Social Media Strategies Summit

APRIL 22, 2021

Rather than just discussing this in a few throwaway posts, the University of Nebraska-Lincoln has built a whole social content campaign around it. It also gives the university an opportunity to promote highlights of its events calendar, feature profiles of former students, and get more eyes on its news stories. Image source.

Education 264

Education Examples Social Media Meme 264

Social Media Strategies Summit

JUNE 24, 2022

With that in mind, in this article, we’re going to highlight ten real-world examples of brands using Instagram Reels to reach new audiences, engage existing customers, generate leads, and drive sales. How to Use Reels for Instagram: 10 Real-World Examples. But first, let’s start with a definition. What Are Instagram Reels?

Examples 166

Examples Instagram Brands Transportation 166

Webbiquity SMM

FEBRUARY 16, 2021

If you’re considering using Instagram marketing for business promotion, check out these eight inspiring examples of B2B companies killing it on the platform in various creative ways. Instagram Marketing for B2B Companies: The Eight Best Examples to Follow. Take Grey Advertising Agency, for example.

B2B 259

B2B Examples Company Instagram 259

Sprout Social

OCTOBER 18, 2023

Insights like how audiences feel, an overall response to your brand’s events or campaign, your competitor performance—these are all critical findings that require digging deeper than surface level. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook.

Examples 119

Examples Social Media Sentiment Influencer 119

Jon Loomer

FEBRUARY 13, 2023

Last week, I wrote about how to create a custom event that fires when someone views a page of your website for 60 seconds. Now let’s create an event based on scroll depth. Like with the time on page event, I originally wrote about this three years ago but made it way more complicated than it needed to be.

Eventful 184

Eventful Aggregator Widget Conversation 184

Jon Loomer

DECEMBER 20, 2021

Today, I want to walk through an example of it in use. An example might look like this: [link]. Now, let’s look more closely at an example of how I’m using URL parameters. Within Primary Dimension, I click the “Other” link to add “Ad Content.” Background. Everything after the “?”

URL 204

URL Examples Facebook Analytics 204

Social Media Strategies Summit

MARCH 25, 2021

Either way, here are 10 real-world examples that demonstrate the vast potential of social commerce. In one of the earliest high-profile examples of social commerce, Nike teamed up with Shopify, Darkstore, and Snap Inc (the people behind Snapchat) for the pre-release of the Air Jordan III “Tinker”. Source: Glossy ).

Examples 223

Examples Retail Instagram Buy 223

Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. And the more time they dedicate to developing ideas, the less they have for other vital tasks — like creating high-quality content and measuring the results. We’re only as good as our content,” she insists. That’s a massive chunk of their workload.

Content 130

Content iPhone Sports Remix 130

Sprout Social

DECEMBER 14, 2022

We’ll also give you a list of metaverse examples across industries to help inspire your strategy. For example, Frito-Lay’s FIFA World Cup campaign leveraged the metaverse for a phygital experience. For example, users can place a virtual holiday palm tree in their own spaces, along with several interactive features.

Industry 108

Industry Examples Real Estate Brands 108

Social Media Strategies Summit

SEPTEMBER 9, 2022

The initiative allowed each fan who attended the event to access a complimentary, customized token based on their section, row, and seat. Of course, there are many potential avenues to promote your non-fungible token, from TikTok ads to content marketing. Image source. McDonald’s: Use NFTs to Boost Engagement.

Examples 177

Examples Brands Avatar Authentication 177

Sprout Social

MARCH 28, 2024

But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? LinkedIn hashtags are searchable, which increases your content’s reach and gets your posts in front of more of the right people. Table of Contents What are LinkedIn hashtag analytics? Hashtags may be the answer.

Hashtag 100

Hashtag Analytics LinkedIn Content 100

Jon Loomer

APRIL 24, 2019

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. Why do you need to use pixel events? How can events benefit your marketing?

