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10 Great Examples of User-Generated Content in Higher Education

Social Media Strategies Summit

User-generated content (UGC) is an invaluable tool for higher ed social media marketers , helping them level up their content creation capabilities while building brand trust. Meanwhile, 93% of marketers agree that consumers are more likely to trust UGC than brand-created content. What is User-Generated Content?

Education 177
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Low-Quality Ad Content and Post-Click Experiences

Jon Loomer

In this post, you’ll learn some specific examples of the following: Low-quality ad content Low-quality post-click experiences User signals Low Quality or Disruptive Content advertising policy At the end, I’ll provide recommendations on how to address ad quality. Withholding information. Engagement bait.

Content 173
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9+ Ideas for Your Next LinkedIn Carousel (+Examples)

Buffer Social

LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement.   Why this works : The carousel is visually appealing, and the information is presented in a concise, easy-to-understand format.

Examples 101
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Example: How to Use Custom Metrics in Facebook Ads Manager

Jon Loomer

I want to take a second look at custom metrics today and provide two specific examples of how I use them. Custom metrics allow you to combine metrics in a formula to uncover information that Facebook won’t provide natively. A Share, for example, can lead to many more people seeing your post. What Are Custom Metrics?

Metrics 214
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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

Increase ecommerce sales and start selling on Instagram : Instagram has many business-friendly features such as clickable links, product tags, and in-app purchases that allow companies to provide their followers with product information and convert them into customers. Instagram Marketing for B2B Companies: The Eight Best Examples to Follow.

B2B 259
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How to build a competitive analysis report with examples and tools

Sprout Social

A competitive analysis report typically contains information on marketing tactics, target audience demographics, product comparison and industry trends. Inform stronger business decisions The insights in a competitive analysis report can inform stronger business decisions across departments such as product, marketing, procurement and others.

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Social media listening examples that will help you unearth better insights

Sprout Social

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook.

Examples 120