Proactive Report

JANUARY 4, 2023

By Franki Falkow, Content Director, Meritus Media. Google has a specific set of content guidelines that change regularly. It’s important to be aware of their latest updates and requirements, so your content is found and seen by as many of your target audience as possible. Create content Google favors for featured snippets.

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Engineering Features SEO FAQ 59

Ignite Social Media

JUNE 20, 2023

In today’s digital landscape, AI-powered tools like ChatGPT have emerged as game-changers in content creation, keyword research, and other SEO-related tasks. To help you navigate this brave new world of AI-assisted content writing, we’ve compiled some best practices to help you enhance your AI content creation process.

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Tips Content SEO Engineering 161

Social Media Strategies Summit

SEPTEMBER 23, 2022

Looking to add TikTok to your marketing mix, or need some inspiration for your TikTok content strategy? Check out these ten examples of TikTok content for higher education: 1. That’s the sort of content that will help you stand out and build a community. So TikTok is still a comparatively under-utilized resource. Image source.

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Education Examples Content Nielsen 163

Webbiquity SMM

MARCH 13, 2019

Nonetheless, as I was identifying their needs; talking about where they are now; and what they’re goals and challenges are, one of the partners was skeptical about search engine optimization (SEO). And links are a critical part of rising in the search engine rankings. But, so are many of our prospects.). ” Why?

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Engineering Social Media Hubspot Marketing 137

Jason Yormark

JULY 19, 2012

In an effort to bring more content and digital marketing expertise to my blog, I’ve brought Matt on to periodically contribute here. With this in mind, I think it’s important to look at some statistics to better understand why search engine optimization is so important. More information about Matt can be found below.

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Engineering Paid Search Directory Hubspot 246

Dave Fleet

DECEMBER 21, 2011

Let’s get this out of the way: Search engines are a key part of communications nowadays. Search engines usually drive a significant proportion – if not the majority – of traffic to companies’ websites. Search engines are a conduit – a step along the path – not a source.

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Engineering Review Sites News 271

Buffer Social

OCTOBER 16, 2023

What is realistic, is niching down – that is, pick a topic (or set of topics) and build your content around them. With content pillars. I’ve written about content pillars before and wanted to bring my systems and thoughts to the Buffer audience. What is a content pillar? What is a content pillar?

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Template Templates Social Media Content 102

Koka Sexton

JULY 26, 2017

I am fully aware that video content has been around for a while and it’s probably one of the hottest. The post Building a video content engine appeared first on Koka Sexton.

Engineering 58

Engineering Video Content Tips 58

Buffer Social

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question. Interview them.

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B2B Content Syndication SEO 95

Writtent Blog

DECEMBER 21, 2023

Building a small business content strategy is hard work, but it’s probably about to get much harder. Many subject matter experts believe that our current state of content overload is just the calm before the storm. HubSpot is among the best at making B2B content marketing people love, and the phrase has even become their tagline.

B2B 93

B2B Strategy Tips Content 93

Koka Sexton

FEBRUARY 6, 2023

Using AI to Generate Content Ideas AI provides invaluable insights about user needs and preferences, which can help marketers create personal and engaging content that resonates with users. By leveraging AI-driven insights, marketers can create more effective and engaging content that will maximize visibility and reach.

SEO 97

SEO Content How To Engineering 97

Oktopost

MAY 4, 2023

Episode Summary In today’s highly competitive content landscape, marketers are faced with the challenge of not only creating content that stands out but performs. Especially today, everyone is trying to be unique, and Ken believes that you have to do content differently! Catch all episodes here.

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Survey Content B2B How To 131

Buffer Social

JUNE 21, 2023

But one thing that is often a mystery is discovery – how do people get the content they do? Why does certain content go viral seemingly overnight? The platform is essentially a massive search engine, but more often than not, its users are watching YouTube’s recommendations and not much else.

