Techipedia: Tamar Weinberg

DECEMBER 20, 2011

Here a few examples: 77% of the population of the world own a mobile phone. There are far too many ways of utilizing SMS marketing to list, but to give you an example, here are a few examples of potential implementations. Incentivize the exchange of key customer information in exchange for a prize or a discount voucher.

SMS 187

SMS Strategy Marketing Discount 187

Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

Example: Offering a free white paper download to someone likes you on Facebook, and the download consists of 200 words of common knowledge. Company-centric content. Never sharing other people’s content. No way for fans to publish content. Trying to control information can backfire. Disappointing offers.

Social Media 206

Social Media Brands RSS Publishing 206

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service. Share interesting content; create interesting content.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Techipedia: Tamar Weinberg

JUNE 19, 2012

You have the opportunity to build a library of content populated largely by your own customers. Customers who participate, create content and connect with other community members become loyal brand advocates. Support communities—forum sites, wikis or any venues that include user-generated content—are surprisingly self-sufficient.

Cost 135

Cost Communities Drupal Forums 135

Techipedia: Tamar Weinberg

APRIL 22, 2010

In addition to Twitter, there are a slew of other social networks which enable users to post status updates, links, and information daily. Also, when breaking news happens, a real time search can also clue you in to more information. It was recently reported that there are over 50 million updates posted to Twitter every day.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

NOVEMBER 9, 2011

Consistent branding in the digital age requires constant monitoring, responding and generating content on a regular basis. For example, even simple things such as your Twitter background should match your brand colors. Take Eurostar for example who successfully rebranded earlier this year.

Brands 185

Brands Software Guidelines Travel 185

Techipedia: Tamar Weinberg

APRIL 10, 2012

It’s typically a relentless slog of design, content generation, social media engagement, backlinking, and analysis – with the overriding risk that it will all amount to naught. Like Patrick, anyone who’s tried starting a site from scratch will know first-hand how much work it can be to attract and retain an audience. It’s a sign of the times!

Buy 140

Buy How To Sites Banking 140

Techipedia: Tamar Weinberg

JULY 15, 2010

Whatever your motivation, your blog needs traffic to achieve those goals, and to do that, you need great content. Get Your Blog Read and Followed When it comes to the internet, there’s one golden rule that stands head and shoulders above the others: content is king. It is vital to master writing great content on your blog.

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

APRIL 24, 2012

For example, some firms tie one phone number to all of their Google AdWords ads. When a visitor fills out a form, the referring site information is attached to the form. Brad Shorr is Director of Content & Social Media for Straight North, a leading Chicago SEO firm. Now you know where your form leads are coming from.

Adwords 155

Adwords How To Module Aggregator 155

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Here are seven video examples that have become viral phenomenons in their own right. Humans can relate to emotional content, and laughable content is always golden. Informational Give a man a fish, feed him for a day. Indeed, I’ve discovered some incredible video that I can watch again and again. Am I missing any?

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

If you are supporting one product today, try to avoid turning against that product tomorrow, barring any unforeseen or unknown information. People want to know that when you say something, they’ll be able to depend on that information right away, and for a long time. Accelerated by MaxCDN Content Delivery Network.

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It’s a social sharing platform that allows you to either find great content, share it and measure your ability to drive clicks and traffic … or measure the social sharing and links to leave to lead folks back to your own content, even tying that traffic to conversions and sales. I see a bright future for the Google.

Tools 277

Tools Tips Marketing Social Media 277

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing , Social Media > Top 6 Ideas for Incredible Viral Content Top 6 Ideas for Incredible Viral Content by Tamar Weinberg on October 29, 2007 Share As many of us alluded to earlier this month at SMX Social Media , viral content is king.

Social Media 180

Social Media Content SEO Examples 180

Techipedia: Tamar Weinberg

AUGUST 14, 2012

According to YouTube’s vice president of global content, video will soon account for 90% of Internet traffic. Let’s use Spotify as an example. Animation provides a far more interesting way to showcase information about these often complex ideas. It’s pretty clear from the buzz around them that this is the year of the web video.

Airlines 210

Airlines Marketing Statistics comScore 210

Techipedia: Tamar Weinberg

JANUARY 31, 2012

What industry sources inspire and inform those decisions? Ask the agency and referrals for examples of how that issue has played out. Ask for examples of when the agency has said no. Brad Shorr is Director of Content & Social Media at Straight North, a Chicago-based Internet marketing agency. Has a documented process.

How To 166

How To Marketing SEO Project 166

Techipedia: Tamar Weinberg

APRIL 10, 2008

Founded by four ex-Googlers, FriendFeed allows you to subscribe to your friends’ updates across 35 social networks and to stay up to date with the content they’re discovering and sharing across the web. In social media spheres, it’s almost unavoidable to not engage online with content in some way.

Plaxo 103

Plaxo Picasa StumbleUpon Netvibes 103

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Take my own situation as an example. For example, when I first started making money online, I was 16 years old. I get the same e-mails, only they are about getting a #1 ranking in Google Reply Ian February 2, 2010 at 10:59 am This post is a prime example of how to be a true social media expert. The first is personal.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

AUGUST 18, 2010

It should definitely be assumed that if someone uses his Facebook account for both, for example, that there will be a mixture of comments that may not necessarily be personal. Call me Victoria from the example above. An example. But we connect on Facebook, which he uses as another channel via which he disseminates information.

Activities 216

Activities Social Media Policies Social Networking 216

Techipedia: Tamar Weinberg

JANUARY 25, 2008

With the constant flow of information on Twitter, it’s certainly possible to miss out on newsworthy items. Digg: Newsworthy, Informational, and Funny Chris also mentions that he has used Digg as a news source. But beyond that, Digg has its share of funny pictures and informational articles.

