algorithm , one that has drawn the ire of users and marketers alike. Here we go…. Now, Facebook-owned Instagram is following suit.

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yMarketingMatters

JUNE 10, 2019

Reminding people casually to turn on notifications to see more content from you and to engage with your posts. Instagram has said again and again that the only way to lift your content’s feed ranking is to produce great content! 3 Content Marketing Tips. Lastly… Make your posts truly incredible!!!

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yMarketingMatters

JULY 12, 2018

REMEMBER… …Keep your content entertaining and informative. Content that engages, helps, educates and delights your audience is key. Your followers will be glad to see your new content in their feeds, keeping you top of mind so you’re their first stop when they’re ready to make a purchase or use your services.

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yMarketingMatters

SEPTEMBER 9, 2011

I take it that: You are creating and posting good, if not great, interesting, compelling content and your Facebook page and Twitter feed are full of information, news, reviews and links. Your business has a great Facebook and Twitter page. You are interacting with your fans on a daily basis. You have acquired a short.

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Twitter Facebook Tips Feed 279

yMarketingMatters

JULY 12, 2018

REMEMBER… …Keep your content entertaining and informative. Content that engages, helps, educates and delights your audience is key. Your followers will be glad to see your new content in their feeds, keeping you top of mind so you’re their first stop when they’re ready to make a purchase or use your services.

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Social Media Education Meeting Engineering 124

yMarketingMatters

JULY 14, 2013

You can ask users to include a unique hashtag in their own tweets as part of your newest Twitter marketing campaign. To maintain a successful Twitter presence: Tweet great content 3-4 times a day. Retweet other people’s content. To see your Twitter Home feed, click on Home: . You can pass along someone’s Tweet by retweeting it.

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Twitter Hashtag Feed Feedly 138

yMarketingMatters

OCTOBER 25, 2013

As with all advertising and marketing, the metrics to gauge success depends on what you are trying to accomplish. Create content with your customer (and not your business) in mind – what’s most important to them and what would they like to share? Most of these metrics can boil down to (1) Reach and (2) Engagement.

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yMarketingMatters

JUNE 5, 2019

Instagram’s top 3 ranking signals: 1️⃣ Relationships: Instagram’s algorithm prioritizes content from accounts that users interact with a lot: comments, DMs, tagging. The algorithm recognizes that the two of you are “close.”. 2️⃣Interest: The algorithm also predicts which posts are important to users based on their past behavior.

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yMarketingMatters

JULY 14, 2013

You can ask users to include a unique hashtag in their own tweets as part of your newest Twitter marketing campaign. To maintain a successful Twitter presence: Tweet great content 3-4 times a day. Retweet other people’s content. To see your Twitter Home feed, click on Home: . You can pass along someone’s Tweet by retweeting it.

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Twitter Hashtag Feed Feedly 100

yMarketingMatters

JULY 20, 2016

And if you’d like to do some research, just search for the term using a hashtag, like #marketing – or a hashtag that has to do with your business or services – and find a pool of people that you can reach out to! 1) Align your Business Goals with your Social Goals: (2) Develop Your Content Strategy. is original brand content. ⅓

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Twitter How To Hashtag Notification 100

yMarketingMatters

DECEMBER 6, 2015

Facebook rolled out quite a few exciting updates in the last month, mainly with the aim of making marketing easier for local business owners. What’s great about local awareness ads, is that they help Facebook users to find more useful products or services nearby, and it helps businesses to reach out to this market.

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yMarketingMatters

JUNE 5, 2019

Instagram’s top 3 ranking signals: 1⃣ Relationships: Instagram’s algorithm prioritizes content from accounts that users interact with a lot: comments, DMs, tagging. The algorithm recognizes that the two of you are “close.”. 2⃣Interest: The algorithm also predicts which posts are important to users based on their past behavior.

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Instagram HootSuite Feed Feedly 100

yMarketingMatters

JUNE 5, 2019

Instagram’s top 3 ranking signals: 1⃣ Relationships: Instagram’s algorithm prioritizes content from accounts that users interact with a lot: comments, DMs, tagging. The algorithm recognizes that the two of you are “close.”. 2⃣Interest: The algorithm also predicts which posts are important to users based on their past behavior.

