A Heart to Heart with My Industry: Five Ways to Improve the Business Consulting Industry
Waxing UnLyrical
FEBRUARY 17, 2016
For example, as a message strategist, it is not my job to generate 100% of the messaging for organizations; it’s my job to manage the tasks that will create clever content for organizations as part of the overall marketing mix. Nevertheless, the struggle to collaborate is real. If you can’t manage projects, you have a scale problem.
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