Sherrilynne Starkie

AUGUST 19, 2014

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story. Good headline writing has long been an art form.

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Content Marketing Engineering Wikipedia 304

Sherrilynne Starkie

JANUARY 11, 2018

It moves content marketing beyond the funnel into true, emotional engagement with stakeholder. In owned media, the writer will produce blog posts, social media updates, web content, speeches, video scripts and more. How do skilled writers improve search engine ranking? How does a writer go from good to great?

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Social Media Journal Crowdsourcing Skills 321

Sherrilynne Starkie

MARCH 2, 2020

Not only does it provide visibility for your company, product or service, it powers most content marketing and social media strategies. In this article we’ll explain why earned media is a crucial part of any successful digital marketing campaign, outline what you need to get started and provide tips on how to get your first earned media hit!

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News Report Software Badge 404

Sherrilynne Starkie

APRIL 28, 2014

In short, starting with an outline will improve the story overall, and quality content is what gets shared. What content do they tend to share? Keywords: Help people find your content by using logical keywords and tags. Don’t overuse them or risk search engine penalties, but be sure to mention these words a couple of times.

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How To Exercises Education Engineering 330