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YouTube Content How To Survey 110

Waxing UnLyrical

SEPTEMBER 12, 2019

Content marketing is all the rage, and for good reason: it works. With 70% of internet users saying they’d prefer to learn through content rather than ads , content marketing makes perfect sense. Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product.

Content 150

Content Marketing Case Study Study 150

SocMed Sean

NOVEMBER 20, 2011

Before we ever dive into the technology behind their blog, I like to explore their content and their attitude toward the search engines. The problem is, what if the search engine spiders like your content, but your readers don’t? ” Wrong answer. What did you accomplish? We have a problem. Think about it.

Engineering 230

Engineering Tips Construction SEO 230

Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE? You need irresistible content. Winning! :).

eBook 141

eBook Content Findability Template 141

Bill Hartzer

JUNE 4, 2014

US Patent US8515941 B1 granted Aug 20, 2013, is titled “System for unique automated website generation, hosting, and search engine optimization” And their websites still rank well in Google despite Google Panda 4.0. So blatant that they have been awarded a patent for creating web (search engine) spam.

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Engineering System Guidelines Domain Name 163

Firebelly

MAY 13, 2019

We’re revving up our social media engines and heading for victory lane. Don’t let social media content pit stops hold you back from earning your brand a win. Use these tips when creating your next content calendar. Remember your goals To create successful social media content, you need to […].

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Social Media Tips Content Engineering 189

BeingOptimist

JANUARY 22, 2022

For search engine optimization purposes, there are a couple of different kinds of plagiarism to look out for. There’s text and image plagiarism that can affect a website’s ranking, but there’s also the kind of plagiarism that happens when someone steals content without even trying to rephrase/quote it.

Content 78

Content Tips Engineering Authentication 78

Oktopost

MAY 16, 2022

Transforming Social Media into a B2B Growth Engine through Employee Advocacy. Through employee advocacy with Oktopost, Andrew has turned social into an engine for talent acquisition and lead generation. Content is approved by marketing, so employees know that sharing content pre-approved by the marketing team is safe to share.

B2B 91

B2B Engineering Social Media Privacy 91

Waxing UnLyrical

NOVEMBER 30, 2018

Did you know that 47% of B2B marketers and 34% of B2C marketers don’t measure content marketing ROI? Another reason why marketers don’t measure content marketing ROI is that they simply don’t know how to do it. Following is a list of 15 content marketing metrics that you should measure: 1. Unique Visits. Inbound Links.

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Metrics Content Marketing ROI 191

Social Media Today

MAY 13, 2019

Listen to Stephanie Stahl's description of great content marketing on this episode of the Modern Marketing Engine podcast, and use it as a benchmark for assessing your content marketing strategy.

Content 156

Content Marketing Engineering Strategy 156

BeingOptimist

FEBRUARY 2, 2024

When it comes to optimizing your website for search engines, having a reliable and feature-rich SEO plugin is essential. RankMath Pro is a powerful SEO plugin that offers advanced features and functionalities to enhance your website’s search engine rankings. Cons of RankMath Pro 1.

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Features Review SEO Engineering 116

Bill Hartzer

FEBRUARY 4, 2012

Content is very important if you want your website to be attractive to users and you want to rank high in the search engines, like Google. However, the volume of content that you have isn’t nearly as important as the overall quality of it. You have to evaluate all of it from the view of the search engines.

Engineering 112

Engineering Content Tips SEO 112

Small Business Mavericks

APRIL 21, 2012

Search engine optimization is not all about gaining inbound links. Every page should have a unique title, and it should be relevant to the page’s content. It will promise a subject, and your content will then deliver on that subject. The contents of this tag appear when the user places their mouse on the image.

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Engineering Domain Name URL Small Business 181

Bill Hartzer

OCTOBER 30, 2012

I can finally officially declare that all search engine submission services are now scams. If you receive an email from [b]anyone[/b] claiming to offer search engine submission services or a similar submission service–it is spam and also a scam. Yes, search engine submission is officially dead–and officially a scam.

