How to Promote Blog Posts: 200+ Ideas from Eight Experts
FEBRUARY 17, 2014
But creating and maintaining a successful blog takes more than just producing helpful and original content; as social media expert Heidi Cohen recently wrote , “The most epic content will FAIL without content distribution. If no one sees your content, what good is it?” Which content promotion tools are most useful?
7 Insider Tips To Help You Get Noticed On Blog Directories
DECEMBER 14, 2013
One way to gain visitors is to get noticed on blog directories. Photography, cooking, gardening, cycling, travelling, meditating and more, there are thousands of directories out there each catering to specific niches and interests. You see, a blog directory listing is not just a blog directory listing and there is more to listing on a blog directory than meets the eye.
Eighteen Tricks to Save Time and Money On Content Marketing
JULY 8, 2015
When we talk about content marketing, the conversation often moves to return-on-investment. If we want to talk about “saving” as it relates to content marketing, we must talk of both elements. Luckily there are some great tools and strategies that will put you in a much better “place” as you focus on engaging, unique, entertaining, and educational content marketing. .
Link Building: Four Types of Backlinks to Pursue (And Three to Avoid)
JULY 23, 2013
So, once you’ve developed useful and compelling content, incorporating the words and phrases your customers are likely to use when searching, how can you attract links to your site? Local directories and high-quality industry directories. Industry-specific directories, often published by trade associations and publishers, are another important link source. Social media.
100+ Blog Directories and RSS Sites for Promoting Your Blog
OCTOBER 25, 2010
The two keys to search success are great content and links. Assuming you’ve already got great content, there are many places to get links (e.g. But two great sources are blog directories and RSS syndication sites. To give credit where it’s due, both the TopRank Online Marketing Blog and Robin Good have provided nice lists in the past, but as changes in the blog directory world can be challenging to keep pace with, both now include dead links and directories that have significantly changed their policies (e.g. Blog-directory. Blog URL (e.g.,
How ‘Google AMP’ & ‘Facebook Instant Articles’ Integration With WordPress Will Transform The Internet?
SEPTEMBER 8, 2016
It would be worth noticing how Google AMP and Facebook Instant articles behave with WordPress, and how the wonderful combination of these three would transform the internet. Once that markup is satisfied, the developer has full liberty to include images, iFrames, ads, third party content, videos and other stuff on the page. What are ‘Facebook Instant Articles’? Any guesses?
Top Tips for Creating Quality Evergreen Content
MAY 31, 2016
If you’re like most bloggers, you publish a solid combination of evergreen and time-sensitive content. But what does it take to write really compelling evergreen blog content? Evergreen Content: A Definition. If you’re unfamiliar with the concept of evergreen content, it’s not hard to grasp. Of course, not every topic lends itself well to evergreen content writing.
How to Get More Blog Traffic – Real World Data
AUGUST 23, 2011
Of the top dozen sources of traffic, four were social networking or related sites: Twitter , LinkedIn , Facebook and HootSuite. Three of the top 12 traffic sources for this blog were syndication or content aggregation sites: B2B Marketing Zone , Social Media Informer and Social Media Today. And of course writing compelling content for your audience. How to get it?
8 Marketing Trends to Implement in Your 2012 Marketing Plan
JANUARY 19, 2012
Inject your own special personality into your brand, and each piece of content. This is how you will turn your casual website or Facebook visitors into ongoing subscribers and fans. So many businesses don’t really take the time to get to “know” and speak to their target audience in their marketing content. Trend #3 – Provide Valuable Content! Offline and online.
Directory of All Things Twitter – Finally!
SEPTEMBER 30, 2009
Facebook Tip: How To Choose Who Can See Your Friends New Tool Makes My Email Work Harder and Smarter Social Media Stats – It’s Raining Content! Responses to “Directory of All Things Twitter – Finally! Additional comments powered by BackType Click ‘Like’ to join us on Facebook! The Twitter website itself is fairly simple.
Directory of Social Networks for Learning Professionals
Buzz Marketing for Technology
OCTOBER 11, 2008
LEARNING TOOLS DIRECTORY. DIRECTORY OF. DIRECTORY OF SOCIAL NETWORKS FOR. Directory of Social Networks for Learning. Ning, LinkedIn, Facebook) and the. Facebook group, Brandon Hall ). C. College 2.0: (Facebook group, Eduardo Peirano ). Facebook group, Nellie Deutsch ). Learning : Exposing the power of sharing user created content. What are you learning on Facebook? doing more than browsing through peoples profiles on Facebook. Facebook group, Marcia Conner ). Centre for Learning & Performance Technologies.
The Basics of B2B Social Media Marketing Strategy
MARCH 29, 2016
This may be a problem with measurement, or with setting the wrong objectives for social media marketing (it’s far more effective for customer service and driving traffic to top-of-the-funnel content than to direct purchase, for example). While it’s often fine to share the same content on different networks, how you share the content should be customized for each platform.
The Ultimate Guide to Infographic Marketing
Convince & Convert
MARCH 4, 2016
This couldn’t be more true for infographics, which became a highly popular and effective content marketing tool three or four years ago. While most brands were churning out generic blog content to gain visibility, infographics combined vibrant imagery with succinct text to help educate audiences on a wide variety of topics. Repurpose Old Content. Infographic Directories.
