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Pay to Play: Seven Ways Social Media is Getting More Expensive

Social Media Strategery

JANUARY 20, 2014

Sure, there aren’t usually any hard costs required to set up social media accounts, but someone is still had to create the content, engage in the conversation, monitor and manage those conversations, etc. Content marketing, the creation and distribution of content to attract leads and generate sales, has become a $118.4

Social Media

Social Media Cost Compete Syndication

Social Media is Driven by the Person, Not the Position

Social Media Strategery

JANUARY 17, 2009

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Gov 2.0

Gov 2.0 Social Media Wiki Technorati

Justifying Social Media to the Big Wigs

Social Media Strategery

NOVEMBER 30, 2008

I walked them through how to use both RSS feeds and del.icio.us , and showed them how they could use simply tag their relevant media coverage using whatever tags and descriptions made sense to them. They could then create an RSS feed for those tags that is placed onto their internal Intranet site. Add RSS feeds to your website.

Gov 2.0

Gov 2.0 Web 2.0 Social Media Wiki

Content Marketing That Wins: Making Brands, Readers AND Google Happy

Social Media Strategery

SEPTEMBER 23, 2013

Scott Smith , Nick Papagiannis and I had the opportunity to kick off Social Media Week Chicago with a presentation titled “Content Marketing That Wins: Making Brands, Readers, AND Google Happy ” to a packed house at Morningstar in Chicago. Seemingly everywhere you look, there’s content marketing tips, tricks, and hacks.

Google

Google Storify Brands Content

Keeping Gov 2.0 Fresh

Social Media Strategery

JANUARY 21, 2010

Heroes series to videos, books, and a whole host of RSS feeds, Luke has created a platform that offers value to anyone involved in Gov 2.0, After seeing how government was beginning to use social media, it dawned on me that I could create my own set of aggregated feeds and effectively build my own news site. chatter is centralized.

Gov 2.0

Gov 2.0 Web 2.0 Forums Wiki

Get Your Head Out of That Gannt Chart and Do Some Thinking Once in.

Social Media Strategery

MAY 19, 2010

When was the last time you created an Outlook appointment to catch up on your RSS feeds? This could involve: Catch up on your RSS feeds Read the paper Have a team meeting where the only agenda item is “what can we be doing better?&# But what do we lose when we get into routine like this? Did you tell anyone about it?

Gov 2.0

Gov 2.0 Project Web 2.0 Wiki

More Than a Stepping Stone – the Mid-Size City Becomes a PR Career Destination

Social Media Strategery

AUGUST 21, 2015

Take a look at the social media feeds for the media in any mid-size city around the country and you’ll see a ton of listicles , articles , and hype videos talking up their hometown. Thanks to the seemingly endless demand for new content, hometown pride is stronger than ever before.

Creative Commons

Creative Commons Hotels Communities Class

I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

JANUARY 7, 2010

These aren’t trivial questions – people take the time to create a blog post or add content to a wiki because of the promise of emergent collaboration. I start by sending them these eight bullets - Write interesting content. Post your blog entry, wiki content, forum thread, etc. How do I get people to read the blog?

Gov 2.0

Gov 2.0 Social Media Wiki Collaboration

Create Content for Humans, Not Machines

Social Media Strategery

JUNE 13, 2016

Let me preface this post by saying that I’m the current Director of PR and Content Integration at an agency. I’m telling you this so that I can tell you this – I really hate content marketing. Well, let me rephrase – I hate what marketers have done to content marketing. The content marketing revolution was upon us!

Content

Content Film Data Feed

What I Like/Didn't Like About blogworld

Social Media Strategery

SEPTEMBER 21, 2008

Networking - I met soooo many more great people that I’m now following/being followed by , I’ve added more blogs to my RSS feeds, and have opened up tons of future resources. There was very little of the content focused on this topic – most of it was focused on using social media externally. Made them seem more real.