Eventful 167

Eventful Facebook Analytics Aggregator 167

Sprout Social

AUGUST 10, 2021

What do events teams and social teams have in common? Listen below and read on to hear Sprout’s Manager of Events, Alysha Daytner, and Senior Manager of Social Media, Rachael Samuels talk about how they partner to produce outstanding experiences. . Events couldn’t build experiences without your insight. Rachael: Right?

Eventful 122

Eventful Team Sentiment Social Media 122

Oktopost

NOVEMBER 9, 2023

Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing? 7 Essentials for Paid Media Plans Take Your Paid Media Results to the Next Level with Oktopost Examples of Paid Media for B2B Marketers There are three main categories of media: paid, earned, and owned.

Examples 62

Examples B2B ROI CPA 62

Ignite Social Media

SEPTEMBER 5, 2023

To grow your audience on social media, your content needs to be original, eye-catching, and engaging. Quick and Timely Content About Current Events First up, we love this quick and quippy post from Merriam-Webster on X, formerly Twitter. We love this recent example from Target. It was spot-on.

Social Media 161

Social Media Brands Content UGC 161

Buffer Social

NOVEMBER 13, 2023

To help you stand out from the crowd, here’s some guidance — complete with tried-and-tested examples.   Brands like Women’s Health , Cosmopolitan , and Good Housekeeping started rolling out their Black Friday content weeks ago. billion in the U.S.

Examples 92

Examples Campaign Discount Marketing 92

agora pulse

JULY 22, 2020

Check out these how-to tips and examples of Instagram Live collaborations. . Broaden your content strategy. In this article, I’ve rounded up my marketing agency’s favorite examples of Instagram live collaborations. Good examples include gyms and beauty salons. Examples of Instagram Live Collaborations.

Collaboration 140

Collaboration Examples Instagram Tips 140

Sprout Social

MARCH 21, 2022

Guides can help you provide new valuable content and gain more likes, comments and shares long after you initially create your post. In 2020, Instagram introduced Guides as “…a way to more easily discover recommendations, tips and other content from your favorite creators, public figures, organizations and publishers on Instagram.”.

Examples 101

Examples Instagram How To Curation 101

Oktopost

MARCH 24, 2022

In this article, we’ll take a look at seven of the most powerful employer branding examples for companies to be aware of in 2022. We’ve got seven excellent employer branding examples to help guide you through your journey. 7 Employer Branding Examples to Inspire You.

Examples 107

Examples Campaign Brands Reputation 107

Sprout Social

APRIL 6, 2022

In the following paragraphs, we’ll take a look at six examples of notable brands that are taking advantage of Facebook Shops to reduce friction in the buying process and drive sales. Businesses can then link to products in their content, run sales, and offer assistance via Messenger or WhatsApp. Many common ecommerce platforms (e.g.,

Examples 111

Examples Brands Facebook Retail 111

Sprout Social

NOVEMBER 1, 2023

From memes to videos, behind-the-scenes (BTS) content gives a glance into the people behind our favorite products, services and social content. Behind-the-scenes content humanizes brands, strengthens their online presence and nurtures customer relationships. What is behind-the-scenes (BTS) content?

Campaign 89

Campaign Content Upcoming Authentication 89

Sprout Social

OCTOBER 9, 2023

Their partnership is just one example of how brands are using AI in marketing to achieve incredible results. Ultimately, it comes down to leading by example. Leffer used these foundational inputs to create real examples of how the team could use AI. After reading the content brief, the writer starts researching.

Team 110

Team Examples Marketing Training 110

Jon Loomer

DECEMBER 2, 2017

In this post, I’m going to provide a few examples of some powerful Facebook Analytics reports and how it all comes back to the Facebook pixel and Events. Ultimately, I’ll help you understand how to get those Events set up so that you can start getting the most out of Facebook Analytics today. View Content.

Analytics 155

Analytics Eventful Facebook WordPress 155

Jon Loomer

SEPTEMBER 8, 2020

To make the most of the pixel, you need to utilize Facebook pixel events on your website. Not only must you utilize events, but you must do it right. This post is your introduction to Facebook pixel events. It will help you better understand what pixel events are and how to use them. What Pixel Events Are.