Social Networking 101

Social Networking Digg StumbleUpon Social Bookmarking 101

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

One great example this year has been Blame Drew’s Cancer. Evernote Create an area for your team can collaborate on notes, ideas, and information. Pure Sites which tend to provide information free of charge and nothing more. Accelerated by MaxCDN Content Delivery Network. Evernote allows you to clip anything (e.g.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

JULY 21, 2009

Blogs can also convey information , share ideas , and chronicle important lifetime milestones. I try to answer all emails within minutes of receipt — even at odd hours of the day — and I try to go above and beyond to provide the most informative responses that I can. Accelerated by MaxCDN Content Delivery Network.

Social Media 153

Social Media Strategy Marketing Reputation 153

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

As an example, I followed two major news aggregators for awhile, but the updates were just too frequent for my needs. It thrives among people who want to know those small pieces of information about others or little bits of news and quick updates. Accelerated by MaxCDN Content Delivery Network. Your mileage may vary.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. A great example, one that recently affected me: A mobile phone manufacturer, called HTC, released a phone that had sub-par video performance.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

MARCH 12, 2009

I have seen these programs work but I sometimes wonder if it’s worth all the effort considering the possible fall-out, as seen in your example. Reply Paul March 16, 2009 at 1:33 pm I think the very resulting negative feedback Royal Caribbean Line is getting on the travel forums is an example of the risk these programs have.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

MAY 13, 2008

Those who engage in social media have an inherent thirst for interesting information. They seek information that satisfies some type of curiosity. For example: the apache server, since its code is open any attacker can analyze it, search for loopholes and devise an attack. Accelerated by MaxCDN Content Delivery Network.

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

MAY 9, 2008

It was harder for the good stories to bubble to the top even though most people who would have voted on this content endorsed the content and trusted the submitter (which isn’t exactly easy on Digg). Social media isn’t going away, but this example shows that some systems just happen to work better than others.

Digg 100

Digg Sites News API 100

Techipedia: Tamar Weinberg

AUGUST 25, 2010

And while I seem to be one of the hardest nuts to crack when it comes to outreach ( ), I don’t think any blogger will be adverse to the outreach though if you obtained the contact information legitimately. Small businesses can’t always follow by example, unfortunately. Accelerated by MaxCDN Content Delivery Network.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

AUGUST 27, 2008

While some argue that StumbleUpon traffic is targeted, the broad nature of content categories and misclassification of content means this is rarely the case. It’s likely that the technical nature of content on SEO ROI and Van SEO Design rarely hits the target audience in StumbleUpon. page views SEO ROI — 1.2

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

JANUARY 12, 2010

For example, one of my Friendster aliases is Times Square. b) I have more personal information contained on FB than ‘just my resume’ so I therefore want to keep those links, pics, thoughts, videos, etc. SM is now a very powerful business tool which will be exploited out the expenses of others personal information.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

MAY 5, 2010

Don’t shy away from giving your community the information needed to find you elsewhere both online and offline. In short, you’ll need to install the Static FBML app, add a custom tab, and learn the language, which is very similar to HTML, to create content that is appealing to your customers and prospects.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

MARCH 4, 2010

At the end of the day, we know most people are active on social networks because they have some reason for being there (be it to make a sale or to establish authority, for example), but through your regular interactions, you need to recognize that these are byproducts of your genuine and authentic involvement. However, things have changed.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

JUNE 10, 2010

It’s impossible to do it all in one day, it takes time, providing new content consistently, maintaining your blog and networking with other bloggers. Side note: The free flow of information on the web is a part of our modern world. As long as there’s a healthy balance in their activities, I don’t see a problem.

Blogger 241

Blogger StumbleUpon Communities Journal 241

Techipedia: Tamar Weinberg

JANUARY 11, 2008

In the meantime, you should be wary of allowing anything personal sent to you by any individuals from being made public, such as email addresses you haven’t put on your public profile, screen names, and other identifiable information that you’d rather keep to yourself. Accelerated by MaxCDN Content Delivery Network.

Digg 100

Digg Privacy MySpace Yahoo 100

Techipedia: Tamar Weinberg

DECEMBER 20, 2007

For example, Digg has finally acknowledged that productivity and lifehack websites deserve a section of their own, so they launched a “Lifestyle&# section with its more universal taxonomy. When I submitted a story earlier this week, I got an error informing me that “An unknown submission error has occurred.&#

Digg 100

Digg Review Web 2.0 Upcoming 100

Techipedia: Tamar Weinberg

AUGUST 7, 2012

Social media and the sheer increase in number of content creation platforms has given managers, who specifically monitor a business’ reputation, many new challenges. For instance, if my business was named Example, and I wanted to see what has been said about Example on Twitter, I would do the following: site:twitter.com “Example”.

Brands 184

Brands Reputation Domain Name Review 184

Techipedia: Tamar Weinberg

OCTOBER 18, 2011

This simple tool allows them to deliver content to their consumers in real time, wherever they are. For example, Food Should Taste Good is a small company focused on making healthy snacks that taste good (duh!). Today’s prospective diners are more connected, informed, social, and thrifty than ever. At Your Service.

Small Business 206

Small Business Compete Mobile Tools 206

Techipedia: Tamar Weinberg

FEBRUARY 14, 2012

Instead of requiring users to navigate, scroll, and click to access information, online video is a one-stop destination for information. Consumers are tired of being placed purely on the receiving end of information and want a chance to give feedback and get involved in brand identity. This is a guest post by Neil Davidson.

Video 189

Video Brands How To Fashion 189