Remove influence
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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Consultants use content management systems (CMS) such as WordPress or Drupal to publish without web support. Journalists are important influencers, and gaining media coverage brings increased credibility, expanded reach, high awareness and, importantly, backlinks from high domain authority websites.

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How to optimize your marketing budget: Do more with less

Sprout Social

For example, if you got X number of leads from influencer marketing in the previous year, you can propose an X+10% increase in budget for the same activity this year. There might be significant shifts in the market that push your strategy in a certain direction or internal changes that will influence your brand marketing strategy.

Marketing 127
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Instagram Scheduling Now Available

Ignite Social Media

Now, social media managers can schedule content through the Facebook Creator Studio, which you may already be using for your Facebook content. content, all in the same content management system. Then, when in Facebook Creator Studio , simply toggle to the Instagram logo at the top to schedule content.

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3 Digital Tools That Improve PR

Proactive Report

There are many vendors out there that will provide this service, but you can also work with your webmaster or IT department and build one in WordPress or your Content Management System. A newsroom allows you to house your PR content in one place and prepare complete story ideas for the media, making their job so much easier.

Tools 82
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Content Marketing: Dos and Dont’s [Report]

Mindjumpers

The first white paper called “How to kick-start your Content Marketing” includes a seven-step approach that can be used by any organization to develop or re-energize a successful content marketing strategy and program. Be brave to experiment, learn and adjust your measurable objectives with your business’s KPIs.

Report 216
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Amsterdam’s Schiphol Airport Launches Interactive Game Powered By Instagram Photos

Convince & Convert

Images for the game are sourced using hashtags from a custom built content management system. User-generated content has been popular in the travel industry for some time, whether it’s reading a review on an online review site, or seeing photos shared by a friend during their vacation.

Airlines 154
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5 Things You Can’t Blog Successfully Without

Writtent Blog

Open source content management systems like WordPress, Joomla, and Drupal are good options. They follow through with their plan and continue to produce quality content. The support of other bloggers, particularly those with influence and experience in your industry, can play a pivotal role in your online success.

Joomla 108