Sherrilynne Starkie

AUGUST 19, 2014

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story. Good headline writing has long been an art form.

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Content Marketing Engineering Wikipedia 304

Proactive Report

JANUARY 4, 2023

By Franki Falkow, Content Director, Meritus Media. Google has a specific set of content guidelines that change regularly. It’s important to be aware of their latest updates and requirements, so your content is found and seen by as many of your target audience as possible. Create content Google favors for featured snippets.

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Engineering Features SEO FAQ 59

Ignite Social Media

JUNE 20, 2023

In today’s digital landscape, AI-powered tools like ChatGPT have emerged as game-changers in content creation, keyword research, and other SEO-related tasks. To help you navigate this brave new world of AI-assisted content writing, we’ve compiled some best practices to help you enhance your AI content creation process.

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Tips Content SEO Engineering 161

Writtent Blog

DECEMBER 20, 2023

Experienced content marketers have been hailing the expert interview as one of the best sources of content since the Internet was born, and with good reason. If you’re using content to attract and engage your prospects and customers, expert interviews can take your content marketing to the next level.

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Social Media Strategies Summit

SEPTEMBER 23, 2022

Looking to add TikTok to your marketing mix, or need some inspiration for your TikTok content strategy? Check out these ten examples of TikTok content for higher education: 1. That’s the sort of content that will help you stand out and build a community. So TikTok is still a comparatively under-utilized resource. Image source.

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Education Examples Content Nielsen 163

Writtent Blog

DECEMBER 24, 2023

Content marketing done right can be a powerful tool for promoting your website and business and for generating more leads. But all that content creation sure takes a lot of time–time you sometimes don’t have. Plus, after consistently publishing epic content for a while, the well of inspiration can dry up.

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Curation Strategy Content Storify 98

Writtent Blog

NOVEMBER 27, 2023

You’ve heard it’s all the rage–search engines love it, prospects love it, sometimes it even goes viral. So, just what is content marketing ? It is using any type of content to attract prospects and convert them to customers, and to reconvert previous customers to repeat buyers. Valuable content can take many forms.

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Content Press Release Marketing Case Study 98

Webbiquity SMM

MARCH 13, 2019

Nonetheless, as I was identifying their needs; talking about where they are now; and what they’re goals and challenges are, one of the partners was skeptical about search engine optimization (SEO). And links are a critical part of rising in the search engine rankings. But, so are many of our prospects.). ” Why?

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Social Media Strategies Summit

DECEMBER 15, 2022

Content marketing is one of the best ways to set your business up for growth. Knowing how effective a well-made piece of content can be at reaching, intriguing, and converting audiences, it’s no wonder that 64% of businesses spent more than 10% of their total marketing budgets on producing and distributing content in 2021.

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Engagement Content Survey Publishing 214

Jason Yormark

JULY 19, 2012

In an effort to bring more content and digital marketing expertise to my blog, I’ve brought Matt on to periodically contribute here. With this in mind, I think it’s important to look at some statistics to better understand why search engine optimization is so important. More information about Matt can be found below.

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Dave Fleet

DECEMBER 21, 2011

Let’s get this out of the way: Search engines are a key part of communications nowadays. Search engines usually drive a significant proportion – if not the majority – of traffic to companies’ websites. Search engines are a conduit – a step along the path – not a source.

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Buffer Social

OCTOBER 16, 2023

What is realistic, is niching down – that is, pick a topic (or set of topics) and build your content around them. With content pillars. I’ve written about content pillars before and wanted to bring my systems and thoughts to the Buffer audience. What is a content pillar? What is a content pillar?

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Template Templates Social Media Content 102

Koka Sexton

JULY 26, 2017

I am fully aware that video content has been around for a while and it’s probably one of the hottest. The post Building a video content engine appeared first on Koka Sexton.

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Engineering Video Content Tips 58

Writtent Blog

DECEMBER 18, 2023

For entrepreneurs and small business owners, content marketing can seem out of reach. Although proven to be an effective way to attract prospects, generate leads, and retain customers, content marketing appears to require more time and money than you have to invest in it. The basics 1. Know thyself. Do your research. Convey emotion.

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Tips Content Press Release Marketing 98

Writtent Blog

DECEMBER 13, 2023

There are a lot of tactics and methods you can explore, but experts like Marketing Sherpa and HubSpot agree that content marketing gives you the most bang for your buck. So here are 4 ways you can use valuable content to increase your website traffic. For proof this type of content works, check out this case study from Smart Insights.

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Content Hubspot Curation Case Study 98

Buffer Social

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question. Interview them.

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Writtent Blog

DECEMBER 21, 2023

Building a small business content strategy is hard work, but it’s probably about to get much harder. Many subject matter experts believe that our current state of content overload is just the calm before the storm. HubSpot is among the best at making B2B content marketing people love, and the phrase has even become their tagline.

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B2B Strategy Tips Content 93

agora pulse

JANUARY 12, 2021

Bonus Material: Free Social Content Calendar. Want more ideas for your content marketing? These types of content can help your brainstorming content for your social media channels. As more and more brands are investing in creating content, it is getting harder and harder to catch a web user’s attention.

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Types Content Comparison Screencast 162

Koka Sexton

FEBRUARY 6, 2023

Using AI to Generate Content Ideas AI provides invaluable insights about user needs and preferences, which can help marketers create personal and engaging content that resonates with users. By leveraging AI-driven insights, marketers can create more effective and engaging content that will maximize visibility and reach.

