Sherrilynne Starkie

FEBRUARY 20, 2012

Social Media Informer is a website that collates social media blog posts to create an online where people can get all the latest news, information and opinion. Its tagline is “The Best Content about Social Media for Business”, and it sits alongside Alltop and Social Media Today in terms of content and community.

Social Media 279

Social Media Alltop RSS Widget 279

Jon Loomer

MAY 31, 2023

The vision has always been the same: Utilize an AI-powered chatbot that is trained on my website content. Trained Content To train the bot, we need to give it content. This actually helped motivate me to craft content for this bot. In the meantime, that content can also improve usability of my website.

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Training Content URL FAQ 186

Jon Loomer

JANUARY 4, 2023

Here’s a good one: Use ChatGPT to generate purchase event code for your Facebook pixel. Before you do this, you’ll need some basic information related to the purchase. When creating a purchase event, you’ll need at least the following information: Product Name. The ChatGPT Prompt. – VALUE: [Your Value].

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Eventful Facebook Price Process 203

Social Media Today

MAY 21, 2020

Facebook has rolled out a new, simplified way for users in India to stop people they're not connected to from accessing their information and content.

Content 214

Content Data Facebook 214

Jon Loomer

MARCH 30, 2022

Facebook has announced that videos using “watchbait” will be penalized and receive less news feed distribution. It’s a way to get people to watch your videos by withholding information, sensationalizing, and misleading the user. That information is withheld and you’re forced to watch to find out.

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Video Facebook Policies Feed 202

Social Media Today

DECEMBER 19, 2019

Facebook has announced that it will enforce new bans on any content which shares misleading information about how to participate in the upcoming US census.

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Upcoming How To Facebook Content 133

Sprout Social

DECEMBER 15, 2023

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. It involves a hefty strategy of great content and consistency. In fact, without continuously engaging your Facebook audience, you may lose credibility, authority and brand loyalty, on top of your reach.

Facebook 119

Facebook How To Publishing Analytics 119

Social Media Strategies Summit

MAY 25, 2021

Government, political, and advocacy agencies all play an important role in the world: they work to keep people safe and informed. Facebook can be a helpful resource in that mission. Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. Image Source: Facebook GPA.

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Communities Engagement Facebook Authentication 233

Social Media Today

JUNE 30, 2020

Facebook has announced a new News Feed algorithm update to help boost original news reporting, and improve the flow of quality information through its network.

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News Feed Feedly Facebook 218

Bill Hartzer

OCTOBER 10, 2023

In a notable development for brand safety and suitability technology, Zefr has expanded its AI-Powered Brand Suitability Solution to encompass Facebook and Instagram Reels, strengthening the safeguarding of brand interests across the Meta ecosystem. This article was written by AI and edited by Bill Hartzer.

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Instagram Brands Collaboration Facebook 164

Social Media Today

MARCH 18, 2020

Facebook-owned social media monitoring tool CrowdTangle has launched a new search feature to help journalists track down relevant information on evolving web trends.

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Trends Tools Facebook Content 195

Jon Loomer

DECEMBER 20, 2021

Inspired primarily by the negative reporting impact resulting from iOS 14-related changes in 2021, Facebook advertisers are searching for ways to verify and uncover conversion results. I wrote a tutorial previously about using Dynamic URL Parameters with your Facebook ads for this purpose. One approach is using URL parameters.

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URL Examples Facebook Analytics 204

Sprout Social

AUGUST 17, 2022

For starters, our platform keeps track of mentions, comments and keywords across multiple networks including Instagram, Facebook, Twitter and TikTok. The platform tracks interactions, engagements and content performance. For example, you can see if customers interacted with a certain piece of content or a team member via social.

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Campaign Social Media Tools Hubspot 123

Sprout Social

JULY 13, 2022

To help, we gathered all the information you need to get up to speed on the state of social media in Europe. Your success within the European market depends on your ability to keep up with more than just content trends. Use industry research to inform how your brand navigates social media in Europe. blackcountrylivingmuseum.

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Social Media Strategy Statistics Trends 97

agora pulse

APRIL 6, 2017

“How many Facebook posts per day is a good amount?” Facebook has changed too and recently I’ve started to suspect they’re trying to tell us something. Namely, could they be encouraging us to post less frequently to our Facebook business pages? Let’s start by considering how Facebook uses marketers.

Content 136

Content Facebook Class Notification 136

Jon Loomer

SEPTEMBER 15, 2022

If you’re a Facebook advertiser, one of the most underutilized features that you may not even know about is the Custom Metric. Custom metrics allow you to combine metrics in a formula to uncover information that Facebook won’t provide natively. What Are Custom Metrics? These metrics are all built-in. Traffic Score.

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Metrics Examples Facebook How To 214

Sprout Social

MAY 15, 2020

Leveraging social data is one way to help pinpoint what’s working: what type of content drives attention, who your audience is and how you should schedule your posts to reach them. For some industries, a high daily post volume is essential to keep up with trending conversations or get eyes on content in a crowded space.

Industry 121

Industry Real Estate Social Media Sports 121

Socialmedia.biz

OCTOBER 30, 2018

After the Cambridge Analytica scandal, Facebook has been on a rigorous crusade to clean up its image and show its users not only that their data is safe but that they will only be receiving relevant and original content within their News Feed from now on. Improving Content Web Wide . News Feed Algorithm .

Content 119

Content Facebook Feed Feedly 119

Jon Loomer

OCTOBER 14, 2021

Facebook advertisers need every method available to properly and thoroughly track the impact of their campaigns. In this post, you will learn what URL parameters are, how to set them up (including a dynamic method), and how to use that information in Google Analytics. Those parameters will tell me the following: Source was Facebook.

