Small Business Mavericks

FEBRUARY 3, 2012

If you have been an active publisher on the Internet, then you will most likely have content in a wide range of websites. Wouldn’t it be nice to have all of your content linked to your name and searchable? You have probably also put together profiles on a range of social media websites. Create a master feed of your contributions.

Brands 101

Brands Content Reputation Social Networking 101

Small Business Mavericks

MARCH 5, 2011

» The True Meaning Of Content What is the true meaning of content? But today, content has a rather broad view. Content has moved beyond the web page. But small business owners have to get creative in the ways that we develop content and in what that content is designed for. That was about it.

Content 79

Content Case Study Press Release Small Business 79

Small Business Mavericks

SEPTEMBER 26, 2014

Facebook looks for “high quality content” that is timely and relevant — August 2013. Facebook targets like-baiting, frequently circulated content, and spammy links — April 2014. Now, not so much. Chris Crum has put together Everything Facebook Has Said Over The Past Year About News Feed Ranking on WebProNews.

Facebook 111

Facebook Feed Feedly Organization 111

Small Business Mavericks

MARCH 9, 2011

Widgets and tools that allow for embedded content have been around for years. But I have yet to see a really good tool that allows you to embed Facebook content. It’s free and all you have to do is copy the URL, click on the “ditto&# button, and copy/paste the content you want to embed. Just take a look at the page.

Small Business 87

Small Business Content Facebook Case Study 87

Small Business Mavericks

SEPTEMBER 21, 2015

As of January of this year, content creation has the second largest share of digital marketing budgets. While 73% of B2B marketers use video in their content marketing strategy, they aren’t using video exclusively. Content marketing will be bigger than ever. Imagine more advertisers using video content in their native ads.

Video 70

Video Marketing Case Study Mobile 70

Small Business Mavericks

FEBRUARY 10, 2014

Facebook is making a deliberate effort to slide business content a little further down on the priority scale in news feeds. That means you have be a bit more crafty in how you approach your content sharing. Facebook’s EdgeRank puts a high priority on the last 50 content items a user interacted with.

Engagement 98

Engagement Facebook Tips Feed 98

Small Business Mavericks

MAY 29, 2011

All Facebook shares these tips for effective marketing and public relations through Facebook: Post your best content on Thursday because that is the day it is most likely to get read. Release major news releases early in the morning; otherwise, you will get shuffled to the bottom of the news feeds.

Tips 168

Tips Facebook Marketing URL 168

Small Business Mavericks

NOVEMBER 30, 2012

When is the best time to publish your content? That goes for blogging, e-mail content, social media content , and everything else. You can publish your content on Sunday and Monday morning all the people who’ve been looking forward to your next post will be there to read it. When you publish it is not an issue.

Publishing 105

Publishing RSS Newsletter Feed 105

Small Business Mavericks

DECEMBER 31, 2015

After nearly two decades of Google’s consistent algorithm updates, many content producers continue to chase after keywords in hopes that they will be warmly rewarded for the right mix of optimized gobbledy-gook. Trust me, you’d be better off simply writing content. Write content that meets that need.

Google 70

Google Small Business Engineering Meeting 70

Small Business Mavericks

JUNE 27, 2013

Be a proofreader – These days, Google cares as much about clean content as it does accurate content. Poorly written content doesn’t say “expert.” Small Business Internet Marketing authority content google' Write in-depth posts that prove the breadth of your knowledge.

Small Business 101

Small Business Engineering Google Feed 101

Small Business Mavericks

JANUARY 24, 2014

Post content at different times of the day and test your results. It’s important to understand why fans click the Like button. Don’t use strong calls to action. Likewise, avoid memes. Analyze your outbound links thoroughly. Post more frequently. No calls to action?

Facebook 107

Facebook Meme Case Study Training 107

Small Business Mavericks

JUNE 29, 2011

While clickthroughs can tell a lot about your content and your visitors, I like the idea of counting “heads that performed a specific action.&#. It seems that most marketers are still counting clickthroughs as if that is all that matters. It’s called Qualified Reach. You count the people who respond to your calls to action.

Metrics 164

Metrics Newsletter Buy Sites 164

Small Business Mavericks

APRIL 26, 2011

These are the questions you want your content page about tires to answer. This is probably the easiest way in the world to come up with great content for your website. Tags: content , SEO This entry was posted on Tuesday, April 26th, 2011 at 11:09 am and is filed under SEO for Small Business. Don’t you think?

Small Business 161

Small Business Case Study Press Release Adwords 161

Small Business Mavericks

FEBRUARY 6, 2015

This causes a problem with customers, and it causes a problem with Panda, the Google algorithm designed to filter out weak content. Imagine how helpful your site would be to your customers if you offered quality content that made it easy to figure out which product is needed. That additional content boosts your SEO.

SEO 70

SEO Small Business Products Sites 70

Small Business Mavericks

APRIL 30, 2011

For instance: Duplicated Content: While we used to allow some duplicated content (e.g. if it also existed on your blog and so long as you did not link back to the source), it is now required that all content published on HubPages be unique to the site I’d have thought that would be a no-brainer. Everyone wins.

Hubpages 156

Hubpages Small Business Case Study Press Release 156

Small Business Mavericks

DECEMBER 8, 2015

Google still likes fresh, original content, and writing a blog is the best way to feed solid meat to the most popular search engines on the planet. It’s safe to say that business blogging isn’t going anywhere. While blogging isn’t going away any time soon, it is constantly being changed in its total form.

Blogger 70

Blogger Engagement Advertising Engineering 70

Small Business Mavericks

MARCH 30, 2011

Longer Content – It seems that the search engines are favoring longer content. I think longer content is in, and to be truthful, longer content will always have great benefits. Can you blame them? Catch the wave of these five trends right now. They’ll be major influences to online marketing for a long time.

Trends 156

Trends Case Study Press Release Marketing 156

Small Business Mavericks

APRIL 15, 2011

On your blog and website, provide consistent valuable content and you’ll find yourself gaining friends, fans, and customers by the dozens. Don’t take the easy way out on your content. If you want readers to be fans and fans to become customers, the surest and quickest route to that end is to provide value.

Case Study 156

Case Study Press Release Small Business Adwords 156

Small Business Mavericks

APRIL 9, 2011

Bad reviews = content and content is good. If you have a reviews page on your website, that’s content for your site. Android Marketing For Local Small Businesses » Bad Reviews Can Help You Rank Better No one likes to receive bad reviews, but did you know that bad reviews can actually help you? It’s true.

Small Business 156

Small Business Review Case Study Press Release 156

Small Business Mavericks

SEPTEMBER 23, 2011

Provide the content for free so that audiences show up to consume, then charge advertisers for the benefit of getting their products in front of those consumers. A recent poll shows that 84% of Facebook users don’t like the recent changes they’ve seen in their news feeds. Is anyone surprised ?

Facebook 130

Facebook Advertising Feed Feedly 130

Small Business Mavericks

MAY 10, 2011

If they’re not careful, Quora will end up being added to Google’s content farm list. Now that Google is indexing Quora in its real-time search product , marketers have a strong incentive to hit Quora with link spam. But here’s a question: Did Quora make its policy change because Google is now indexing the site in real time?

Small Business 156

Small Business Twitter Case Study Press Release 156

Small Business Mavericks

APRIL 22, 2011

Here are those 3 benefits: Fresh Content – Every time you write a blog post, you add fresh content to your website. Of course, you only get these benefits if your blog and if you blog in the right manner. This invites the search engine spiders back to your site to crawl it.

Small Business 168

Small Business SEO Case Study Press Release 168

Small Business Mavericks

FEBRUARY 28, 2011

&# Actually, this could be a big boost to your content on Facebook. When users Liked your content all that happened was a link to your article appeared on their Facebook walls, but those links often got lost in the shuffle. The Like button is a great way to encourage users to share your content, which leads to more traffic.

Case Study 87

Case Study Press Release Adwords Small Business 87

Small Business Mavericks

MARCH 11, 2011

You can learn more creative ways to produce your content so that it shines and attracts new audiences. YouTube is hoping to make money from your content. Of course, if you make money, they’ll make money so there’s a strong interest in helping you become the best content creator you can become.

YouTube 79

YouTube Case Study Press Release Small Business 79

Small Business Mavericks

MAY 1, 2011

Certainly, I think on-page content is one factor, and inbound links, to a certain degree, are also a factor. When it comes to ranking your web pages for local search traffic, it’s easy to assume that the same factors affecting global search rankings will also affect local search rankings, but that may not be the case.

Small Business 173

Small Business Real Estate Hubpages Case Study 173

Small Business Mavericks

APRIL 25, 2011

In my opinion, you should be spending three hours on search engine marketing activities (blogging, PPC, or content creation) and the remaining one hour on social media and non-SEM activities. That leaves you four hours for other activity. How are you filling that four hours? Are you doing that?

Small Business 161

Small Business Case Study Marketing Press Release 161

Small Business Mavericks

APRIL 21, 2011

Start a blog – Search engines like consistent fresh content. Social bookmarking – Bookmark and share all of your content at two or three social bookmarking sites daily. Search engine optimization – First, build a website. Make sure it is optimized to receive search engine traffic. Update your blog daily.

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Small Business Mavericks

MAY 4, 2011

Google Goes Local With Local Search » 3 Timeless Copywriting Techniques Ever wonder how effective copywriters manage to get people to click their links and read their content? It’s really no mystery. It’s not a carefully guarded secret or anything, although some copywriters would have you believe it is.

Case Study 161

Case Study Press Release Small Business Adwords 161

Small Business Mavericks

APRIL 18, 2012

This will start to widen your reach, especially if they decide to share your content with others in your network. Your Interests List is similar to an RSS feed as it takes stories related to your topic and publishes them to your wall. As you add a topic, you’ll be given the chance to invite others who maybe interested in the that topic.

Tools 87

Tools Discount RSS YouTube 87

Small Business Mavericks

FEBRUARY 25, 2011

Content Farms: Did Google Go Far Enough? A nasty rumor is spreading, according to WebProNews , that YouTube is considering paying celebrities to provide video content channels. YouTube provides video content and video by its nature is much more demanding of attention than 140 characters of text.

YouTube 79

YouTube Compete Case Study Press Release 79

Small Business Mavericks

APRIL 28, 2011

Unloads Delicious Yesterday, the Internet’s largest has been – Yahoo! – sold Delicious. But unless you’ve heard the news, you might not guess who the buyers were. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. 2 Responses to “Yahoo!

Delicious 156

Delicious Yahoo Social Bookmarking Case Study 156

Small Business Mavericks

MARCH 8, 2011

It isn’t enough just to post great content to Facebook and Twitter. If you post great content in your social media efforts that in turn gets the attention of bloggers who write about you and link to you, then you will be doing yourself huge favors. Think about it. You can follow any responses to this entry through the RSS 2.0

Small Business 93

Small Business Social Media Case Study Press Release 93

Small Business Mavericks

JANUARY 21, 2015

live web content. There are some practical suggestions in Chris Crum’s article, including these basics: count-down timers (easy to add if your template allows). live social feeds. context personalization. real-time A/B testing. embedded video. personalized deadlines, etc. location factors.

Mobile 70

Mobile Marketing Embedding Small Business 70

Small Business Mavericks

APRIL 17, 2011

In fact, that’s precisely what you should strive to be. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. One Response to “Are You A Business Or A Media Company?&# GrassRoots says: April 17, 2011 at 6:24 pm #dm2 Are You A Business Or A Media Company?

Company 142

Company Wiki Case Study Press Release 142

Small Business Mavericks

FEBRUARY 8, 2011

She will head up the Huffington Post Media Group, which will consist of all Huffington Post and AOL content. If you look at AOLs goal, to develop a diverse group of news and content sources that cover the local, national, and international scenes, then it may very well be a good buy. Now, it’s a content publisher.

Press Release 79

Press Release Case Study Small Business Adwords 79

Small Business Mavericks

MAY 6, 2011

It is almost near consensus that Google finds page load speed important. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Small Business 150

Small Business Case Study Press Release Adwords 150

Small Business Mavericks

FEBRUARY 18, 2011

After all, one man’s spam is another man’s content. Spammers are going to do their best to weasel their way into your social network so that they can push their content higher up in your search results? » Is Social Media Spam Here To Stay? It’s not often that you hear an online marketer complain about spam.

Social Media 93

Social Media Case Study Press Release Small Business 93