Sherrilynne Starkie

DECEMBER 20, 2020

Increasingly, Canadians are enjoying the video-based platform TikTok. Fifteen per cent of Canadians are using this youth-oriented platform, and of those, two-thirds us it daily. In fact, we’re spending about a half an hour more each day consuming news content. Definition: Owned Earned Shared Paid Media.

Marketing 367

Marketing Syndication Adwords News 367

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. If yes, you definitely landed on the right blog post today.

Conversation 78

Conversation Template Templates Marketing 78

Justin Levy

JUNE 5, 2011

A favorite hobby of many in this industry seems to be telling people that they’re doing “it&# wrong, whatever “it&# is in the given conversation. One area that has never ceased to die down and has continued to be hotly debated is blogging platforms. Some people want to debate the technical aspects of the platforms.

Platform 238

Platform Tumblr Posterous Feed Reader 238

agora pulse

SEPTEMBER 24, 2020

Looking for effective ways to optimize your Facebook ads and generate more leads and conversions? However, in practice , you need to go that extra step to get the best possible return on your investment and generate as many leads and conversions as possible. Table of Contents. Setting up a Facebook ad is super-easy in theory.

Conversation 127

Conversation Tips Facebook Advertising 127

Buffer Social

JUNE 26, 2023

Everyone says you should repurpose your content these days. If you haven’t given repurposing content a try yet, you really should. Repurposing content can increase engagement, save you a lot of time and energy, and gives people a chance to see your best content they may have missed the first time you posted.

Content 84

Content Remix YouTube Instagram 84

agora pulse

SEPTEMBER 30, 2020

But seasoned social media managers know how to stand out with different types of content. Table of Contents. I haven’t had much success with Twitter ads (although I am getting better at that), but I definitely love Twitter for its organic potential. Create In-Depth Content Using Twitter Threads. Twitter threads.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Ignite Social Media

JANUARY 8, 2024

This is User-Generated Content, the holy grail of social media. It’s the content your audience creates for you. What does Evergreen Content mean? Think of this as the timeless content that keeps on giving. It’s in contrast to seasonal, or time-limited content. What does UGC mean? What does CPC mean?

Social Media 124

Social Media CPA CPM CPC 124

Buffer Social

MAY 25, 2023

For the latest installment of Creators Unlocked , we speak to Josh Ho, a SaaS founder and creator – the latter a term he doesn't instinctually use, though it definitely applies. In our conversation, he shares great advice for entrepreneurs and small business owners looking to grow on social media with limited time and resources.

Social Media 83

Social Media Content Newsletter How To 83

Pam Moore

JUNE 4, 2019

Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders. Unfortunately most digital marketers lack even the most basic foundational skills to truly optimize their conversion rates. It's not that they don't want to increase conversions and sales.

ROI 60

ROI Conversation Template Templates 60

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? After all, it can definitely be overwhelming when you think about all the platforms, metrics, KPIs, and testing involved in social media content. Here’s the stuff that actually matters when building a successful social media content strategy.

Social Media 126

Social Media Strategy Content How To 126

Sherrilynne Starkie

DECEMBER 20, 2020

Increasingly, Canadians are enjoying the video-based platform TikTok. Fifteen per cent of Canadians are using this youth-oriented platform. In fact, we’re spending about a half an hour more each day consuming news content. Definition: Owned Earned Shared Paid Media. Owned Media is self-published content.

Marketing 195

Marketing Syndication Adwords News 195

Likeable

NOVEMBER 30, 2021

that quality, social-first content is crucial to success on social media. And, to be honest, crafting a piece of good social content is pretty easy. What’s not so easy is crafting good content at scale, week after week after week, without spending a fortune in time and resources. That’s where content pillars come in.

Social Media 83

Social Media Content How To Module 83

Direct Marketing Observations

OCTOBER 4, 2017

Over the past 7-8 years, the act of truly conversing has slowly dissipated on most social networks, Twitter in particular. In reality, communicating in social media hasn’t so much as gone away, as it has been replaced by different types of communicating dominated more by imagery and less by conversations. It used to not be like this.

