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Building a New Kind of Cruise Community

Waxing UnLyrical

So we spent months creating an entirely new CMS (content management system) from scratch – WordPress didn’t have the firepower. We replaced the cruise lines’ over-the-top marketing come-ons with helpful, informed consumer journalism. People trust recommendations from peers and strangers over established experts.

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Why Brands are Adopting the Digital Newsroom Approach

Proactive Report

You need to pick a newsroom platform that has these features: An easy-to-use content management system, so you can publish the content without the need to call IT. The ability to post different content categories. monitor mentions, shares, retweets, clicks and the effectiveness of your content. https://www1.gotomeeting.com/register/977317208.

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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

You can view this in the spirit of Robert Scoble’s To create or curate? , I predict the return of long-form journalism. “The future of news is about distributing content as widely as possible and monetising not just content but relationships. Yet they will read 1,000-page novels on their Kindles.

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7 Ways to Take the Media World by Storm

Convince & Convert

And heck, right now, 32 percent of “Wall Street Journal” website traffic comes from a mobile device (60% from a smartphone and 40% from a tablet device). Most media companies either have legacy systems in print or (I can’t believe I’m saying this) digital. For curation , look at PublishThis or Curata.