How to Make Better Visualizations for Your Blog
Convince & Convert
FEBRUARY 13, 2015
Do you ever run out of ways to promote your blog content? If so, then visual content may be the solution. In this post, we’re going to look at the tools, ideas, and distribution channels you can use to gain additional exposure for your content through the use of images and video. You could also choose to distribute all of your visual content slowly by type.
Maximize Your Online Visibility: The Web Presence Optimization (WPO) Framework
OCTOBER 29, 2012
Of course that means it’s imperative to produce relevant, compelling, optimized content for your company’s website and blog, but online visibility goes beyond that. Optimizing online visibility then requires the coordination of public relations (PR), content development, social networking, SEO, digital advertising and marketing communications efforts. How many conversions?
5 Colleges Using Social Media to Boost Student-Alumni Relations
SEPTEMBER 26, 2013
Even college presidents are constantly connected, according to The University of Massachusetts Dartmouth Center for Marketing Research, which found 58 percent of presidents are posting to Facebook , 55 percent to Twitter, and 35 percent to their own blog. From Twitter, to Facebook, to Pinterest, there are a variety of ways to stay connected with the staff and student body.
The Name Game: ‘AAAA Taxi’ Won’t Cut it Anymore
OCTOBER 11, 2012
Then along came the Yellow Pages , an alphabetical directory of businesses by category. Another musician friend had to change his own last name by one letter as he became more famous, because Googling his real last name ended up delivering all sorts of…er…let’s just say unsavory content. But just try searching for that on either Google and Facebook and see what happens.
3 Tips for Maximizing Engagement With Facebook Likes and Shares
NOVEMBER 8, 2010
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Social Media Mashable on Facebook Join Us! If the user is already logged into Facebook, this is a one-click process.
79 Remarkable Social Media Marketing Facts and Statistics for 2012
AUGUST 18, 2012
Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). What the best day of the week is for Facebook posting? Marketers rate social media as the second-most imporant factor (64%) in search, behind only strong content (82%). Facebook. Tumblr.
Publishing Content Beyond Your Blog
Small Business Mavericks
MARCH 17, 2012
Most online businesses publish content in two places – their website and their blog – it’s a standard online marketing strategy. You will often see references to publishing content in article directories, Facebook, HubSpot, Squidoo and perhaps even on other blogs as a guest author. As your business grows, there are more opportunities to publish content – on site rather than off site, and by doing so, you deliver a more professional appearance to visitors. Content doesn’t need to be published in the same repository all the time.
Search Traffic Declining? You’re Not Alone (and What to Do About It)
SEPTEMBER 9, 2013
BuzzFeed mentions changes in behavior, greater use of social networks for content discovery, and a 52% increase in traffic from “‘Dark social,’ that netherland of direct traffic” (i.e., WPO is about creating valuable, highly relevant content and then leveraging across multiple channels. In early 2013, Google devalued general directory links for search rankings.
Best Internet Marketing Posts of 2010
Techipedia: Tamar Weinberg
JANUARY 5, 2011
Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Based on specific criteria, normally actionable takeaways and evergreen content, I review the content and post it here to share with Techipedia readers and new visitors. Facebook. Content Development/Marketing.
Reuters, Rogers and social dashboards
FEBRUARY 13, 2012
Social Pulse contains a directory that is categorized by topic, which could prove useful for research. It’s one central spot to find and interact with all of the company’s social sites including its blogs – RedBoard and RedBoard Biz – Twitter, Facebook, YouTube and community forums. Content curation on the rise. VISIT MY FACEBOOK PAGE.
No, A Landing Page Is Not Enough
AUGUST 13, 2015
Here’s why… Creating a landing page only — without a website — and running Facebook ads to it is not enough… Click To Tweet. You’ve never read their content. Where is a directory of content they’ve written on this topic? Most comes from Google, email (my list is approaching 100k), organic on Facebook or from other sources.
Legal and Ethical Issues in Marketing
MAY 28, 2015
By Monique Goodyer The concept of marketing has existed since the start of time, but it recently has become an area of high contention where legal and ethical issues in marketing are dubious and ill-defined. This is why advertising through Google or Facebook is so appealing to businesses. For example, Facebook has received extensive public criticism for its lax privacy concerns.
StumbleUpon Channels: Which Media Brands Are Doing Well?
FEBRUARY 14, 2012
StumbleUpon Channels are a good opportunity for publishers (and any business involved in content marketing) because they create a direct pipeline to users that are specifically interested in your content. Evergreen content tends to perform better on StumbleUpon than hard news, which is why Channels are a particularly good opportunity for breaking news sites. Lifestyle Content.
Why Twylah Is My Favorite Influential Tool
SEPTEMBER 11, 2011
It gives your followers or customers an instant insight into the content you tweet about the most. Through this, you will have the possibility of increasing your influence and engagement by concentrating on the content and subjects that work best with your followers. You can “+1” and share on Google+ as well as “Like” on Facebook. Twylah Directory.