B2B 100

B2B Conversation Social Media Strategy 100

Visually SM

FEBRUARY 3, 2015

While the task of getting into an “always on” mindset can seem daunting, the truth is that good real-time content marketing takes lots of planning and preparation. It is the difference between existence and nonexistence in a world where conversations come and go if one is not there to be part of them.

Content 133

Content Marketing Publishing Applications 133

Pam Moore

JULY 7, 2017

The challenge can be overwhelming for marketers to consistently create content that is fresh, relevant and provides real value to their audience, customers, and prospective customers. They quit creating their own content and start curating and sharing other helpful content from leaders in their industry. Curation can be good.

Curation 165

Curation Content How To Marketing 165

Pam Moore

JULY 6, 2019

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. Definition of content marketing.

Content 104

Content Marketing Template Templates 104

Razor Social

APRIL 17, 2018

Have you noticed that some brands are increasingly looking at how they engage in conversations with their audience? Chatbots, Slack groups, Whatsapp groups, LIve chat… Some of it is intentional and some of it is because broadcasting content on channels such as Twitter and Facebook doesn’t yield the same results anymore.

Conversation 93

Conversation CPC SMS Cost 93

Webbiquity SMM

APRIL 13, 2021

Real-time conversation app Clubhouse has had an incredibly fast start. For anyone not aware of the social conversation’s app brief but remarkable history to date, Clubhouse was launched in April 2020 on the iPhone only. For content consumers, Clubhouse offers an incredible variety of discussion topics to listen and join in on.

Apple 215

Apple Plaxo Microsoft Vimeo 215

Justin Levy

JUNE 5, 2011

A favorite hobby of many in this industry seems to be telling people that they’re doing “it” wrong, whatever “it” is in the given conversation. One area that has never ceased to die down and has continued to be hotly debated is blogging platforms. Some want to debate the ease of use.

Platform 113

Platform Tumblr Posterous Feed Reader 113

Sprout Social

FEBRUARY 12, 2024

It’s also important to align influencer activities with platforms that drive high engagement and conversion rates. This also means establishing consistent messaging across all platforms. This directly aligns with C-suite objectives of long-term revenue growth by enhancing brand engagement, conversions and brand recall.

Influencer 106

Influencer Marketing Collaboration ROI 106

Convince & Convert

DECEMBER 15, 2023

If formal approval is needed before content can go out, leaders need to create an organizational culture that supports this need. Zillow decided to take things a step further by tapping into audience insights, taking their content beyond the surface level of housing. to get through. They are defining the trends, defining the culture.

Brands 151

Brands Marketing Real Estate Collaboration 151

Social Media Strategies Summit

MARCH 11, 2021

Just look how global interest in the audio-based social platform has rocketed since the start of December, to a point where it’s caught up with Snapchat, one of the world’s biggest and best-known social platforms: Should we believe the hype? Those early adopters might be outliers at the moment, but they definitely won’t be for long.

Brands 228

Brands Conference Hosting Conversation 228

Pam Moore

SEPTEMBER 21, 2016

Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders. Unfortunately most digital marketers lack even the most basic foundational skills to truly optimize their conversion rates. It’s not that they don’t want to increase conversions and sales.

ROI 60

ROI Conversation Training Template 60

Sprout Social

JANUARY 24, 2024

What was it about the person and content that convinced you to pause or even inspired you to try a new product or service? Let’s explore the layers of influencer-brand partnerships so you can build and nurture successful collaborations—and create content worthy of interrupting your audience’s scrolling time.

Influencer 102

Influencer Brands Collaboration Authentication 102

agora pulse

JULY 10, 2018

The right social media platforms can help you get customers through your front door. But, which platforms are right for you and your needs? If you’ve got a Facebook page and your target audience is on Instagram, then adding the platform to your social media marketing plan is a smart move. Your Facebook Page. TLDR Twitter.

