Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. And the more time they dedicate to developing ideas, the less they have for other vital tasks — like creating high-quality content and measuring the results. We’re only as good as our content,” she insists. That’s a massive chunk of their workload.

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Keyhole.co

APRIL 26, 2023

As a result, it has become a critical tool for businesses and influencers alike to market their products and services to a vast audience. However, just posting content on Instagram is not enough to succeed. With these insights, you can adjust your content strategy, posting frequency, and even your targeting.

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Pam Moore

FEBRUARY 24, 2018

There is no doubt 2018 is going to be a year of massive fear, shock, change and wasted time for even the smartest business and marketing leaders. By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. They think “oh we will just create more content, and we'll be fine.”

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Buffer Social

NOVEMBER 22, 2021

As a branding designer, most people assume I’m against companies using design templates. After all, how can you make your marketing materials feel uniquely you when you’re using a template that thousands of other people are probably using, too? Consider what elements you need for the asset you’re creating.

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Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Bottom line, content marketing for business requires work.

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Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? The answer is Facebook marketing.

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Later

SEPTEMBER 2, 2020

Instagram Reels are a fast and fun way to share content with your audience, but that doesn’t mean you have to sacrifice a carefully crafted Instagram aesthetic. Later’s free Visual Instagram Planner shows you exactly how your Instagram feed will look in advance, so you can achieve the perfect Instagram aesthetic!

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Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. The pillars of a content strategy for employee advocacy platform.

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Pam Moore

AUGUST 2, 2020

SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. How do you create a content marketing plan that converts to real customers? A plan that helps you achieve your marketing and business goals at the highest level of ROI possible?

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Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE? You need irresistible content. Winning! :).

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Ignite Social Media

MAY 6, 2021

Many social media platforms are making changes since they’re becoming a critical channel for marketing efforts given the global pandemic, so it’s no surprise that LinkedIn marketing is already in the works with several changes to compete with other platforms. Have you noticed this trend happening on your feed?

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Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . The tricky part is sourcing, collecting and reposting the right UGC — so that you’re always sharing top-quality content that’s aligned with your overall aesthetic. . How to Use User-Generated Content on Instagram

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Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. So who better to predict the future of social media marketing than the people behind the profiles? Here are their predictions on what’s in store for the future of social media marketing in 2022.

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Oktopost

OCTOBER 1, 2021

It can give you an “in” by doing some persuasive legwork before you even begin targeting a lead with marketing and sales outreach. DOWNLOAD YOUR FREE BRAND STRATEGY TEMPLATE. To help you get started with this process, grab the free template we’ve provided here. DOWNLOAD YOUR FREE BRAND STRATEGY TEMPLATE.

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Later

APRIL 5, 2019

In this blog post, you’ll learn how to create your own influencer media kit, what you should include, and to make it easy you can download our free influencer media kit template to get started with! . To help you create a gorgeous influencer media kit, you can download our free influencer media kit template for Adobe Photoshop below.

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Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. It is imperative you take the time to understand these changes if you plan to do any business marketing on Facebook in 2018. Episode Highlights.

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Hootsuite

FEBRUARY 5, 2024

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Instagram analytics are the metrics used to understand how content performs on Instagram. We get it, it’s not as fun as creating content and interacting with followers.

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Hootsuite

NOVEMBER 23, 2020

Content curation is a valuable strategy for all content marketers. More than simply re-sharing content, curation is a way to provide extra value to your followers while highlighting your own industry expertise. What is curated content? What is curated content? Benefits of content curation.

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Buffer Social

AUGUST 10, 2017

Who knows, maybe they’ll even become the new News Feed. We’ve teamed up with the team at Adobe Spark , an awesome free design tool, to share 10 Instagram Stories templates you can use to quickly create your Instagram Stories content. Once logged in, edit the template as you wish: change the background, caption style, etc.

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Buffer Social

OCTOBER 18, 2023

Here’s what you can expect to learn about: Broadcast Channels Collab posts with more friends Insights on desktop Meta Verified Music on carousels Notes Reels templates AI stickers Photo stickers Broadcast Channels This is one of Instagram’s most popular new features among creators and brand accounts — with good reason.