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SEO Content How To Engineering 97

Oktopost

MAY 4, 2023

Episode Summary In today’s highly competitive content landscape, marketers are faced with the challenge of not only creating content that stands out but performs. Especially today, everyone is trying to be unique, and Ken believes that you have to do content differently! Catch all episodes here.

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Survey Content B2B How To 131

Buffer Social

JUNE 21, 2023

But one thing that is often a mystery is discovery – how do people get the content they do? Why does certain content go viral seemingly overnight? The platform is essentially a massive search engine, but more often than not, its users are watching YouTube’s recommendations and not much else.

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YouTube Content How To Survey 110

Waxing UnLyrical

SEPTEMBER 12, 2019

Content marketing is all the rage, and for good reason: it works. With 70% of internet users saying they’d prefer to learn through content rather than ads , content marketing makes perfect sense. Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product.

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Content Marketing Case Study Study 150

SocMed Sean

NOVEMBER 20, 2011

Before we ever dive into the technology behind their blog, I like to explore their content and their attitude toward the search engines. The problem is, what if the search engine spiders like your content, but your readers don’t? ” Wrong answer. What did you accomplish? We have a problem. Think about it.

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Engineering Tips Construction SEO 230

Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE? You need irresistible content. Winning! :).

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eBook Content Findability Template 141

Bill Hartzer

JUNE 4, 2014

US Patent US8515941 B1 granted Aug 20, 2013, is titled “System for unique automated website generation, hosting, and search engine optimization” And their websites still rank well in Google despite Google Panda 4.0. So blatant that they have been awarded a patent for creating web (search engine) spam.

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Firebelly

MAY 13, 2019

We’re revving up our social media engines and heading for victory lane. Don’t let social media content pit stops hold you back from earning your brand a win. Use these tips when creating your next content calendar. Remember your goals To create successful social media content, you need to […].

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Social Media Tips Content Engineering 189

BeingOptimist

JANUARY 22, 2022

For search engine optimization purposes, there are a couple of different kinds of plagiarism to look out for. There’s text and image plagiarism that can affect a website’s ranking, but there’s also the kind of plagiarism that happens when someone steals content without even trying to rephrase/quote it.

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Content Tips Engineering Authentication 78

Your Escape From 9 to 5

JULY 8, 2022

Content publishing is easy right? After all you have done your keyword research and content creation; how hard can it be to hit ‘Publish’? So here is the content publishing checklist with 20 things to do before you hit ‘Publish’. There is a sea of information in both search engine land and social media land.

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Publishing Content URL Engineering 98

Oktopost

MAY 16, 2022

Transforming Social Media into a B2B Growth Engine through Employee Advocacy. Through employee advocacy with Oktopost, Andrew has turned social into an engine for talent acquisition and lead generation. Content is approved by marketing, so employees know that sharing content pre-approved by the marketing team is safe to share.

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B2B Engineering Social Media Privacy 91

Waxing UnLyrical

NOVEMBER 30, 2018

Did you know that 47% of B2B marketers and 34% of B2C marketers don’t measure content marketing ROI? Another reason why marketers don’t measure content marketing ROI is that they simply don’t know how to do it. Following is a list of 15 content marketing metrics that you should measure: 1. Unique Visits. Inbound Links.

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Metrics Content Marketing ROI 191

BeingOptimist

FEBRUARY 2, 2024

When it comes to optimizing your website for search engines, having a reliable and feature-rich SEO plugin is essential. RankMath Pro is a powerful SEO plugin that offers advanced features and functionalities to enhance your website’s search engine rankings. Cons of RankMath Pro 1.

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Features Review SEO Engineering 116

Social Media Today

MAY 13, 2019

Listen to Stephanie Stahl's description of great content marketing on this episode of the Modern Marketing Engine podcast, and use it as a benchmark for assessing your content marketing strategy.

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Content Marketing Engineering Strategy 153

Social Media Strategies Summit

DECEMBER 1, 2022

There were fewer platforms, and users were still attracted by the novelty of social, which helped content cut through. Today, marketers face various social media-related challenges, from figuring out the right platforms to post on to developing new content ideas and turning them into engaging posts. Planning Content In Advance.

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Content How To Film UGC 151

Bill Hartzer

FEBRUARY 4, 2012

Content is very important if you want your website to be attractive to users and you want to rank high in the search engines, like Google. However, the volume of content that you have isn’t nearly as important as the overall quality of it. You have to evaluate all of it from the view of the search engines.

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Engineering Content Tips SEO 112

Small Business Mavericks

APRIL 21, 2012

Search engine optimization is not all about gaining inbound links. Every page should have a unique title, and it should be relevant to the page’s content. It will promise a subject, and your content will then deliver on that subject. The contents of this tag appear when the user places their mouse on the image.

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Bill Hartzer

OCTOBER 30, 2012

I can finally officially declare that all search engine submission services are now scams. If you receive an email from [b]anyone[/b] claiming to offer search engine submission services or a similar submission service–it is spam and also a scam. Yes, search engine submission is officially dead–and officially a scam.

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Kikolani

MARCH 3, 2016

However, you have to, if you want to make your business a successful one using search engine optimization services. It stands for Search Engine Optimization, and you have probably heard the term if you have been around the internet for a while. Also we will share the Search Engine Optimization Process Infographic. What is SEO ?

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