Webbiquity SMM

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. The first step to improving digital marketing results is to understand the emerging trends and best practices.

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Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity SMM

BuzzFeed mentions changes in behavior, greater use of social networks for content discovery, and a 52% increase in traffic from “‘Dark social,’ that netherland of direct traffic” (i.e., WPO is about creating valuable, highly relevant content and then leveraging across multiple channels. Experiment.

Directory 196
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33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity SMM

3 B2B Content Marketing Stats and Facts. 88% of B2B companies use content marketing. The B2B “Unique Selling Proposition” (USP) is dead: 86% of B2B buyers see “no real difference between suppliers.” 71% said Twitter, while 54% each mentioned Facebook and YouTube. Iconsive ). Iconsive ). Iconsive ). MarketingProfs ).

B2B 110
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Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1

Webbiquity SMM

You know the statistics : Facebook is the most popular method for sharing online content. 85% of B2B journalists are on Facebook. 61 of the world’s 100 largest companies maintain Facebook brand pages, as do 71% of B2B firms. How can I design my company’s Facebook page for maximum impact?

Tools 195
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36 Sensational Social Media Stats and Facts

Webbiquity SMM

And ongoing changes by Facebook and other social networks that result in lower organic reach render many of yesterday’s effective marketing tactics far less useful today. Your customers will share your content too—but only if it’s the kind of content that meets their idea research needs, not just marketing fluff.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

What type of posts generate the most engagement on Facebook? Among “prestige” consumer brands, over the past four years, less than 0.25% of new customers were acquired through Facebook and less than.01% Just 18% of consumers trust posts by brands or companies on social sites like Facebook and Twitter. DashBurst ).

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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Content needs to be informational and neutral in tone. The Real Secret To The ROI Of Social Media by Social Media Today. Koka Sexton explains why “The real ROI of social media is the moment you realize that you can’t stop the spreading of your content even if you tried.