Adam Sherk

DECEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Search Marketing Dwarfs Social Media in Interactive Marketing Budgets by Adam Sherk on December 17, 2009 This week both Brian Solis and SEOMoz made reference to a recent Forrester report forecasting US interactive marketing budgets for the next five years.

Social Media 123

Social Media Marketing Press Release Survey 123

Adam Sherk

MAY 4, 2010

Ok fans could care less about that, but for myself and some sports and social media marketers out there it’s an interesting question. Ok fans could care less about that, but for myself and some sports and social media marketers out there it’s an interesting question. This time I’ll compare user engagement on each team’s Facebook page.

Team 165

Team Engagement Facebook Press Release 165

Adam Sherk

APRIL 5, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular MLB Teams on Twitter and Facebook by Adam Sherk on April 5, 2010 A new baseball season is underway and we are in that wonderfully brief period when fans all over the country still believe this could actually be the year for their team.

Team 204

Team Twitter Facebook Comparison 204

Adam Sherk

MARCH 7, 2011

There were some interesting posts over the weekend from Steve Cheney and Robert Scoble on whether utilizing Facebook Comments kills or in fact increases user authenticity within on-site commenting. So I’d rather not put that activity into my Facebook news feed. Facebook Pages: Which News Sites Get the Most Engagement?

Comments 132

Comments Publishing Facebook System 132

Adam Sherk

NOVEMBER 18, 2009

Despite this, fans are passionately supporting and discussing their teams through a range of social media outlets, in particular Twitter and Facebook. In the table below the 32 NFL teams are ranked by the total number of followers/fans on their official Twitter accounts and Facebook pages.

Team 209

Team Twitter Facebook Sports 209

Adam Sherk

AUGUST 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk JVC Facebook Page Sweepstakes a Big Success. But Does it Violate Facebook Guidelines? But does it violate Facebook’s promotions guidelines? Which part of the Facebook guidelines JVC USA is violating was not specified. Apparently it does.

RFI 156

RFI Guidelines Facebook Press Release 156

Adam Sherk

JANUARY 12, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams? So what should NBA teams be doing on Twitter and Facebook?

Team 179

Team Twitter Facebook Press Release 179

Adam Sherk

SEPTEMBER 15, 2010

Facebook So how about Facebook? This is likely connected to the launch of the external Facebook “like” button and the fact that Facebook page promotion is much more prevalent than it was even a year ago. The Detroit Lions and Houston Texans have also grown considerably but their total counts are still comparatively low.

Team 188

Team Twitter Facebook Comparison 188

Adam Sherk

APRIL 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at Facebook Open Graph Protocol Integration on News Sites by Adam Sherk on April 26, 2010 There has been a lot of news and reaction around Facebook’s new additions to the Facebook Platform: Social Plugins, the Open Graph protocol and the Graph API.

News 149

News Module Widget Facebook 149

Adam Sherk

OCTOBER 27, 2009

Related posts: The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? The Most Common Causes of Duplicate Content on News Media Sites The Most Buried News Sites on Digg Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

Content 112

Content Press Release Digg Survey 112

Adam Sherk

OCTOBER 8, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Common Causes of Duplicate Content on News Media Sites by Adam Sherk on October 8, 2009 Although search engines keep improving on their ability to deal with duplicate content, this continues to be one of the main SEO issues facing news and content sites.

Sites 105

Sites News Syndication Content 105

Adam Sherk

FEBRUARY 17, 2010

But at this early stage, how strong are the marketing opportunities for news sites? But at this early stage, how strong are the marketing opportunities for news sites? Sharing and discussing content is a key component of Google Buzz, so it’s a natural fit for article promotion and audience development.

Sites 118

Sites News Google Facebook 118

Adam Sherk

APRIL 8, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? To me the real question is: when one site aggregates another’s content, how much attribution is enough? Make it simple and logical to get to actual Wrap content from that page.”

Aggregator 110

Aggregator Syndication Content Journal 110

Adam Sherk

APRIL 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag by Adam Sherk on April 30, 2009 Really you shouldn’t need it. What you should be doing is avoiding duplicate content altogether.

Issues 100

Issues Publishing URL Syndication 100

Adam Sherk

NOVEMBER 23, 2009

Related posts: Video Interview: Rupert Murdoch Doesn’t Like Search So Much The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 101

News Google Press Release Hitwise 101

Adam Sherk

JANUARY 19, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Alicia Keys Facebook Page: I’d Sign Up if She Asked Me All Cool by Adam Sherk on January 19, 2010 Want to use your Facebook Page to build out your mailing list? The key takeaway: the more ways you can bring your Facebook Pages to life, the better.

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

SEPTEMBER 23, 2009

So I thought I’d take a closer look at what Fox News is doing on its Facebook Page , as well as some engagement examples. NBA Playoff Teams Ranked by Facebook Page Engagement JVC Facebook Page Sweepstakes a Big Success. But Does it Violate Facebook Guidelines? Which News Sites Have the Most Valuable Facebook Pages?

News 104

News Engagement Facebook Press Release 104

Adam Sherk

MAY 29, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Your Mom’s Coming to Facebook, But She May Not Stick Around by Adam Sherk on May 29, 2009 Inside Facebook published some new statistics this week on Facebook’s US audience growth over the last 60 days. But Does it Violate Facebook Guidelines?

Facebook 101

Facebook Press Release Blogroll Syndication 101

Adam Sherk

APRIL 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Corporate Social Media Marketing is about Two-Way Communication by Adam Sherk on April 14, 2009 It’s a simple concept, but one that many companies are still struggling with in terms of practical implementation.

