article thumbnail

5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney

Diva Marketing Blog

Just as you would not construct your house on rented land, you wouldn’t want to build your online authority on digital real estate that you don't own, such as a social network. Most website content management systems incorporate a blog component. Actively Participate in Social Media.

article thumbnail

5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney

Diva Marketing Blog

Just as you would not construct your house on rented land, you wouldn’t want to build your online authority on digital real estate that you don't own, such as a social network. Most website content management systems incorporate a blog component. Actively Participate in Social Media.