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SEO Guidelines for Sponsored Content and Partner Links

Adam Sherk

Sponsored content in various forms is growing in popularity as publishers seek additional sources of revenue. This topic has been in the news recently with Google first issuing a reminder that any links within sponsored content should not pass PageRank. Sponsored Content Compliance. Sponsored Content Compliance.

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SEO in 2018, Which Practices You Should Avoid and Why.

Social Media Marketing

In order to achieve success in the SEO world, it's important to stay updated on Google's changes, impact and new avenues, therefore, these are some important pieces of advice on which practices you should avoid while optimising your content online. This has to be done either from a technical point of view and from a content one.

SEO 126
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Survey: Pinterest a Great Source of Links for Publishers. What Types of Sites Get the Most Links?

Adam Sherk

Lifestyle content is the big winner but there are good opportunities for publishers in nearly any topical area. But What About Nofollow? External links on Pinterest have the nofollow attribute which takes way their direct SEO value (a necessary step to combat abuse).

Survey 166
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The Most Important SEO Metrics For Backlinks Analysis

Kikolani

Hence why monitoring the links of your website is just as important as running a content marketing campaign to acquire quality links. For example, in 2008, link exchanges were a common technique for SEO, and the results were excellent for most sites. Meta nofollow. Here’s an example of a domain that’s not indexed in Google.

Metrics 60
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The Most Important SEO Metrics For Backlinks Analysis

Kikolani

Hence why monitoring the links of your website is just as important as running a content marketing campaign to acquire quality links. For example, in 2008, link exchanges were a common technique for SEO, and the results were excellent for most sites. Meta nofollow. Here’s an example of a domain that’s not indexed in Google.

Metrics 60
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How Google Finds and Penalizes Advertorials

Bill Hartzer

Google wants links in advertorials to be tagged with the nofollow attribute and the FTC requires full disclosure. Paid links very rarely appear in the navigation of a site, or even in the middle of the text on the page, the main content, within the middle of sentences (more on this later). Take a look at the example below.

Google 146
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Do Social Signals Drive SEO?

Convince & Convert

Being the savvy content marketer you are, you now set out to to bring an audience to that post. The theory is that content that gets shared a lot in social media may be seen as more valuable content by the search engines. As you do more and more publishing of content, and posting on social media, you will improve.

SEO 167