Idaconcpts

article thumbnail

8 Tips for Using QR Codes in Marketing

Idaconcpts

Use QR Codes for Contact Information. Always Provide Quality Content. Many companies using QR codes for the first time make the mistake of directing consumers straight to their desktop website without offering an incentive or interesting content. Here are 8 tips for using QR codes in your marketing campaign.

Tips 164
article thumbnail

Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters

Idaconcpts

Matomy, for example, has created quite a presence for itself on Linked In. Content Marketing. It used to be called “Guest Blogging” but now we call it “Content Marketing.” Guest blogging is still a huge part of content marketing but if you want to make it work for you now, you don’t want to send people directly to your website.

Marketing 151
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Name an Image for SEO Purposes

Idaconcpts

If your site relies heavily on images for content, it is a great idea to prep your site with a rich folder structure. For example, if your site is about macro pictures of flowers. Don’t forget to add information to the alternate text and title fields. Here is a guide how to achieve this. Folder Structure for Images.

SEO 141
article thumbnail

5 Apps To Enhance Your Brand

Idaconcpts

The app allows for two-way scheduling, allowing companies to communicate with their customers by presenting them interactive content from any remote location. For example, customers attending an event organized by a company can see virtual participation from company officials who are not physically present at the event.

Brands 177
article thumbnail

Learn Email Copywrite from Groupon

Idaconcpts

The third paragraph provides any contextual information on the business that is useful and interesting, but not directly related to the experience someone would have if they purchased the deal. Any logistical information about parking, scheduling, etc is also well-placed in the third graf. What is the decor like? exclamation points.

article thumbnail

5 Ways to Market Yourself as a Professional Online

Idaconcpts

You could also include the blog in your resumes to give prospective employers an example of your abilities and knowledge. Video Content. Video content is one of the fastest growing methods for sharing information currently on the Internet. Professional Online Presence. Sites such as LinkedIn and about.me

article thumbnail

Kickass User Interfaces for Mobile Devices

Idaconcpts

For example, instead of illustrating an icon to create a playlist for several different applications, why not just use a more straightforward “new playlist” or “create playlist” button? Endless pagination provides users a dynamic way to view information and does away with the friction of people not exploring more content.

Mobile 135