Content management systems Mobile Platform UGC 
Sprout Social
JULY 26, 2019
CMGR – Community manager. They are responsible for managing and nurturing a brand’s relationship with its community – not to be confused with social media manager. CMS – Content management system. SMP – Social media platform. SoLoMo – Social, local and mobile. UGC – User-generated content.
Hootsuite
JANUARY 13, 2021
SMP: Social Media Platform. Social media optimization ensures the use of the appropriate platforms for brand marketing. SoLoMo: Social, Local, Mobile. Social, local, mobile describes the convergence of mobile and locally targeted social media marketing that’s grown in popularity thanks to geo-location technology.
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