Trending Sources

Top B2B Instagram Feeds You Should Follow Today

Visually SM

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. From pictures of its monkey mascot to shots of the company softball team , Mailchimp uses its feed in a clever fashion to remind organizations that email is still a big part of the business world. DoMore. Microsoft.

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How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. The new feed is still in beta, but once released widespread, it is possible that users will only see up to 30% of the content produced by the people they follow —similar to how Facebook feeds work. Travelgrammers.

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33 Phenomenal Content Marketing and Copywriting Guides and Tips

Webbiquity SMM

Content marketing represents the most fundamental and widespread rethinking of marketing practices in decades. Content marketing turns the dominant paradigm of the last half-century—interruption-based mass marketing—on its head. What types of content are most valuable to my sales prospects? Content Marketing Guides, Tips and Tactics.

Seven Podcasts to Add to Your iTunes Feed

Spin Sucks

Therefore, I bring you the seven podcasts you must add to your iTunes feed to laugh, learn, and live. Marketing Smarts. We’re talking about plans for 2015 now so look for new and improved content after the holidays. The post Seven Podcasts to Add to Your iTunes Feed appeared first on Spin Sucks. By Gini Dietrich. Seven Must-Listen Podcasts. The Friday Five.

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Four Ways to Fight Content Thieves

Spin Sucks

The blog that had linked to my post was for an ad agency’s blog…and it was a complete scrape of my content. When I visited more pages on the blog, I discovered their “content strategy” was to scrape content from PR Daily. There were posts by me, Shonali Burke , Brian Solis , some exclusive Ragan content, and other PR leaders. Every day. Sorry.”

Don’t Be a Lazy Marketer: 11 Content Marketing Ideas

Spin Sucks

Lazy marketers are all around us…i ncluding you, if you’re honest. Have You Been a Lazy Marketer? Most marketers nod, smile and agree without embarrassment or remorse. It’s not easy to produce great content every time you hit publish and it’s impossible to publish a string of never ending home runs. Eleven Content Marketing Ideas. By Bryan Adams.

Facebook’s Big News Feed Announcement That Benefits Brands

Firebelly

Today Facebook announced several upcoming changes to the News Feed. One announcement stood out to me as something that may be a big benefit to brands – the Following Feed. The Following Feed contains ALL posts from pages that people Like — not Edgerank-filtered updates. Could this benefit brand content on Facebook? What do you think?

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Content Distribution: Eight Ways to Gain New Readers

Spin Sucks

Just when you think you have it figured out, it changes. I am often asked, “How do I promote blog posts and distribute my content?” That said, there are some good rules of thumb you can follow, particularly when it comes to content distribution. She said, “We think we have the content thing down, but we can’t figure out distribution.” RSS Feed.

Facebook Updates News Feed

Mindjumpers

Last week, Facebook announced that they are going to update its News Feed to display more “high quality content” that is relevant for the users. Facebook aims to always match content with users so that we don’t miss out on the content that is important to us. With the results from the survey, Facebook has built a system to detect content defined as high quality.

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Facebook News Feed Algorithm Changes: 5 Must-Reads

Firebelly

This week, Facebook announced more changes to its news feed algorithm. Facebook News Feed Algorithm Changes…Again. Facebook issued news feed algorithm changes again and community managers everywhere are fighting the urge to melt their faces off. Facebook Announces More Links In The News Feed. Facebook Admits Organic Reach Is Falling Short, Urges Marketers to Buy Ads.

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Words and Pictures – the Batman and Robin of Content Marketing

Waxing UnLyrical

But it struck me that the Batman franchise offers some great takeaways for content marketing. But does he force-feed them to our hero? What can other comic franchises teach us about content marketing? Words and Pictures – the Batman and Robin of Content Marketing is a post from: Shonali Burke Consulting, Inc. That’s when he turns to Robin and Alfred.

News Feed Optimization (NFO) is the new SEO!

Buzz Marketing for Technology

They spend all of the effort to get the page perfect and have it be in compliance with their corporate guidelines but they have no real plans for how they are going to grow their base of Fans with rich engaging content. It occurs to me my definition of content often differs from their definition of content. And you would be surprised what I hear.

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Why Emotional Headlines are Good for Your Content Marketing

Spin Sucks

One look at your Facebook news feed reveals that emotional headlines influence what visitors are seeing online. Sites such as Buzzfeed and Upworthy are filling our news feed with emotional headlines, and we’re clicking on them–a lot. Incorporating Emotion into Your Content. We need to better understand why people actually share content in the first place. Probably.

60+ Content Curation Tools

Pamorama

This feed has moved to: [link] Please update your reader now with this changed subscription address to get my latest blog posts. Blogging Brand Branding Content Marketing Social Media Social Media Marketing Content curation Content marketing Social media marketing Pamorama has moved! Update your Reader now.

What Facebook’s News Feed Algorithm Means To Your Reach

Mindjumpers

Last week, Facebook once again made an update to the way stories are ranked in the news feed. Facebook is on a continuous basis adapting the news feed algorithm and trying to solve which content that should be displayed to what users, as the News Feed only allows room for a certain amount of content. Similar Posts: Facebook Updates News Feed.

