Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Posterous Grows Up as a Blogging Platform June 6, 2010 20 voices share yours! As a quick-start blogging platform, Posterous offers a pretty robust platform to build your blogging expertise from. Posterous Grows Up with Pages A new feature just announced by Posterous sees the platform become a more bona-fide alternative to full-on blogging. Posterous is great for aggregating your content to other services. Until now. Chhers! MORE >>

Social media is not just about conversations; it’s also about collaboration.With this in mind we thought it would be interesting to take a look at some of the most well known collaboration tools on the market at the moment. Content can be simply dragged and dropped from the desktop to the platform, eliminating the need for keeping track of attachments sent via email. Broadvision Clearvale – a Cloud-based platform that can be established without the need for any additional IT resources. Basecamp – collaborative messaging and file sharing. MORE >>

We’ve talked about  listening to the online conversation. Armed with that information, you’re ready to build a platform where it makes most sense. Once the platform is built (it’ll take you less than an hour), you’re ready for the next step in creating a digital presence. Create Your Conversation. That’s actually better news because you have the opportunity to create the conversation vs. joining one that already exists. Depending on where you’ve decided to build your digital platform(s) is how you’ll use the videos. MORE >>

Consider the worn-out ‘ Social Media is a conversation ‘ mantra. Yes,  conversation is a part of Social Media , but not everyone wants to talk non-stop with you! Consistent conversation is a rare thing when compared to how much conversation is going on. When working with clients I clarify this as separating  Conversation About from Conversation With. I’ve been talking about ‘making things personal’ but in doing so I think I’ve overestimated myself the subtle difference between these two very different kinds of conversation. MORE >>

A social publishing approach is the cradle-to-grave, beginning to end approach for audience-based content development, distribution, and measurement. Conversations and conversion need provocation. Audience-based contextually relevant content that can be measured is the linch pin. It encompasses the entire process of audience-based editorial planning, content development — curated and created, content-triggered conversation management, distribution and, of course, consumption and conversion measurement. Show your human side. MORE >>