Navolutions

JANUARY 21, 2014

Here’s a snippet of The Cluetrain Manifesto that was dead-on about the fundamentals: “…Markets are conversations. It won’t turn out so well if their conversational skills are being stifled by super-strict guidelines and intrusive micromanagement. Who has time to micromanage anyway? It’s already tough enough to macromanage.

Social Media 100

Social Media ROI Press Release Conversation 100

Navolutions

DECEMBER 11, 2014

If users are running into too much promotional content, like “check out our new product” and “click here to get your free whiz-bang” posts, when they’re really just looking for updates from their friends, they’re going to have a bad time. Or posts that have the same content as ads. We all know Facebook has been exploding with content.

Small Business 162

Small Business News Adwords Buy 162

Navolutions

OCTOBER 9, 2013

In short, if you want your business on top, good links, good content, and good reviews are still a great way to get there. In the world of Google, this is called “conversational search.” Check out Danny Sullivan’s excellent article on conversational search if you want to see a few of the cool tricks it can do.

Directory 100

Directory SEO Review Google 100

Navolutions

MARCH 25, 2013

Regular user posts will now show more text content on the feed, attached media just became easier to access, and comment/reshare options are now more prominent. If your chef comes up with an awesome special of the day, get a picture online. If you take pride in your work, let it show. Better interactivity for posts.

Small Business 127

Small Business Mobile Google iPhone 127

Navolutions

MARCH 25, 2013

Regular user posts will now show more text content on the feed, attached media just became easier to access, and comment/reshare options are now more prominent. If your chef comes up with an awesome special of the day, get a picture online. If you take pride in your work, let it show. Better interactivity for posts.

Small Business 100

Small Business Mobile Google Insurance 100

Navolutions

APRIL 30, 2013

If you happen to recognize a regular customer, spark up a conversation about it the next time you do business. If you’re sick of seeing your good reviews filtered out, the best way to do something about it is to contact the users directly. Simply add the user as a friend and send them a message.

Review 166

Review Adwords Small Business SEO 166

Navolutions

JANUARY 2, 2014

Nowadays all the cool kids in SEO are talking about random affinities , targeting topics instead of keywords , and content strategies that go way beyond the keyword. Tracking rankings and keywords for client reporting took a fall while tracking page performance and conversions took a big step up. SEO” Got Fuzzy.

SEO 100

SEO Adwords Small Business Google 100