Adam Sherk

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The Wrap, Newser and Content Aggregation: How Much Attribution is.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? To me the real question is: when one site aggregates another’s content, how much attribution is enough? Make it simple and logical to get to actual Wrap content from that page.”

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Facebook and Twitter Offer News Organizations Much More than Just News Delivery

Adam Sherk

And a Facebook Page is a good place to aggregate and curate user-generated content to tell more of a story, particularly at the local level. It is not quite that simple, but it is good to remember that natural search is still a major traffic driver to news and content sites. So don’t let social push SEO out of the mix.

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Pinterest: Great Opportunity for Lifestyle Publishers and Brands

Adam Sherk

The photo and video sharing site offers great opportunities for promoting lifestyle content and reaching niche audiences and specific demographics. On Pinterest publishers can showcase their content, build brand awareness and connect with influencers, evangelists and good old fashioned regular users who like their stuff.

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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

You can view this in the spirit of Robert Scoble’s To create or curate? , “The future of news is about distributing content as widely as possible and monetising not just content but relationships. A handful of very large publishers, like the NYT, may be able to scrap together some compelling content on a regular basis.

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Editorial SEO Tactics for the Newsroom

Adam Sherk

First content is created then the key page elements (title tag, headline, URL, image attributes, etc.) There are a variety of free search and social trend tools available and the data is useful both for keyword targeting and for discovering content opportunities. are optimized to improve keyword focus.

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Myths Keeping Social Media out of Regulated Industries

Adam Sherk

By now Twitter is an important part of most publishers’ audience development and content promotion efforts. But in reviewing the Twitter presence of newspapers, magazines and other content sites on a regular basis I’m often surprised by the mistakes and missed opportunities that still occur.

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