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Why B2B Marketers Need to Educate Buyers With Content

Convince & Convert

If it’s Friday, it must be my day to create some content. Marketers are busy planning, creating, optimizing, and analyzing, and for many of us, creating content is just one of many things on our to-do lists. We’ve all seen the stats that reveal B2B marketers are spending more time, budget, energy, happy hours, hackathons, and puppy time on content. Send them more.

Essential Content Marketing Editorial Calendar Template Every Marketer Can Use

Pamorama

It is vital to plan, manage, and optimize your content marketing initiatives. . The pressure to publish timely, engaging, content has never been higher. Brands Today’s portfolio of content channels  — websites, blogs, Facebook, LinkedIn, Twitter, YouTube, Google+, Pinterest, Tumblr, Instagram, SlideShare, Flickr, etc. — is constantly growing.

12 Time-Saving Tools for Content Marketers

Convince & Convert

Content marketing is the ultimate way to build brand awareness and connect with your customers. Fortunately, there are lots of great, time-saving tools out there that can dramatically increase the impact of your content marketing efforts. Feedly. Coming up with electrifying content ideas is one of the hardest parts of content marketing. Easel.ly

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11 Content Marketing Tools To Promote Your Blog

SocialFish

You know how I love posts about content curation tools. —————— Effectively promoting content is often the most challenging variable in the content marketing craze. Users are able to create topics on anything they are interested in and  scoop  articles to that feed. Content Strategy Cool Social Tools Implementation Sulia.

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14 of the Best Content Marketing Tips, Tactics and Techniques of 2013

Webbiquity SMM

Content marketing success starts with developing a strategy and roadmap, but the rubber hits the road with the execution of tactics (and measurement of marketing results to support continual improvement). So it is with Content Marketing Week. Where do you find ideas and inspiration for content marketing topics? by Industry Market Trends.

Instagram’s New Algorithm – What You Need to Know

Mindjumpers

It begins with co-founders Mike Krieger and Kevin Systrom explaining that “on average, people miss about 70% of the posts in their Instagram feed” , which may be alarming to some. Facebook’s introduction of its algorithm, which was due to extraordinary growth , was a much-needed overhaul of the News Feed. The question now is, does Instagram need it too? What This Means for Brands.

The Ultimate Toolkit for the Professional Content Marketer

Kikolani

Content marketers have to wear many “hats.” This is a huge job, and it is no wonder that many businesses are abandoning their content marketing programs in favor of just plain old web-based advertising, if they can sustain it on their budgets. It may be that you just don’t have the tools that can make the job of content marketing so much easier. Topics.

How to Improve Your News Feed Ranking on Facebook

Mindjumpers

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. The engagement with branded content mostly happens through the news feed and not on pages. Tweet.

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5-Step Process For Finding Your Perfect Content Marketing Partners

Convince & Convert

Are you pulling your hair out trying to market your content on your own? Whoa now… I didn’t mean you should give up on marketing your business online. You know that promoting your business using useful website content and social media is a great way to build your audience and generate more customers at a relatively low cost. What is a content marketing partner?

Where does content fit in Facebook’s new marketing model?

Dave Fleet

While marketers everywhere seem to be focused on Facebook Timelines for brands, the latest changes to Facebook’s advertising model represent just as significant a change for brands – if not even more so. marketer’s journey on Facebook: from engagement to advertising. facebook marketing social media contentHow so, you ask? Let’s start by.

From Barbie to Birchbox: The Evolution of Content Marketing

Spin Sucks

Content marketing. If you follow the world of advertising and marketing, you know that it’s the biggest innovation since the iPhone. But content marketing isn’t really new—many brands have been creating original content for as long as there has been advertising. It’s no longer about content marketing for the sake of content marketing.

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5 Ways to Beat the Facebook News Feed Update

Proactive Report

With over a billion users and millions of brand pages there is a glut of content on Facebook.  You might have noticed it in your personal News Feed. “Every time someone visits their news feed there are, on average, 1500 potential stories from friends, people they follow and pages they’ve liked for them to see.  Post relevant, interesting, visually appealing content.

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17 Content Creation Secrets to Wow Your Readers

Convince & Convert

Creating high-quality content is critical to content marketing success. With With more than 2 millions blog posts published every day, you need a way to make your content stand out. But you’re probably wondering, “How do I create high-quality content that drives traffic and engagement?” The caveat here is that your content needs to be useful.

Repurpose Content: A Test and the Results

Spin Sucks

OK, OK. I’m finished with my experiment to repurpose content. Everyone talks about repurposing content. Some people just re-share their content on the social networks, with no updates, while others give it additional legs through eBooks, Slideshare presentations, and more. The Results of the Repurpose Content Test. Four Ways to Keep Content Fresh.

