article thumbnail

What every consultant should know about social media analytics

Sherrilynne Starkie

These are essential skills and talents, but to be a successful social media consultant you must add some ‘left-brain’ qualities. Effective social media analysis takes the right combination of hard skills and softer aptitudes. A good social media consultant will be au fait with: Google Analytics and Tag Manager.

article thumbnail

How a social media consultant can help your business

Sherrilynne Starkie

When you figure that nine out of ten Canadian adults use social media, it’s clear where the best marketing opportunity is. Many organizations are on social media, yet they don’t see tangible business advantages. It can seem like social media is a waste of both time and resources in a world of competing priorities.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Five content marketing tricks of a great social media consultant

Sherrilynne Starkie

As in most professions, an experienced social media consultant knows certain tricks of the trade to content marketing work better, faster, easier. There is no doubt that social media, when done right, is a time suck. Social video generates 1,200 per cent more shares than text and images combined.

article thumbnail

Social Media Marketing for Beginners: 10 Tips

Hootsuite

It’s time to take your first steps into social media marketing. billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. Find more eye-popping stats about social media here !) More than 4.95 The good news?

article thumbnail

6 Ways to Avoid Burnout as a Social Media Manager

Social Media Strategies Summit

For social media managers, being “always on” has long been a challenge of the job. Sprout research found almost two-thirds of social media professionals had experienced burnout in the previous three months , while two-fifths planned to quit working in social media within the next two years.

article thumbnail

How Social Media Marketers Can Manage Multiple Projects Efficiently

Convince & Convert

Managing multiple marketing projects on social media can be challenging. But how do you manage all these tasks across multiple social media platforms without compromising your content quality, consistency, and sanity? Planning is one of the most important factors for success in your social media marketing initiatives.

Project 126
article thumbnail

How Hootsuite Integrates Our Paid and Organic Social Strategy

Hootsuite

At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. I sat down with some experts at Hootsuite and they shared how our strategic efforts work together. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence.

HootSuite 109