Eventful 84

Eventful Facebook Conversation Advertising 84

Visually SM

JULY 31, 2020

If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. Moreover, you are going to see many examples and practical tips on how to master video marketing. Truth is people are still on Facebook, active and consuming content — especially videos.

Social Media 246

Social Media Video Company Content 246

Sprout Social

OCTOBER 11, 2022

Adjusting content or moderating online conversations can make or break a brand. With fast-paced social feeds cycling from one event to the next, the internet can feel like the Wild West. Large-scale global events tend to generate a lot of social media comments and content that are ripe for questionable hot takes.

Eventful 112

Eventful Social Media How To Sports 112

Webbiquity SMM

MARCH 7, 2019

The growing propensity of people to share life’s moments, particularly when doing something outside the ordinary routine, is why social media remains a great fit with live events. Here are three creative ways to harness the power of social media marketing to maximize the impact of your next event. Build Hype for your Event.

Eventful 145

Eventful Social Media Badge Hashtag 145

Sprout Social

NOVEMBER 29, 2022

To help you promote your company’s program, we’ve gathered seven corporate social responsibility examples from top brands using social media to spread the word on how they’re giving back. This CSR example works because it shows how well Grove Collaborative knows their mission and audience. Let’s dive in. pic.twitter.com/AUjNaU63Og.

Examples 95

Examples CSR Airlines Collaboration 95

Jon Loomer

MARCH 7, 2022

But, Facebook ads optimization is much less kind to content creators. When I speak of content creators, I’m referring specifically to bloggers in this case. People whose website content is central to their business. The quick counterargument would be that you can easily run ads for content creators now.

Content 202

Content Facebook Course Campaign 202

Sprout Social

OCTOBER 28, 2021

In this article, we’ll share five genius social commerce examples you can look to for inspiration. Before we dive into specific examples, it’s helpful to get an idea of the options available to brands interested in social commerce. For example, Nike’s upcoming Nothing but Gold app targets digitally native, Gen Z shoppers.

Examples 114

Examples Module Buy MySpace 114

Convince & Convert

JANUARY 23, 2014

Selfies can also be used to support and motivate people around an important celebration, event or theme. While many of the images featured are more group shots than solo selfies, the popularity of the program offers a great example for other venues and events to use. MuseumSelfie Day. Social Image of the Week'

Examples 162

Examples Social Media Content Film 162

Social Media Strategies Summit

SEPTEMBER 25, 2019

To help you prepare for the revolution, here are five examples of how AI Chatbots can help you boost your brand’s marketing power. The bot uses an engaging quiz to understand what type of content will be best suited to each customer. Another post you might want to check out: 10 Impressive Examples of AI in Marketing.

Examples 185

Examples Real Estate Hotels Marketing 185

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses.

Strategy 121

Strategy Brands Content UGC 121

Convince & Convert

APRIL 10, 2018

It used to be you spent five minutes registering for an event and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. Linkedin (if it’s a business event).

Eventful 155

Eventful Social Media Conference Hashtag 155

Sprout Social

APRIL 6, 2023

Content calendars are widely used in content teams, regardless of the industry. They work as mental models by helping us comprehend content strategies, laying out a roadmap of what needs to be done. What is a content calendar? A content calendar is a framework used to effectively manage your content marketing program.

Content 80

Content Collaboration Project Template 80

Laurel Papworth

APRIL 29, 2023

I’ve been thinking about Blockchain and event management, and 24 types of NFTs. “The podcast discusses the power of oratory and how public speaking events can inspire change and bring new ideas to the forefront. I’m the Australia Post of Events, if you like. [00:02:46.420] ” Hope that helped! .”

Eventful 98

Eventful Conference Case Study Sentiment 98

Ignite Social Media

MAY 29, 2020

While the dances, voice-overs, and makeover content are extremely entertaining, there’s now more opportunity and diversity in the TikTok content that exists. Below are five examples of content types that your brand could easily leverage without compromising your brand’s tone of voice on social media.

Types 171

Types Brands Content Remix 171