Akamai Marketing

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The Wells Fargo Debacle.how to get around it

Akamai Marketing

As a business person, was frustrated to be in the industry being used as a scapegoat for the larger problems for an industry and economic woes. After all, sponsoring and hosting events is an industry too, and it employs a lot of people. This will not kill the event or incentive industry. Let’s get smart.

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The Case for Active Users as Social Media Community Managers

Akamai Marketing

Travel and tourism in our state’s largest industry. I’m often very grateful for my personal social media presence when consulting with businesses or organizations about their social media presence and structure. I wouldn’t say their activity was massive, but at least there was a presence. Why was this?

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Successful Blogging for Small and Medium Businesses

Akamai Marketing

If you can’t think of what to blog about, get inspiration from the news, industry occurrences, message boards and other communities where your customers are hanging out. Be disciplined: develop an editorial calendar, leave room for newsy items that your company should be commenting on. Blog regularly 1-3X minimum per week.