Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. If yes, you definitely landed on the right blog post today.

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

APRIL 22, 2017

According to TapInfluence, Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. In this podcast we share in detail in 20 short minutes what exactly influence marketing is and how you can tap into the power of the OPC – other people's content and other people's community!

Influencer 166

Influencer Tips Marketing Training 166

Sherrilynne Starkie

DECEMBER 20, 2020

In fact, we’re spending about a half an hour more each day consuming news content. Definition: Owned Earned Shared Paid Media. Or conversely, to keep their names out of the news. Now, in the digital context, the definition of Earned Media it is much broader. Owned Media is self-published content.

Marketing 367

Marketing Syndication Adwords News 367

agora pulse

SEPTEMBER 24, 2020

Looking for effective ways to optimize your Facebook ads and generate more leads and conversions? However, in practice , you need to go that extra step to get the best possible return on your investment and generate as many leads and conversions as possible. Table of Contents. Are you getting the most out of your Facebook Ads?

Conversation 127

Conversation Tips Facebook Advertising 127

Dave Fleet

SEPTEMBER 29, 2010

Tweet The maturation of the conversation about social media-driven PR continues. The definition of “influencers” from a client perspective. Conversion. Conversions are key within that bracket. Why do conversions matter? So, the conversations on social graphs and content topics continue to converge.

Conversation 277

Conversation Metrics Social Graph Sentiment 277

Visually SM

JULY 31, 2020

If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. Truth is people are still on Facebook, active and consuming content — especially videos. Therefore, creating videos that clearly speak about your product is definitely a good idea.

Social Media 246

Social Media Video Company Content 246

Social Media Strategies Summit

MARCH 1, 2024

To make your life easier, we’ve rounded up ten essential video marketing trends for 2024, covering everything from AI video tools to user-generated content. Whether or not that’s true , it’s essentially self-perpetuating: if we think we have a short attention span, we will naturally favor shorter content. Let’s get into it.

Video 231

Video Trends Marketing Mobile 231

Pixlee

MAY 21, 2019

Maybe conversions have gone stale, or perhaps your audience isn’t engaging on social media. If you’re looking for general conversion tips, you’ll want to read all about the do’s and don’ts of building a high converting landing page. Unoriginal and Uninspiring Content.

UGC 71

UGC Apparel Compete Communities 71

Pam Moore

APRIL 24, 2017

Keeping up with the content demands of successful brand, audience and content marketing can be challenging even for the most experienced and qualified brands and marketers. Do you ever feel as though there is no human way you can create the content needed to make your brand and marketing successful as it can be? Click To Tweet.

Influencer 167

Influencer Industry Content How To 167

agora pulse

SEPTEMBER 30, 2020

But seasoned social media managers know how to stand out with different types of content. Table of Contents. I haven’t had much success with Twitter ads (although I am getting better at that), but I definitely love Twitter for its organic potential. Create In-Depth Content Using Twitter Threads. Twitter threads.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Pam Moore

JUNE 4, 2019

Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders. Unfortunately most digital marketers lack even the most basic foundational skills to truly optimize their conversion rates. It's not that they don't want to increase conversions and sales.

ROI 60

ROI Conversation Template Templates 60

Buffer Social

JUNE 26, 2023

Everyone says you should repurpose your content these days. If you haven’t given repurposing content a try yet, you really should. Repurposing content can increase engagement, save you a lot of time and energy, and gives people a chance to see your best content they may have missed the first time you posted.

Content 84

Content Remix YouTube Instagram 84

Visually SM

FEBRUARY 3, 2015

While the task of getting into an “always on” mindset can seem daunting, the truth is that good real-time content marketing takes lots of planning and preparation. It is the difference between existence and nonexistence in a world where conversations come and go if one is not there to be part of them.

Content 133

Content Marketing Publishing Applications 133

Likeable

NOVEMBER 30, 2021

that quality, social-first content is crucial to success on social media. And, to be honest, crafting a piece of good social content is pretty easy. What’s not so easy is crafting good content at scale, week after week after week, without spending a fortune in time and resources. That’s where content pillars come in.

Social Media 83

Social Media Content How To Module 83

Razor Social

APRIL 17, 2018

Have you noticed that some brands are increasingly looking at how they engage in conversations with their audience? Chatbots, Slack groups, Whatsapp groups, LIve chat… Some of it is intentional and some of it is because broadcasting content on channels such as Twitter and Facebook doesn’t yield the same results anymore.

Conversation 93

Conversation CPC SMS Cost 93

Webbiquity SMM

SEPTEMBER 16, 2013

Again, while it’s true as the article states that “Many performance indicators, including bounce rate, form abandonment, average order value, engagement, and conversion rate, vary from search phrase to search phrase,” telling a client or boss generically that search engine visibility doesn’t matter is certainly not advisable.

Metrics 195

Metrics Marketing Class GPS 195

Pam Moore

JULY 10, 2017

Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook Stories, Instagram Stories, Facebook live video, Periscope live video, iTunes podcasts, and the list goes on. The reality is that content is the core of not only the social and digital web but of humans. It's everywhere.

Content 166

Content How To Marketing Training 166

Pam Moore

SEPTEMBER 18, 2017

Another day of amazing content creation. You create yet another epic piece of content. You publish yet another epic piece of content. Your epic piece of content is shared all over the social and digital web, once again. However, as usual your content is not converting. They are definitely not the same.

Content 162

Content Training How To ROI 162

Jon Loomer

JANUARY 8, 2024

If Chrome detects that a website requires third-party cookies to function (difficulties loading and displaying content), you may be prompted to temporarily re-enable them. Connect the Conversions API. We’ve been talking about connecting the Conversions API ever since about 2021 with Apple’s ATT tracking opt-out.

