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Curation is Not Aggregation

Firebelly

Curation is the big new buzzword this year in social media circles — collecting information in a strategic amassing of selected information that’s presented in a new way to draw out the subtleties and patterns that might not otherwise be noticed when looking at the group in toto. Curation is an art form into itself.

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Tool Tuesday: Twitter curation tools

Akamai Marketing

Enter: Twitter curation. There are several services that curate or organize tweets based on Twitter lists or keywords. For those who track this sort of thing, I’ve noticed that in some cases using a curation service can increase the Klout Score. I use Paper.li to share content from other Social Media Club members.

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Content Curation Tools: A Curated List of Content Curation Tools

Razor Social

Finding, curating, and sharing valuable content is a very time-consuming process. Content curation is the process of filtering through huge amounts of content from different online outlets to find the best content to share with your social media audience. We all have the need to share content!

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Is Content Curation The Future Of Marketing?

Small Business Mavericks

One marketing concept that has caught on and become very popular in the last couple of years is the idea of content curation. There are several content curation platforms online that make this easy for the average small business owner to accomplish. You’ve likely heard of sites like paper.li and scoop.it.

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Let’s Be Clear on Content Creation vs. Content Curation

agora pulse

Content Creation versus Content Curation … which is best for your brand? Content Creation is the process of creating your own content from scratch and marketing it to your followers or subscribers. Content curation is huge: only 5% of marketers surveyed said they never share third party content.

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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Weekly news magazines are declining, newspapers are shriveling, and industry trade magazines are downsizing. Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL.