Janet Fouts

APRIL 5, 2012

The reach chart shows how many people have seen any content about your Page, and where applicable, whether these people were reached through an organic, paid or viral channel. People might see your content through more than one of these channels. Here’s how Facebook defines reach. Wouldn’t it be nice if we could all get that?

Facebook 191

Facebook Metrics Organization Applications 191

Janet Fouts

AUGUST 26, 2014

We all love videos and sharing content that we find which resonates with us right? Wow, tons of content, and that’s only on YouTube, but finding the best is like a needle in a haystack sorta thing. But it’s getting harder and harder to find videos that really speak to us.

Curation 136

Curation Video Vimeo YouTube 136

Janet Fouts

SEPTEMBER 22, 2010

That doesn’t mean you don’t have to engage directly but it gives you the freedom to schedule these all at once and have them go out over time so you don’t have to constantly be online just to post content. It took me about 15 minutes to unsubscribe from them all. Liberating is the only word for it.

Social Media 132

Social Media Alltop Tweetdeck HootSuite 132

Janet Fouts

JULY 28, 2013

I’m excited to be a part of this conference as a panelist on ” Creating a Content Factory to Feed Your Inbound Marketing ” moderated by Butch Stearns , Chief Customer Officer, The Pulse Network, Blake Landau , Social Media Program Manager, Support, Intel, and Darya Trushkina , SVP of Business Development, NARR8.

Conference 133

Conference Feed Feedly Social Media 133

Janet Fouts

APRIL 13, 2011

In February Google rolled out an update to their algorithms likely directed at sites that duplicate content for article marketing as well as those that “spin&# articles (replacing phrases and words so they aren’t exact duplicates and then posting to article hosting sites). Maybe not anymore. So what’s a blogger to do?

Guidelines 121

Guidelines Widget Marketing RSS 121

Janet Fouts

FEBRUARY 26, 2015

We all *think* we’re doing great when the Twitter alerts are rolling, Email’s pinging, Facebook is always open and your RSS feeds are pushing you new content to share. Create these posts with your buyer personas in mind to make sure the content is truly useful to them. Efficient right? You’re not multi-tasking at all.

Social Media 70

Social Media Marketing RSS Study 70

Janet Fouts

MARCH 1, 2011

Lots of people see this as a good thing, (including me) as FBML has lots of quirks and any coder is doing back flips to be able to design real PHP pages and deliver content in a frame instead of having to thread it through all the FBML and strip out a lot of the functionality they could be offering on a typical web page. Check it out.

Facebook 131

Facebook Applications RSS Feed 131

Janet Fouts

JUNE 28, 2011

Make sure there’s real content there too, but the occasional cat doing the macarena is going to get your page shared. Good content. Are the topics you talk about on your page showing up in the fan’s daily activities? Are friends of the fan interacting with it? Or at least they haven’t demonstrated any interest.

Facebook 130

Facebook Feed Feedly News 130

Janet Fouts

DECEMBER 23, 2010

OK don’t unsubscribe from MY RSS feed, but really, how many emails do you get that turn out to be rss feeds or newsletters that rarely have valuable content? In fact a quick survey of your friends will likely find that 8 out of 10 look up profile pics before meeting a new business connection for the first time. Is your voice positive?

Netvibes 133

Netvibes RSS Feed Feedly 133

Janet Fouts

JULY 5, 2011

Make sure you add links to your other networks, your blog and your syndicated content ( here’s how ). The other interesting thing is Google will use this data to “see relevant content your friends share on the web.&# Your profile is going to list your +1′s, posts on Google+ and more soon we don’t know about yet.

Google 186

Google Tips Privacy Geotagging 186

Janet Fouts

MAY 4, 2015

If I was completely independent or establishing my personal brand, yes, they’re fun and yes, I could even put out consistent content such as answering questions, etc. But I don’t tend to use any of these apps regularly because I have not found them relevant to my work. However, my professional role has evolved.

Video 70

Video Ustream Twitter API 70

Janet Fouts

MAY 4, 2015

If I was completely independent or establishing my personal brand, yes, they’re fun and yes, I could even put out consistent content such as answering questions, etc. But I don’t tend to use any of these apps regularly because I have not found them relevant to my work. However, my professional role has evolved.

Video 70

Video Ustream Twitter API 70

Janet Fouts

DECEMBER 14, 2010

Since time is precious, it’s essential to create a system for repurposing your best blog content so you can syndicate it to multiple platforms in multiple formats (text, audio and video). Wish there was a way to say I like your content without being spammed. Sarah Durham. Perhaps it’s the diversity of how people use it.

Social Media 146

Social Media ROI Syndication System 146