Advertising 167

Advertising API Apple Privacy 167

Convince & Convert

AUGUST 11, 2021

This basic sales tenet has not changed much since, but the role of sales and marketing has definitely moved on (for the better). Sales should start by social listening and plugging into online conversations to understand the important issues and topics of potential prospects. This will fuel authentic conversations.

Training 172

Training Forums Team Curation 172

Buffer Social

MAY 25, 2023

For the latest installment of Creators Unlocked , we speak to Josh Ho, a SaaS founder and creator – the latter a term he doesn't instinctually use, though it definitely applies. In our conversation, he shares great advice for entrepreneurs and small business owners looking to grow on social media with limited time and resources.

Social Media 83

Social Media Content Newsletter How To 83

Direct Marketing Observations

OCTOBER 4, 2017

Over the past 7-8 years, the act of truly conversing has slowly dissipated on most social networks, Twitter in particular. In reality, communicating in social media hasn’t so much as gone away, as it has been replaced by different types of communicating dominated more by imagery and less by conversations. It used to not be like this.

B2B 100

B2B Conversation Social Media Strategy 100

Pam Moore

JULY 7, 2017

The challenge can be overwhelming for marketers to consistently create content that is fresh, relevant and provides real value to their audience, customers, and prospective customers. They quit creating their own content and start curating and sharing other helpful content from leaders in their industry. Curation can be good.

Curation 165

Curation Content How To Marketing 165

Hootsuite

MAY 3, 2022

AI-powered content creation: You’ve definitely heard about it, but should you use it? Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. From social content to emails to blog posts to sales pages, digital marketing just requires So.

Social Media Management 96

Social Media Management Tools Social Media Content 96

Pam Moore

SEPTEMBER 21, 2016

Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders. Unfortunately most digital marketers lack even the most basic foundational skills to truly optimize their conversion rates. It’s not that they don’t want to increase conversions and sales.

ROI 60

ROI Conversation Training Template 60

Convince & Convert

JULY 18, 2014

His weekly podcast The BeanCast is the “definitive conversation on trends that impact your brand.” At the time, podcasting was in a definitive downtrend, and Bob decided he was. ” So when did he start? “Right after Chris Brogan proclaimed that podcasting was dead.” ” That was back in 2008.

Content 145

Content Marketing Trends Social Media 145

Oktopost

OCTOBER 5, 2022

The more data you have on leads, the better you can craft engaging content and messaging. But it’s not enough to base your conversations on your audience’s website and email activity only – what about social media? The Definitive Guide to Social Engagement Data Inside of Marketo. Catch all episodes here. Episode Summary.

Data 118

Data Engagement Hubspot B2B 118

Visually SM

JANUARY 29, 2015

The marketing world has exploded with social content initiatives in the last few years, and when combined with the urgency and real-time expectations of audience and customers, and new marketing discipline has emerged, one that call “real time content marketing.” Content promotion. Social-network distribution.

Content 124

Content Findability Marketing Social Networking 124

Pam Moore

JULY 6, 2019

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. Definition of content marketing.

Content 104

Content Marketing Template Templates 104

Pixlee

JULY 21, 2021

Let’s face it: nobody likes boring content. If I don’t grab your attention now, there’s a chance you’ll click off the content. That’s the power of content engagement, or the lack thereof, as you might say. . You put time and energy into developing “top-shelf content,” but your audience is just not where you want them to be.

Engagement 98

Engagement UGC Content Posterous 98

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? After all, it can definitely be overwhelming when you think about all the platforms, metrics, KPIs, and testing involved in social media content. Here’s the stuff that actually matters when building a successful social media content strategy. Let’s dive in.

Social Media 126

Social Media Strategy Content How To 126

Visually SM

FEBRUARY 3, 2015

While the task of getting into an “always on” mindset can seem daunting, the truth is that good real-time content marketing takes lots of planning and preparation. It is the difference between existence and nonexistence in a world where conversations come and go if one is not there to be part of them.

Content 100

Content Marketing Publishing Applications 100

Ignite Social Media

JANUARY 8, 2024

This is User-Generated Content, the holy grail of social media. It’s the content your audience creates for you. What does Evergreen Content mean? Think of this as the timeless content that keeps on giving. It’s in contrast to seasonal, or time-limited content. What does UGC mean? What does CPC mean?

Social Media 124

Social Media CPA CPM CPC 124

Ignite Social Media

JUNE 3, 2021

Dive in below for a full list and definitions of available TikTok analytics. Depending on if you’re measuring organic content performance or the performance of your ads, there are different metrics available. Videos Your Followers Watched: Overview of content that is most popular with your followers.

Analytics 154

Analytics Brands CPA Overview 154

Jon Loomer

FEBRUARY 26, 2024

That audience may be based on : Past conversions Pixel data Interactions with previous ads These are many of the sources you’d provide for an audience suggestion anyway. Another critical aspect of how Meta finds your audience will be the performance goal (and conversion event, if applicable). Tight constraints.

Construction 183

Construction Cost Issues Conversation 183

Visually SM

JANUARY 29, 2015

The marketing world has exploded with social content initiatives in the last few years, and when combined with the urgency and real-time expectations of audience and customers, and new marketing discipline has emerged, one that call “real time content marketing.” Content promotion. Social-network distribution.

Content 100

Content Findability Marketing Social Networking 100

Firebelly

SEPTEMBER 28, 2011

It’s definitely not the same as the person actually being there, but it offers more options for speakers, as an hour-log web conversation is a lot easier to work into a busy schedule than a 3-day trip across the country.

Conversation 154

Conversation Hotels Project Hosting 154