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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

This is not the case with posts where someone has been given a demo of a product. 2) There is a big difference between paying for posts and paying to set up an arrangement with bloggers where they agree to provide consistent, objective content. But, in my view, paying cash for a post is on another level. Do we really want that?

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