Small Business 83

Small Business Platform Social Media Hashtag 83

Visually SM

FEBRUARY 3, 2015

While the task of getting into an “always on” mindset can seem daunting, the truth is that good real-time content marketing takes lots of planning and preparation. It is the difference between existence and nonexistence in a world where conversations come and go if one is not there to be part of them.

Content 100

Content Marketing Publishing Applications 100

Justin Levy

JUNE 5, 2011

A favorite hobby of many in this industry seems to be telling people that they’re doing “it” wrong, whatever “it” is in the given conversation. One area that has never ceased to die down and has continued to be hotly debated is blogging platforms. Some want to debate the ease of use.

Platform 100

Platform Tumblr Posterous Feed Reader 100

Justin Levy

JUNE 5, 2011

A favorite hobby of many in this industry seems to be telling people that they’re doing “it” wrong, whatever “it” is in the given conversation. One area that has never ceased to die down and has continued to be hotly debated is blogging platforms. Some want to debate the ease of use.

Platform 100

Platform Tumblr Posterous Feed Reader 100

Sprout Social

AUGUST 25, 2020

With billions of visits per month and 430+ million active users , the platform represents one of the most engaged communities online. Not to mention that content originating from Reddit tends to score huge numbers on social media. In short, users publish content to Reddit in the form of links, photos or videos. Fair question!

Reddit 133

Reddit How To Marketing Banking 133

Justin Levy

JUNE 5, 2011

A favorite hobby of many in this industry seems to be telling people that they’re doing “it” wrong, whatever “it” is in the given conversation. One area that has never ceased to die down and has continued to be hotly debated is blogging platforms. Some want to debate the ease of use.

Platform 100

Platform Tumblr Posterous Feed Reader 100

Social Media Strategies Summit

JUNE 24, 2022

Since its launch in August 2020, search activity around Reels has caught and overtaken another of the platform’s video-based features, Instagram Stories: Image source. Additionally, research from Whistle Wise revealed that 87% of Gen Z TikTok users who have also used Reels for Instagram agree that the two platforms are the same.

Examples 166

Examples Instagram Brands Transportation 166

Ignite Social Media

AUGUST 9, 2022

While Sprout Social is definitely not the only social media management tool out there, it is quickly becoming one of the most popular. In this comprehensive review, we’ll break down all of the features of this platform and help you decide if it’s the right fit for you. So, what’s all the hype about? What is Sprout Social.

Review 155

Review Social Media Management Price Collaboration 155

Sprout Social

DECEMBER 22, 2022

This allowed each team member to create platform-specific content that fit exactly what users were looking for. Awareness content is more about what you’re posting than how people interact with it. We still wanted people to like and share the content we were creating, but the main goal was to increase awareness of Sprout.

Strategy 107

Strategy Metrics Team Social Media 107

Oktopost

MARCH 26, 2024

By identifying accounts that have interacted with content and linking these interactions to generated revenue, companies can not only justify their social selling expenditures but also refine their strategies to optimize for better financial outcomes. But what if you see that 25% of your influenced opportunities come from X?

Influencer 62

Influencer Report B2B ROI 62

Oktopost

JULY 6, 2023

This content will, in many cases, represent your first impression – the very top of the funnel. The majority of B2B decision-makers utilize a range of content before choosing which brands to invest their time and funds into, which is a compelling enough argument for a diverse content publishing strategy in and of itself.

Publishing 62

Publishing Social Media How To B2B 62

Social Media Strategies Summit

FEBRUARY 24, 2021

It lets you discover, learn from, and get involved in online conversations about your brand, on whichever platform they’re happening. Social listening involves tracking words and phrases across social platforms and websites, then analyzing and learning from the results. 3 Examples of Social Media Listening in Action. The result?

Social Media 147

Social Media Strategy Sentiment Marketing 147

Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Buffer users are big fans of the platform, too. Head of Communications and Content Hailley Griffis has loved connecting with other moms. And we’re working on it!

Team 103

Team How To Instagram Authentication 103