Social Media 100

Social Media Press Release Syndication Marketing 100

Adam Sherk

APRIL 17, 2014

What are the best tools for publishers looking to track social media activity at the content level? I thought I’d share some of my favorites that are well suited to editorial content sites. These real-time analytics platforms are among the most popular with news and content sites. Facebook is the primary emphasis for Shareablee.

Analytics 240

Analytics Publishing Social Media Tools 240

Adam Sherk

MAY 18, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Newsweek’s Tim Geithner Interview Live on Facebook: Don’t Forget to Link to the Video Afterwards by Adam Sherk on May 18, 2009 Today Newsweek offered live streaming of Jon Meacham’s interview with Treasury Security Tim Geithner on its Facebook page.

Facebook 100

Facebook Press Release Syndication Blogroll 100

Adam Sherk

MAY 18, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Newsweek’s Tim Geithner Interview Live on Facebook: Don’t Forget to Link to the Video Afterwards by Adam Sherk on May 18, 2009 Today Newsweek offered live streaming of Jon Meacham’s interview with Treasury Security Tim Geithner on its Facebook page.

Facebook 100

Facebook Press Release Syndication Blogroll 100

Adam Sherk

MARCH 8, 2012

It comes down to effective selection, placement and formatting of social buttons on all key templates, and customizing those elements for different types of content. How much Facebook integration is too much? and reasonable use of Facebook Social Plugins have essentially become standard practice.

Publishing 215

Publishing Questions Social Media Activities 215

Adam Sherk

DECEMBER 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk How to Identify Your Own Top Trends by Adam Sherk on December 22, 2009 Yesterday Facebook shared its Top Status Trends of 2009 , providing insight into what terms most commonly occurred in users’ status updates. What sections, special features, individual articles, etc.

Trends 167

Trends How To Digg Press Release 167

Adam Sherk

SEPTEMBER 13, 2010

The content on search engines and social media gets a little lost among all the stats and charts so I thought I’d summarize that data here. Search Engines 34% of the public now use search engines to find news at least three days a week, up from 19% in 2008.

Survey 140

Survey Social Networking Engineering Research 140

Adam Sherk

OCTOBER 6, 2010

by Adam Sherk on October 6, 2010 It is safe to say that most news sites are now experimenting with various forms of user engagement and content promotion through social media. But in going through the site a substantial portion of the content is news so I opted to include it. Also surprised how well some magazines did.

Sites 176

Sites News Postrank Engagement 176

Adam Sherk

SEPTEMBER 10, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. When they’re already consuming content, it’s too late. Over 40% is spent with content.

News 121

News Press Release Survey SEO 121

Adam Sherk

DECEMBER 2, 2009

Search Marketing Dwarfs Social Media in Interactive Marketing Budgets Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? Which News Sites Get the Most Social Media Engagement? What Horrible Things Did Time Magazine Do in 1964?

Vocus 166

Vocus SEO Press Release Social Media 166

Adam Sherk

OCTOBER 29, 2009

by Adam Sherk on October 29, 2009 This week Google unveiled Google Social Search , an opt-in feature that provides additional search results with content from a user’s “social circle” of friends and trusted sources. If not how do we get there? Related posts: Does Google Want Brands in Your Social Circle?

Google 109

Google Google Reader Press Release Survey 109

Adam Sherk

FEBRUARY 23, 2010

by Adam Sherk on February 23, 2010 There is an interesting article in BusinessWeek on how AOL is utilizing software and analytics data in an effort to match content with user interests and monetize it more successfully. Are you sure you want to write that article, Dave? Is this a good thing? Done right, I say absolutely.

Hitwise 110

Hitwise Press Release Adsense Syndication 110

Adam Sherk

JANUARY 11, 2010

While many people regard press releases as little more than throw-away text, the reality is that smaller news sources in particular do in fact use that content in full or repurposed form. Bill Hunt wrote about this a while back in looking at the use of tech press releases by bloggers.

Study 147

Study News Press Release Report 147

Adam Sherk

MAY 14, 2013

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. In addition producing quality content on a daily basis creates a steady stream of new opportunities. Partner links.

Publishing 209

Publishing Syndication Module Badge 209

Adam Sherk

APRIL 13, 2010

Home pages will rank well for branded searches regardless of site speed, so it is at the content level that the scores matter more. Every little bit counts, layer upon layer to get your site where it should be, achieving your end goal in your marketing efforts. Article Source Page Speed Score (article) 1 Yahoo! I just ran its numbers.

Sites 161

Sites News Yahoo Journal 161

Adam Sherk

JUNE 15, 2010

by Adam Sherk on June 15, 2010 I have done several posts on news organizations and Facebook recently so I thought it was time to switch things up and look at Twitter again. But Twitter, Facebook in some cases Digg still represent the majority of social media referrals to many news sites, so they continue to be a priority.

News 165

News Sites Twitter Digg 165

Adam Sherk

FEBRUARY 25, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Make the Most of Your Retweet Buttons by Adam Sherk on February 25, 2010 In working on my presentation for the Twitter Marketing Tactics session at SMX West next week I’ve been looking at the various types of share and retweet buttons used on news sites.

Syndication 117

Syndication URL Press Release Blogroll 117

Adam Sherk

AUGUST 4, 2010

First and foremost is the ability to create official profiles and automatically submit content, which publishers are hoping will turn Digg into a friendlier place for mainstream media. Media accounts might be better served by avoiding the auto-submit option and instead choosing the content that is more likely to have a wider appeal.

Digg 134

Digg Sites News Activities 134

Adam Sherk

AUGUST 25, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 5 Ways to Deal with Seasonal Dips in Search Engine Traffic by Adam Sherk on August 25, 2009 July and August are a time when many content sites see a seasonal dip in all forms of traffic, including search engine referrals.

Engineering 102

Engineering Hitwise Health Care Press Release 102