Small Business Mavericks

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What's The Best Discovery Engine? | Small Business Mavericks

Small Business Mavericks

» What’s The Best Discovery Engine? Until Bing called itself a “decision engine,&# not many people had heard that term. And I’d wager to say the same thing about “discovery engine,&# though I like that term. You can exchange Stumbles and help each other promote your content.

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Using Social Media To Feed Your Blog

Small Business Mavericks

Blogging can be hard work, especially when it comes to delivering good quality content on a regular basis. The key phrases there are “quality content” and “regular basis.” ” We’ll leave it up to you to decide on the timing of your content. The main issue then is quality content.

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Content Farms: Did Google Go Far Enough?

Small Business Mavericks

» Content Farms: Did Google Go Far Enough? Thursday, Google introduced a new algorithm to reduce the rankings of content farms in its search results. The interesting thing here is that the algorithm was introduced just days after a Google Chrome extension allowing users to block content farms from their search results.

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Video Marketing: Over- Or Under-Used?

Small Business Mavericks

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. As of January of this year, content creation has the second largest share of digital marketing budgets. Here’s why.

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Do You Optimize For Google Or For Your Reader?

Small Business Mavericks

After nearly two decades of Google’s consistent algorithm updates, many content producers continue to chase after keywords in hopes that they will be warmly rewarded for the right mix of optimized gobbledy-gook. Trust me, you’d be better off simply writing content. Search engine algorithms don’t window shop.

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3 Ways A Blog Helps You SEO-Wise | Small Business Mavericks

Small Business Mavericks

Here are those 3 benefits: Fresh Content – Every time you write a blog post, you add fresh content to your website. This invites the search engine spiders back to your site to crawl it. Every blog post is considered a separate web page by the search engines. Do you have a company blog ? If not, why not?

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4 Ways To Prove You’re An Expert Online

Small Business Mavericks

It doesn’t take much to prove that you are the consummate expert in your field, but until you prove it, no one (including the search engines) has a reason to believe you are the expert you say you are. Write to your blog often, but don’t just write shallow posts designed to feed the search engines.