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Instagram HootSuite Feed Feedly 100

yMarketingMatters

JULY 19, 2016

And if you’d like to do some research, just search for the term using a hashtag, like #marketing – or a hashtag that has to do with your business or services – and find a pool of people that you can reach out to! Use the social media content rule: ⅓ of content shares ideas and stories from thought leaders and other sources. ⅓

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Twitter How To Hashtag Notification 100

yMarketingMatters

MARCH 9, 2015

Both Facebook and search engines are strongly focusing on the relevance of content, and in light of that, they are trying to display the most relevant ads to their users. It is aimed at helping people discover the things they love, and to help marketers to place their products in front of the right users through paid advertising.

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News Social Media Mobile Notification 100

yMarketingMatters

FEBRUARY 8, 2016

These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. People who have used it have seen a considerable increase in engagement on posts, which is great news for marketers. What’s your URL?

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yMarketingMatters

SEPTEMBER 23, 2016

While Instagram is still predominantly teen focused, usage with older demographics is catching up fast, and is a target, focused market (see latest stats at the end). By learning more about the behavior and demographics of your audience, you can create more relevant and timely content. Follow these steps : 1.

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yMarketingMatters

JANUARY 15, 2017

If you’re looking for a completely cut-and-dry ruling on the topic of hashtags, then here it is: You should be using hashtags for your business and your social media marketing. Hashtags are the most popular means of categorizing content on social media. Hashtags allow you to find relevant content from other people and businesses.

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yMarketingMatters

AUGUST 7, 2016

Here’s a summary just for you to help make marketing for your business easier and more efficient! Remember: the news feed algorithm regulates whether your fans see the content you post on your business page. The best way to handle this, is by posting content your audience is likely to share immediately. Bottom Line: .

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yMarketingMatters

MAY 29, 2018

Twitter has a very fast throughput on content and the lifespan of tweets is short, about, 2 hours. PLAN YOUR CONTENT. 5 Reasons To Plan Your Content with a Calendar: Creates consistency [this is key!]. Allows you to plan time-sensitive content. Facilitates well thought out, valuable content. GAME CHANGER!

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Social Media Real Estate Curation Syndication 113

yMarketingMatters

FEBRUARY 10, 2014

Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. 89% of marketers stated that increased exposure was the number one benefit of social media marketing. Reduced marketing expenses. Increased traffic.

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yMarketingMatters

AUGUST 9, 2015

Facebook Introduces Video Upload Enhancements + a New Video Library: A redesigned upload process and new distribution options give publishers added control over what they share on Facebook and third party sites and how their content is organized. Marketing automation integration. Find new Pages to connect to. 360° videos and 3D videos!

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yMarketingMatters

MARCH 30, 2014

This allows brands to target their marketing and build relationships within relevant communities. The two-column feed design highlights the most relevant content. You can manage content through 3rd party social media management dashboard like Hootsuite. You can Sponsor updates from the Page. You can feature groups on the page.

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LinkedIn Products Real Estate Repository 223

yMarketingMatters

AUGUST 17, 2018

Using hashtags for Instagram definitely makes your content more discoverable, will help you gain followers, increase likes and engagement. I use #ymarketingmatters on every post I do where you’ll find ALL of my posts, and hopefully my clients and other people will start using it too to add great content to this hashtag bucket.

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Hashtag Instagram Real Estate Feed 130

yMarketingMatters

AUGUST 17, 2018

Using hashtags for Instagram definitely makes your content more discoverable, will help you gain followers, increase likes and engagement. I use #ymarketingmatters on every post I do where you’ll find ALL of my posts, and hopefully my clients and other people will start using it too to add great content to this hashtag bucket.

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Hashtag Instagram Real Estate Feed 133

yMarketingMatters

AUGUST 17, 2018

Using hashtags for Instagram definitely makes your content more discoverable, will help you gain followers, increase likes and engagement. I use #ymarketingmatters on every post I do where you’ll find ALL of my posts, and hopefully my clients and other people will start using it too to add great content to this hashtag bucket.

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Hashtag Instagram Real Estate Feed 100

yMarketingMatters

AUGUST 9, 2013

When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses. You can save time by being able to post the same content across several platforms. Hashtags are gaining momentum on Facebook. Conclusion.

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Hashtag Facebook URL Privacy 254

yMarketingMatters

AUGUST 13, 2013

When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses. You can save time by being able to post the same content across several platforms. Hashtags are gaining momentum on Facebook. Conclusion.

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Hashtag Facebook Privacy URL 100