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7 Ways to Take the Media World by Storm

Convince & Convert

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Make Mobile Your Top Channel Strategy. Remember when eBay was the online auctions king?

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How to Track Social Media in Google Analytics (Beginners Start Here!)

Hootsuite

Google Analytics is an important tool for any digital marketer. Whether your traffic comes from mobile or desktop. See what content works best with each social media platform. With this data, you’ll be able to get the most out of your social media campaigns and improve your marketing strategies in the future.

Analytics 145
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130 most important social media acronyms and slang you should know

Sprout Social

So when you’re in charge of creating social media content or responding to customers, it’s essential that you arm yourself with knowledge about the most common social media acronyms and slang. Plus, there are some acronyms that might find their way into marketing or sales reports and business meetings. CMGR – Community manager.

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10 Content Marketing Tools That Will Make Your Job Easier

Hootsuite

Marketers need to take the same approach. That’s where content marketing comes in. By creating valuable resources, information, tools, and other forms of content for your audience, you make sure you’re top of mind when it comes time to make a purchase. Content marketing is a big job.

Tools 104
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eLearning & Deliberative Moments: The present and future of Personal Learning Environments (PLE)

Buzz Marketing for Technology

This applies not just to software for personal computers, but also for mobile PDAs. These are content management systems (CMS) which handle many types of content including a wiki. By 2002, there was feverish activity to create ePortfolios as personalised learning content management systems.

Web 2.0 165
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This Week in Social Media – 7/31/2013

Social Media Marketing

The secrets of success to building a digital newsroom, the secrets of bureaucracy-free content marketing, Sina Weibo was slow to evolve, Quebec loves Twitter, Pinterest and Google+ are gaining on Facebook, what to do with marketing data and more, it''s This Week in Social Media. These are those links.

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Computer Security for NGOs

Little Web Giants

We also have a responsibility to help those we work with to better protect themselves online and in using their mobile devices, especially when they may not be technologically literate, as with children, the elderly, or people with cognitive disabilities. Marketing and outreach. Think of it as herd immunity from surveillance.”.