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URL Facebook How To Analytics 210

Jon Loomer

OCTOBER 2, 2020

This is also the case in the Page Posts area of Ads Manager… Facebook took away the ability to edit link previews as part of ongoing efforts to combat clickbait and misinformation. Offenders would edit that information to mislead readers. There are many reasons why you might want to edit this information.

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Facebook How To Publishing Course 175

Visually SM

JULY 31, 2020

If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. In 2016 and 2017, a report published by Tubular Insight revealed that the consumption of branded videos increased an impressive 258% on Facebook. But how is your video marketing performance?

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Social Media Video Company Content 246

Jon Loomer

DECEMBER 18, 2022

Do a little digging to uncover which websites, Facebook pages, apps, and videos are showing your ads. If necessary, you can restrict the category of content or which properties can show them. Once you uncover this information, you can take additional action. Meta offers the ability to control where your ads appear.

Video 177

Video Facebook Report Publishing 177

Jon Loomer

NOVEMBER 11, 2020

We’re seeing a huge surge in Facebook ad accounts getting shut down at the moment. One potential solution that seems to be helping some advertisers: Business Verification in Facebook Business Manager. There could be many factors contributing to the shutdown of Facebook ad accounts. Enter Business Details.

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Badge Facebook How To Advertising 210

Jon Loomer

NOVEMBER 22, 2019

If you want to know how many conversions were driven by an ad, Facebook is very good about helping you uncover that information. We scraped the top of this recently in a post about Facebook Lead Ads and organic distribution. Facebook Ads and Organic Distribution. Facebook only reported on 133 link clicks.

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Organization Conversation Facebook Metrics 211

Ignite Social Media

JUNE 28, 2022

You’re probably here because you’re looking for ways to spice up your brand with the best video content, right? As the Original Social Media Agency in the US , we’ve been here long enough to know how brands often struggle with keeping up with the latest trends — in today’s case, video content. . It’s the Trend.

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Video Content Marketing YouTube 146

Oktopost

OCTOBER 26, 2022

However, what may be most impressive is how she diversifies her social media strategy to successfully include Facebook to gain qualified leads. According to Melinda, the 3 best reasons to use Facebook in your social strategy include: Market-Share : your competitors are not usually advertising as strongly there. Meet Melinda.

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B2B Facebook Apple LinkedIn 155

agora pulse

NOVEMBER 30, 2020

BONUS MATERIALS: Free Content Calendar. Have you wanted to dig into content marketing but didn’t know where to begin? Check out our tips and tricks for social media managers to start their content marketing efforts. But this oversight is probably not because marketers don’t want to use content marketing.

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Content Marketing How To Social Media Management 182

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. You can schedule posts, interact with your community and even monetize your content. It has recently been renamed Meta Business Suite and combines Facebook and Instagram Creator Studio features—like planning posts and sending messages—in one place.

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Instagram Facebook Marketing Features 104

Ignite Social Media

OCTOBER 12, 2021

The week of October 4, 2021, Facebook’s week went from bad to worse when the company’s entire family of apps were inaccessible to users with no warning. The massive outage, which impacted Facebook, Instagram, WhatsApp, Messenger, and Oculus, lasted over 5 hours. 1) Don’t Put All Your Eggs in One Basket.

Facebook 161

Facebook Marketing Eventful Social Media 161

Jon Loomer

SEPTEMBER 8, 2020

The Facebook pixel allows advertisers to better track, optimize, and target. To make the most of the pixel, you need to utilize Facebook pixel events on your website. This post is your introduction to Facebook pixel events. This post is your introduction to Facebook pixel events. First: The Base Facebook Pixel Code.

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Eventful Facebook Conversation Advertising 200

Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best Facebook Messenger marketing strategies for 2023. What is Facebook Messenger marketing? What is the benefit of marketing on Facebook Messenger?

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Strategy Facebook Marketing FAQ 118

agora pulse

NOVEMBER 23, 2020

Bonus Material: FREE Social Content Calendar. Selling on Facebook is different from selling on other social media channels. Check out these tips for excelling at Facebook this time of year. Use a Content Calendar for the Holiday Season. A content calendar is an absolute must-have during the holiday season.

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Facebook How To UGC Social Media Management 166

Jon Loomer

JANUARY 2, 2022

If you’re an advertiser, it’s critically important that you know and comply with Facebook’s advertising policies. Read Facebook’s ad policies. When you do this, Facebook will automatically make adjustments to things that you can and can’t do, most commonly impacting targeting. Your ad may be fine.

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Facebook Policies Issues Reputation 213

Sprout Social

APRIL 4, 2023

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. If leveraged properly, ephemeral content can help you beat the algorithm and keep your brand top of mind. What is ephemeral content?

Strategy 114

Strategy Content How To Marketing 114

Jon Loomer

OCTOBER 2, 2020

This is also the case in the Page Posts area of Ads Manager… Facebook took away the ability to edit link previews as part of ongoing efforts to combat clickbait and misinformation. Offenders would edit that information to mislead readers. There are many reasons why you might want to edit this information.

Facebook 147

Facebook How To Publishing Organization 147

Sprout Social

SEPTEMBER 30, 2022

Facebook is constantly introducing new updates to enhance the user experience. Many of their new features–from Stories to Facebook Live–have been a hit with users. On that note, let’s take a closer look at one of the latest features – the option to hide likes on Facebook. Why you may want to hide likes on Facebook.

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Facebook Privacy How To Film 115

Ignite Social Media

MAY 13, 2021

update (announced in 2020 and rolled out this year) brought CAPI to the forefront as the update threatens the data collection through the Facebook pixel. Since the 2020 Ignite article, more information around CAPI has been made available and we’re learning more every day as we work with clients on implementation. Manual Setup.

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API Conversation Tips Facebook 155