How to Avoid Content Marketing Fatigue

Geoff Livingston

The great content marketing debate over quality information versus frequency raged on last week. Following the debate I realized content burnout is an issue I suffered from in the past and resolved. Letting your content publishing wane and eventually go fallow becomes tempting. You can even take a break from feeding the beast. Image by Jessica Darliingx. Brutal?

How to Waste Your Content Marketing Efforts

Convince & Convert

Getting traffic to your site through your SEO and content marketing initiatives is only half the story. Which is why Jay here at Convince & Convert, and every other leading content driven blogger, focuses so much energy on the one of the most mundane elements of the web site: The email list. Email community content marketing email marketing email opt-in popups subscribers

Turning off the ViperChill RSS Feed: What You HAVE to Tell Your Blog Readers

Viper Chill

Though niches that have more web savvy audiences like marketing or technology are more likely to be affected, this is going to impact anyone who has built up their RSS readership. list of options includes: Feedly – highlighted as the best alternative to Google Reader by The Verge mostly due to its speed, minimalist style, and the fact that it’s free. ProBlogger: 94,647.

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Don’t Ignore SEO Strategy in Favor of Content

Spin Sucks

Content marketing has taken the business world by storm. From the mom-and-pop coffee shop to the global pharmaceutical giant, everyone’s using content and social media to reach and convert their core audiences. mean, it’s time consuming to pump out all of that content on a regular basis, right? Your content will be more useful to visitors. Headline.

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A Key Change to Facebook’s News Feed Algorithm

The Social Media Incubator

Past algorithm changes to Facebook’s News Feed have hurt some brands, particularly smaller brands, by limiting reach and ultimately hurting engagement. Now, when a Page tags another Page in a post, followers of both pages will see it in their News Feed. Facebook implies the content still needs to be high quality, and something the users will want to see. Continue to create timely, quality content to put on your Facebook Page and tag other Pages when it’s appropriate. A new change to Facebook may help brands and their engagement levels.

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How to Improve Your Social Media Marketing Plan With 13 Growth Hacks

Convince & Convert

That means the founders are also the marketers, the SaaS developers are also building the startup’s website and blog, and an office manager basically becomes the vice president of miscellaneous things. Here are 13 data-backed growth hacks we learned at CoSchedule while building our social media marketing plan. Share Your Most Successful Content Again, No Matter How Old.

Content Strategist vs. Content Analyst

Spin Sucks

It’s no secret we’re overwhelmed with content. But where is all the good content? And most importantly, how do you ensure you’re not consuming content that turns out to be a total waste of your time? And they become the inspiration for other stories strewn about people’s social feeds and channels. We need to take the same approach in digesting content.

8 Tools to Curate Content for Social Media

SocialFish

Content curation describes the act of searching the web for awesome topics, blogs, quotes, news articles, videos, images, or other forms of content to share with your audience. Of course, in this case, we’re not talking about curating content to use on personal profile pages—we’re talking about content curation for the purpose of marketing on social media.

How To Create More Content, Faster, Without Sacrificing on Quality

SocialFish

have improved over the years, but I am nowhere near the level of those prolific content producers who seem to have a novel’s worth of content in them at all times. But if your aim is to write more productively and create varied content, then read on. Learn The Art Of Content Re-packaging. So what does re-packaging content entail? Consider Live Content.

Creating a Custom RSS Feed for Guest Posts

Kikolani

Figuring out how to do this with particular systems might pose a specific challenge, especially if those networks only allow you to import one RSS feed. There may also be times where you want to only share writing by you, and if you have a lot of guest bloggers on your site as well as guest posts on other sites, having a full RSS feed for your blog won’t do. xml version="1.0"

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Content Marketing Food Groups

Koka Sexton

Marketing professionals wonder what makes for a great mix of content. You can’t have a content strategy or blog strategy that is solely based around your product features and functionality. The team at LinkedIn Marketing Solutions has a model they follow that I feel is one of the best I’ve seen when it comes to content marketing best practices. Content Marketing Social Media Tips content marketing infograph Powered by WP Bannerize.

Supercharge Your Sales Funnel Velocity With Content

Convince & Convert

Either way, I’ve got you covered—no charge—because either way, it’s all about your content. Compelling content propels people down your sales funnel faster, increasing your velocity—which should be a KPI for all CMOs. The secret to increasing your velocity is to craft compelling content for each step of your sales funnel. Guaranteed. Awareness. Interest. Feature Study.

Using Hashtags in Social Media Marketing

Pamorama

Hashtags are increasingly important in social media marketing campaigns. They enable content marketers get in front of their target audience and identify social media conversations that are relevant to their business. Hashtags are labels for content. Every hashtag on Facebook has a unique URL, and clicking on one will redirect you to its feed. What are hashtags?

Content Marketing Food Groups

Koka Sexton

Marketing professionals wonder what makes for a great mix of content. You can’t have a content strategy or blog strategy that is solely based around your product features and functionality. The team at LinkedIn Marketing Solutions has a model they follow that I feel is one of the best I’ve seen when it comes to content marketing best practices. Content Marketing Social Media Tips content marketing infograph Powered by WP Bannerize.