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28 Qualities of Amazing Content Marketing

Pam Moore

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Yet, content is at the core of everything brands and people do online.

Content 113
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Hiring a Social Media or Digital Marketing Agency? Answer These 10 Questions First

Pam Moore

They think that if they contact a ton of different agencies and request proposals from as many agencies as they can, that they will eventually get a proposal that is low price and delivers higher value than all the rest. The importance of a content strategy aligned with your business goals and audience needs.

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Top 10 Social Selling Tools

Oktopost

Places like LinkedIn, Twitter, and Facebook offer B2B companies new arenas to spread brand awareness and win new customers. But it also means that these leads can exponentially increase as prospects help spread the word by sharing your company’s content. Gone are the days of annoying cold calls and easily ignored cold emails. .

Tools 144
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How to Make Money as a Freelance Social Media Manager

Hootsuite

Creating and managing content calendars. Content creation (photography, design). A freelance social media pro will often need to capture and create content for clients. I once helped a client by working at their sales booth at a community event (and captured social content at the same time). Copywriting.

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Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity SMM

BuzzFeed mentions changes in behavior, greater use of social networks for content discovery, and a 52% increase in traffic from “‘Dark social,’ that netherland of direct traffic” (i.e., WPO is about creating valuable, highly relevant content and then leveraging across multiple channels. Experiment.

Directory 196
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7 Little-Known Strategies To Get Your Deadbeat Blog Working For You

ProBlogger

Blogs are supposed to bring you traffic, collect comments, and spread your name across the Internet as everyone happily shares the content you so painstakingly created. If you don’t continually feed it new content, it looks like an under-nourished street urchin, embarrassing you in front of visitors. Infinite potential … gone to waste.

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44 Blogging Questions and Answers

Kikolani

Last week, I was given the opportunity to do a live question and answer session on Social Media Examiner ’s Facebook page. When you share your post on Twitter or Facebook, instead of just sharing the title and the link, propose a question there such as “Got an opinion on the new Facebook profile design?

Questions 167