Adam Sherk

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Grateful Dead Facebook Page: Great Use of Interactive Content

Adam Sherk

Based on a current promotion on the Grateful Dead Facebook page I’d say they’re doing great. In support of the release of the complete recordings from the Europe ’72 tour (and the 40th anniversary of that tour) the Grateful Dead Facebook page utilizes a separate tab to create a multi-page interactive experience for fans.

Content 154
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More Content Shared on Facebook but Twitter Click-through Rate Much Higher

Adam Sherk

What gets more traction for publishers: content shared on Facebook or Twitter? According to the Social Media Sharing Trends 2010 report from SocialTwist, Facebook dominates content sharing among social media sites but links shared on Twitter have a much higher click-through rate. clicks per share on Facebook.

Twitter 138
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5 Good Ideas for News Media Facebook Pages

Adam Sherk

What are news organizations doing to increase user activity and engagement on their Facebook pages? However in this post I want to focus primarily on tactics that are focused on the Facebook page itself. However in this post I want to focus primarily on tactics that are focused on the Facebook page itself. 2) Try a Guest Editor.

News 199
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Facebook Pages: Which News Sites Get the Most Engagement?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Facebook Pages: Which News Sites Get the Most Engagement? by Adam Sherk on September 17, 2009 Now that the improved Facebook Pages have been around for a while I wanted to check the level of engagement that major news sites are achieving with them.

Sites 238
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StumbleUpon Traffic to Magazine and Content Sites Down 27%

Adam Sherk

To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. Is the dominance of Facebook and Twitter, coupled with increasing Google+ engagement , proving to be too much?

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29% of the Top 500 Google+ Pages are News and Content Sites

Adam Sherk

Whenever I do a presentation on Google+ for publishers I mention that quite a few news and content brands are among the most followed pages. The point being that Google+ does indeed offer good opportunities for audience development, engagement and content promotion. The Most Followed News and Content Sites on Google+.

News 161
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News Sites Not Making Much Use of Static FBML on Facebook Pages

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites Not Making Much Use of Static FBML on Facebook Pages by Adam Sherk on June 9, 2010 Between privacy issues, a sweaty CEO and technical problems with its “Like&# buttons Facebook is having a rough time lately. The short answer? Not so many.

News 181