Buzz Marketing for Technology
JANUARY 3, 2018
Fashions change. . In Marketing, the zealotry of measurement has created an untenable situation in which Marketing is asked to be as resilient as Physics or Mathematics; So too are Marketers, who feel forced to conform to the fashions of the day. All fashions have their arc. The genesis story here is a good one.
Buzz Marketing for Technology
APRIL 25, 2013
is here, it’s happening and whether we call it “enterprise social,” or “social business” or just the biggest communications revolution since the printing press, it’s changing the way we do business in a fundamental fashion. Like it or not, what Andrew McAfee predicted in 2006 in his book, Enterprise 2.0, I hope to see you there!
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Buzz Marketing for Technology
NOVEMBER 21, 2012
B2B companies often fall prey to the internal design and jargon trap, but it’s easy to get your value proposition across without content overload that creates a confusing experience. Just as you wouldn’t dream of neglecting SEO, playing guessing games with your site content is no longer acceptable. 2) Start testing, seriously.
Buzz Marketing for Technology
NOVEMBER 17, 2011
We believe we have business model innovation that will help us get to ‘ubiquity’ in an easy and customer friendly fashion. Not looking to pick a methodology fight but we believe Chaos and Symmetry theories are the next phase of evolution to get accurate, fine-grained “meaning” from unstructured and emotional content.
Buzz Marketing for Technology
JUNE 1, 2008
It's just coming at us too fast to continue to acquire in an ad hoc fashion. Some ways to Participate : Subscribe RSS Feed for the Work Literacy Blog RSS Feed for an aggregation of related content. In fact, we all have blind spots. Why is that? You can subscribe by email using the entries in the sidebar to either of these feeds.
Buzz Marketing for Technology
JULY 24, 2008
On June 11, 2008, leading authorities on the World Wide Web will gather at Rensselaer Polytechnic Institute for an old-fashioned debate with a social media twist. The questions for discussion will be shaped and selected by the collective wisdom of Web users from around the world.
Buzz Marketing for Technology
JULY 2, 2008
If learning effectiveness is seen as a function of network strength (defined as the quality and quantity of resources in an individual’s network that she can learn from), many new things become possible to investigate beyond simply ensuring accessibility to people and content. Mail (will not be published) (required). classroom learning.
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