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How to use data for content curation

Sprout Social

And for that, you need content. In fact, according to the Sprout Social Index™ , 40% of consumers believe that memorable content makes a brand’s social best in class. That’s where content curation comes in. It helps you keep your feed fresh and engaging without stressing to create new content every time.

Curation 141
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How to Unlock New Opportunities with Facebook Groups Using the Branded Content Tool

Ignite Social Media

The platform’s most recent update to these efforts comes in the form of a possible extension to its Branded Content tool , which originally launched in 2017. With the addition of a branded content tool in Facebook Groups, Group Admins will have the ability to run sponsored posts in partnership with brands or influencers. How It Works.

Groups 172
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The Ultimate Social Media Information Destination: Social Media Informer Launches

Webbiquity SMM

Want to stay up-to-date on the latest social media news and thought-leadership commentary without visiting a gazillion different sites, relying on an RSS feed (or someone else’s filter) that inevitably misses important news, or following aggregation sites that regurgitate the same over-exposed content from a handful of popular sites?

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A digital media framework for smart marketing communications

Sherrilynne Starkie

In fact, we’re spending about a half an hour more each day consuming news content. Owned Media is self-published content. Before 2005 this would have included customer magazines, flyers or newsletters. Today Owned Media includes digital content, and the central hub is usually the company website.

Marketing 367
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Swipe-up no more! Say Hello to Link Stickers

Ignite Social Media

The Swipe-up feature allowed major accounts to add links on Instagram to overcome one significant drawback of the platform: that links can’t be shared in-feed posts. Over the years, businesses, creators, and change-makers have shown how sharing resources and information can inspire their communities. Sign up today using the form below!

Posterous 155
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What Really Works On LinkedIn? Answers From The LinkedIn Team

Buffer Social

What kinds of content should you be posting to LinkedIn? Hien focuses on growing creators and conversations on LinkedIn by helping make content creation approachable, nudging & nurturing creators along their journey towards being a consistent creator. What does it mean to be professional when it comes to content on LinkedIn?

LinkedIn 113
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From awareness to acquisition: Creating a content funnel that converts

Sprout Social

As social marketers, we spend a lot of time focused on content marketing conversion. We need a complete content funnel optimized at each stage for conversion. A content marketing funnel, of course, is only as good as its ingredients. You have to put the right content in the right places at the right time. Consistency.

Content 143