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Pam Moore

MARCH 17, 2020

Does your audience need more content from you? I share how to identify the top content that will help you inspire and connect with your audience in meaningful ways. Your audience wants more content from you but only if it serving them value. Marketing Nutz Training and Consulting Can Help! . Is Your Content Ready?

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Ignite Social Media

FEBRUARY 11, 2020

If you’re not sure where to start, spend some time examining existing color palettes and photo edits to see which colors are naturally reoccurring in your feed. Once you have your visual identity established, people will naturally start to gravitate towards your feed. Step Three: Utilize Templates. Not a designer? No worries!

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Sprout Social

MARCH 20, 2023

According to the Sprout Social Content Benchmarks report , 52% of marketers cite changing content formats as a challenge when planning and scheduling posts. This bite-sized content can supercharge your social strategy and brand awareness. And it’s well within your reach to start using it in your video marketing strategy.

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Hootsuite

FEBRUARY 1, 2022

Twitch marketing represents a growing opportunity for brands to get seen and heard by a young, passionate audience. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Twitch is an online video streaming platform that allows creators to live stream content to a dedicated audience.

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Buffer Social

JUNE 21, 2023

But one thing that is often a mystery is discovery – how do people get the content they do? Why does certain content go viral seemingly overnight? Although this isn't an exhaustive list, the three main things to keep in mind when creating content are: Those feedback surveys.

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Pam Moore

MARCH 17, 2020

Does your audience need more content from you? I share how to identify the top content that will help you inspire and connect with your audience in meaningful ways. Your audience wants more content from you but only if it serving them value. Marketing Nutz Training and Consulting Can Help! . Is Your Content Ready?

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Video Content Training Template 78

Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. What is influencer marketing?

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Convince & Convert

DECEMBER 15, 2023

You rank higher on search engine results, which drives more clicks to your profile and content. At the core of SEO is directing the audience towards the most relevant content, businesses, and individuals. This method is one of the most important strategies for LinkedIn marketing. Tim Hanson is doing the same.

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Hootsuite

JUNE 16, 2021

You don’t want to overwhelm your followers or feel like you’re spamming the news feed. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. It is generally recommended to post to your Instagram feed 2-3 times per week, and no more than 1x per day.

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Later

OCTOBER 31, 2018

Creating templates for your Instagram Stories is a great way to save time, represent your brand, and create captivating stories that your followers won’t want to skip. In this blog post, you’ll learn how to edit Instagram Stories templates using Adobe Photoshop! .

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Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools.

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agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I’m Bronte Mojdehi, marketing manager at AppSumo , the go-to digital marketplace for entrepreneurs, small-business owners, and freelancers. Here’s the stuff that actually matters when building a successful social media content strategy. Let’s dive in.

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Hootsuite

AUGUST 10, 2022

Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. These industry leaders are called KOLs, and they’re a valuable part of any modern social media marketing strategy. So, why contact a KOL for a social marketing partnership? Naturally expand beyond social marketing.

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Janet Fouts

OCTOBER 9, 2014

Content calendars can be an excellent tool to plot out your social outreach strategy for creating and sharing content over time. It may be tempting to fill in the calendar with all the marketing info you possibly can and call it a day. What does a content calendar look like? All good right? Yes and no. Bottom line?

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Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Aside from actual content creation, nothing will take you as long as post-scheduling.

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Later

JUNE 3, 2021

We tuned in to F8 Refresh , Facebook’s annual developer conference, to learn what’s to come in the world of social media marketing, especially for Instagram Stories. Create on-brand content. Remember to incorporate product marketing. Build an influencer marketing strategy. Tip #2: Create On-brand Stories Content .

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Pam Moore

OCTOBER 20, 2020

Many savvy marketers will tell you that you “must know your customer.” However, very few marketing experts, agencies or consultants in the industry will actually tell you HOW to research and learn the details about your customer! Targeted Marketing is Human Science, Not Rocket Science. ” Yes, this is true.

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