Five Things Your Homepage Should Definitely Have
Small Business Mavericks
OCTOBER 8, 2014
think a content audit should be done about every six months, because you consistently are adding content to your site, and it’s easy to inadvertently change something. You are consistently adding content to your site, right? While you are at it, check all the local directories your business is listed in and make sure the listing is correct. Facebook buttons should go to your business page on Facebook, for example. Web Design and Search Engine Optimization content audit homepage website audit hope so!
30 Awesome Blogging Guides, Tips and Resources
MAY 14, 2013
Particularly with Google’s emphasis in its recent Panda and Penguin algorithm updates on content that is fresh, compelling, unique, social, and naturally linked to, blogs have become even more essential to SEO strategies. And more than half of all social media-driven blog traffic comes from Facebook (28%) and Twitter (26%) combined. Content Development and Writing Tips.
24 (of the) Best Business Blogging Guides, Tips and Tools of 2011
JANUARY 16, 2012
With Google’s most recent Panda algorithm updates, attributes like content freshness and social signals (strengths of blogs, not corporate websites) will gain increased importance in search ranking. Promote new content most effectively? Optimize blog content for search? 26 Ways to Enhance Your Blog Content by Social Media Examiner. Write great blog post headlines?
Offsite Content Marketing
Small Business Mavericks
AUGUST 16, 2012
Content marketing can take place on your website or offsite. But where do you find your offsite content marketing sources? Here are 4 suggestions for offsite content marketing, places where you can publish your content or have others publish content on your behalf. You can write guest content for other bloggers within your niche or that serve the same market. Social media websites – Social media websites are some of the best places to publish your content. Directories – Not all directories are created equal.
Three Ways to Avoid Rogue Behaviors
MARCH 14, 2012
First stop, Facebook. “ Well, because EVERYONE is on Facebook! The Supreme Ruler owns the access information, creates the content, represents The Business, carries the conversation. The Business is suddenly popping up in online directories, consumer review sites, and social networks. Today’s guest post is written by Lisa D. Jenkins. . ” Excellent.
Online Content Distribution: Guide To The Best Content Syndication Services
SEPTEMBER 23, 2010
Print this article | Read this article in: | IT | PT | ES | Online Content Distribution: Guide To The Best Content Syndication Services Online content distribution services allow you to syndicate your content to other web publishers while improving your prestige, visibility and in some cases, even your end-of-month revenue. Analytics : Content distribution data.
Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters
JUNE 4, 2014
You should not, however, be limiting your social media efforts to Facebook and Twitter. Besides, now that Facebook is skewing results against businesses who don’t want to pay a bunch of money just to reach the people who have already “liked” them, more and more marketers are jumping the Facebook ship. Content Marketing. At the same time, though, the web moves fast.
How Do I Get More Fans For My Facebook Page?
JULY 13, 2012
Here goes… I’ll start with the easy ones but it’s amazing how many businesses don’t think to add their Facebook Page details here: Business cards. Website contact page, about page and every other page! (I’ve found one of the best widgets is the Facebook Face Pile – you can see it in the right column of this page). Online directory sites. Your Online Content. ‘Are you on Facebook?’ recently spoke to a small business owner who could account about 50% of her sales thanks to her Facebook page. Good question!
How to Run Social Media Contests That Actually Increase Revenue
OCTOBER 19, 2016
This is important because social networks use algorithms to help determine what content and profiles to suggest to other users. Getting Getting more engagement on your content will signal to these algorithms that your page is worth recommending. Every business dreams of having a piece of content that gets thousands of shares, hundreds of comments and picks up media attention.
NOVEMBER 14, 2014
My friend, Jay Baer , just launched a site this week called, Marketing Podcasts , that acts as a directory to find the best marketing-related podcasts in the world. He already has over four hundred shows in the directory. Think about the amount of links that are shared daily on Facebook and Twitter. content. content marketing. facebook. Four hundred. email.
Web Presence Optimization, Reloaded
JULY 25, 2011
The second and third largest “search engines, based on volume of searches, aren’t search engines at all: YouTube and Facebook. Social media, online PR and user-generated content sites open up a new world of places to be “found.. Don’t just “be there; make sure your profiles and content reflect a consistent brand message and value proposition.
What is Web Presence Optimization, and Why Should I Care?
OCTOBER 11, 2011
As indicated in the masthead of my blog, it has both an explanational definition (The fusion of SEO, search marketing, social media, reputation management, content marketing and social PR) and a reasonal one (Being omnipresent on the web for the search phrase that uniquely describes you or your organization.) It’s the evolution of search engine optimization (SEO), or alternatively, SEO on steroids. Search is no longer just Google and Bing; the second- and third-largest “search engines” by volume of searches are YouTube and Facebook.
Coverage From #LMA16, The 2016 Legal Marketing Association Annual Conference
APRIL 18, 2016
Notes are being reviewed, lessons are being considered, speakers’ words are continuing to inspire, and legal marketers are beginning to discuss implementation, improvement and change within their firms. I am in the midst of writing and collecting blog posts, videos, audio and other content from the conference to make it easier to review in one space. We came. We We learned. We