Gov 2.0

Gov 2.0 Web 2.0 Conference Wiki

My Social Media Resolutions for 2009

Social Media Strategery

DECEMBER 30, 2008

In 08, I went from email-only to RSS feeds to EVERYTHING ELSE, and did a lot of reading. In 08, I went from email-only to RSS feeds to EVERYTHING ELSE, and did a lot of reading. Having done this work (online communities, collaboration, user-created content, etc.) this one). And remember them.) And remember them.)

Gov 2.0

Gov 2.0 Social Media Web 2.0 Wiki

So You Want to Bring Social Media to Your Organization?

Social Media Strategery

OCTOBER 19, 2008

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Gov 2.0

Gov 2.0 Organization Social Media Transportation

Social Media Isn't Always the Answer

Social Media Strategery

DECEMBER 22, 2008

Keeping an eye to content rather than technological gimmicks is crucial to developing a sound agency presence and being part of a community, as opposed to another press release outlet. OR it can be as simple as adding RSS feeds to your site and setting up an alert anytime mentions your org’s name on Twitter.

Gov 2.0

Gov 2.0 Social Media Wiki Web 2.0

Justifying the Time You Spend on Social Media

Social Media Strategery

JANUARY 18, 2011

&# This was after I told my wife that I couldn’t make dinner yet because I had to finish up some work, only to have her chastise me for responding to some messages that I received on our company’s Yammer feed. When we’re talking about social media, why does the medium matter more than the content?

Social Media

Social Media ROI Yammer Flickr

Eight Conversations Your Customers Want to Have With Your Brand

Social Media Strategery

APRIL 14, 2013

My last post criticized the content that a lot of brands share via social media – the incessant begging for likes and shares, the linkbaiting, and the meme-jacking that brands have adopted in their constant quest for “engagement.” Breathe some life into that content and make it a story. Your history. Your culture.

Conversation

Conversation Brands Meme Social Media

Stop the Posturing About Government 2.0 and Do It Already

Social Media Strategery

DECEMBER 13, 2008

I went on to add content about her book on Facebook, MySpace, Twitter, RSS sites, & some bookmarking sites. I went on to add content about her book on Facebook, MySpace, Twitter, RSS sites, & some bookmarking sites. I have a simple example where a new friend of mine wrote a book on Web 2.0

Gov 2.0

Gov 2.0 Web 2.0 Wiki Policies

The Public Doesn't Need to Know What Gov 2.0 is, But They Do Need.

Social Media Strategery

MARCH 7, 2010

You people in DC sure are talking a good game – trotting out your iPhone apps , Twitter feeds , blogs , and wikis - and I suppose I should care about those things, but in reality, I haven’t got the slightest clue why any of that matters to me. We suggested aggregating highly valuable content into a mobile app.

Gov 2.0

Gov 2.0 Forums Collaboration Data

The Evolution of the Social Media Evangelist | Social Media Strategery

Social Media Strategery

AUGUST 23, 2009

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Social Media

Social Media Gov 2.0 Wiki Comments

Social Media Informer

Social Media Strategery

Pay to Play: Seven Ways Social Media is Getting More Expensive

Social Media is Driven by the Person, Not the Position

Trending Sources

Justifying Social Media to the Big Wigs

Content Marketing That Wins: Making Brands, Readers AND Google Happy

Keeping Gov 2.0 Fresh

Get Your Head Out of That Gannt Chart and Do Some Thinking Once in.

More Than a Stepping Stone – the Mid-Size City Becomes a PR Career Destination

I Started a Blog But No One Cared | Social Media Strategery

Create Content for Humans, Not Machines

What I Like/Didn't Like About blogworld

My Social Media Resolutions for 2009

So You Want to Bring Social Media to Your Organization?

Social Media Isn't Always the Answer

Justifying the Time You Spend on Social Media

Eight Conversations Your Customers Want to Have With Your Brand

Stop the Posturing About Government 2.0 and Do It Already

The Public Doesn't Need to Know What Gov 2.0 is, But They Do Need.

The Evolution of the Social Media Evangelist | Social Media Strategery

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