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How to optimize your marketing budget: Do more with less

Sprout Social

With an economic downturn looming, it’s not surprising around 75% of CMOs report being asked to do more with less in a Gartner survey. Managing social media and other marketing channels in this economy can be challenging. Here’s an article where you can learn more about social media budgeting.

Marketing 131
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The 17 Best Social Media Management Tools

Webbiquity SMM

Add multiple companies (as an agency or social media consultant may manage) and it borders on overwhelming. Fortunately, social media management tools are increasing in number and sophistication as well. Sprout Social. Monitor your social media activity and find key influencers in your market.

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How to Build a Content Calendar (Plus a Free Template for 2014)

Convince & Convert

Most businesses and organizations have several groups of stakeholders or customer types, each of which are interested in different kinds of content. How to Build a Content Calendar (Plus a Free Template for 2014) is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy.

Template 168
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101 Marketing Tools and Technology Tips for 2017

Razor Social

Use a social media management tool. Social media management tools can help you streamline all your day to day activity on social media. With the right tool, you’ll not only save time but also get better results over time and maximize your social media ROI.

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