Webbiquity SMM

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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

Most B2B brands have difficulty in creating visually appealing content, which is one key reason Instagram isn’t the most obvious platform for B2B companies. Often, they don’t think they have the right type of content or they simply don’t know what to post on Instagram. Grey: Put a Human Face on Your Brand.

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Three Reasons We Can’t Disconnect from Social Media

Webbiquity SMM

So, a brand’s content likely doesn’t belong on all platforms, nor should it be the same across all. In short, the reasons people use social media: 1) learn and find information, 2) connect with others and/or tap into recommendations, 3) explore, escape, or 4) brag about accomplishments, possessions, and show off their life.

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Proper Care and Feeding of a Blog

Webbiquity SMM

A healthy blog thrives on fresh content, at least once per week, more often if possible. If it’s difficult for you to maintain that schedule on your own, consider a group blog where several authors provide content, easing the load on each. Here are seven tips for a healthy blog and a happy blogger. Post regularly.

Feed 155
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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Content Marketing: while some content is designed for short-term needs, much of it has long-term value.

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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Content Marketing: while some content is designed for short-term needs, much of it has long-term value.

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New Social Media Advertising Strategies for 2023

Webbiquity SMM

This year, in an effort to put out more authentic and organic-looking content, companies are stepping up to collaborate with smaller content creators to help generate brand awareness and loyalty. Overall, live video provides a personal touch and authenticity, both of which are increasingly valued among audiences on social media.

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Six Stellar Twitter Tools and Reviews

Webbiquity SMM

8 Twitter Tools Every Content Marketer Should Have by Streetwise Media. Check out the posts below to find reviews of more than two dozen helpful Twitter tools, from a handful of top social media experts. Expert Reviews of Top Twitter Tools. 3 Very Useful Twitter Hashtag Analytics Tools by Razor Social.

Review 189