Janet Fouts

OCTOBER 29, 2012

Lots of people will tell you ”Social Media Influencers” are the key to social media marketing but what does that really mean? Is influence based on number of connections? Do they get comments and do people share their content through social media? Klout , Peer Index or Kred score?

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Influencer Klout URL Social Media 135

Stay N' Alive

SEPTEMBER 21, 2010

or, “how do I create traffic?&# There’s even a book about it called, “How to win Friends and Influence People.&#. To another person I suggested building a monthly consulting plan where we work gradually towards that goal. What I haven’t shared is how to network to build that influence.

Influencer 102

Influencer Social Capital Publishing Twitter 102

Convince & Convert

JUNE 22, 2010

Be Your Own White Knight I know this blog is called Convince & Convert, and originally I thought that was a perfect description for the social media and real-time business revolution. I’m not going to tell your company that social media is pointless and “not for them&# because that’s simply not true.

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Social Media B2B Company Consultant 130

Convince & Convert

MARCH 6, 2012

Jay: Which brings us to today’s book, Return On Influence. There was a reason why nobody in social media has written a book about the nature of influence. I turned to experts like you and to Robert Scoble , and the famous acclaimed author, Robert Cialdini , the author of “ Influence at Work.”

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Klout Influencer Case Study Proposal 122

Convince & Convert

JUNE 23, 2010

If you can control the constraints of a system, you can influence the order within that system. link] Hot In Marketing Crowdsourcing: Beyond the Basics | Guest Posts | Social Media Consulting – Convince & Convert [link] [link] Paul Dombowsky Excellent points.

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Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

JUNE 28, 2010

On today’s Web, buying decisions are influenced less by the grand, sweeping programs that take old marketing and put a fresh coat of social paint on them. today’s Web, buying decisions are influenc… [link] [link] Innovate AZ Why You Should Use a Content Rationale Report: Little is the new big.On

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Social Media Strategy Report Buy 127