Engineering 162

Engineering Domain Name Forums URL 162

Sprout Social

NOVEMBER 1, 2023

From memes to videos, behind-the-scenes (BTS) content gives a glance into the people behind our favorite products, services and social content. Behind-the-scenes content humanizes brands, strengthens their online presence and nurtures customer relationships. What is behind-the-scenes (BTS) content?

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Campaign Content Upcoming Authentication 91

Buffer Social

JANUARY 4, 2023

Despite its limitations – only having data up to 2021 and sometimes spouting wrong information – ChatGPT is an incredibly powerful tool that is poised to change the way content creators work. As audiences demand more content across different platforms, the number of content creators is growing to meet the demand.

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Content Newsletter Research Tools 126

Bill Hartzer

JULY 31, 2014

Danny Goodwin, the Editor of Search Engine Watch , is leaving Incisive Media. Mr. Goodwin has been at Search Engine Watch since 2007, and is going to work for LinkDex. Mike came on in 2009 and was phenomenal at Search Engine Watch. They need to make Search Engine Watch their own, and take it to the next level.”

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Engineering Sites Google Research 129

Bill Hartzer

SEPTEMBER 2, 2013

You do NOT have to pay for search engine submission services. There are still companies out there that are selling scamming others with a search engine submission service. But, in fact, if you look at it closely, it’s only a search engine submission service for $75 per year. Search Engine Marketing'

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Engineering Domain Name URL Sites 117

Jason Yormark

MARCH 31, 2011

Well my first official speaking gig wrapped last week at Search Engine Strategies , and I had a blast. As much as I’d like to post the presentation here, we’re not allowed as it’s content that is only accessible by those who paid to attend the show. Related posts: Attending & Speaking At Search Engine Strategies 2011.

Engineering 195

Engineering Strategy HootSuite Social Media 195

Sprout Social

OCTOBER 11, 2022

Looking forward, building a sophisticated program requires strategic content planning and cross-functional collaboration. In this article, we offer prescriptive recommendations for how you can curate a pipeline of content and ensure the long-term success of your advocacy efforts in 2023—and beyond. Recruitment content.

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Strategy Content Curation Press Release 132

Bill Hartzer

OCTOBER 12, 2011

It is vital to add fresh content on your website every now and then if you want to stay afloat in the cloud. So then, the next question we ask ourselves is what is the importance of fresh content for SEO ? SEO is all about understanding what popular search engines and web users want. Search Engines love fresh content.

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Engineering Content Press Release Compete 100

yMarketingMatters

OCTOBER 12, 2019

…And Get More Eyes on Your Content! Content is essential for your business, as you know. Creating amazing valuable content is even more essential. Google loves good content, your visitors and followers love good content. But producing good content is the first step. Content Marketing Institute ).

Content 147

Content Paid Search Digg SEO 147

yMarketingMatters

OCTOBER 12, 2019

…And Get More Eyes on Your Content! Content is essential for your business, as you know. Creating amazing valuable content is even more essential. Google loves good content, your visitors and followers love good content. But producing good content is the first step. Content Marketing Institute ).

Content 130

Content Paid Search Digg SEO 130

Bill Hartzer

AUGUST 7, 2014

Due to Google’s recent official announcement that an https site is a search engine ranking factor, I’ve decided to move my site, BillHartzer.com, to https from http. I wrote earlier about https secure websites and search engine rankings, and my recommendation that you consider switching your website from http to https.

Engineering 113

Engineering Hotels URL Google 113

Bill Hartzer

JULY 10, 2014

It wasn’t that difficult to get your web page ranked in most of the search engines, as long as you had a good title tag, meta tags, and the right content on the page. One of the search engines that drove a lot of traffic back then was Altavista. What was your favorite search engine? Search Engines'

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Engineering SEO Content 111