Jon Loomer

AUGUST 23, 2023

Factors like country, objective, and industry all matter. Here you go… This ad set was compared to other ad sets based on: Campaign goals (Leads) Regions (US) Industries (Software as a Service) Business Sizes (?) Edit Industry In this example, you may have noticed that my peers are based on the Software as a Service industry.

API 147

API Cost Report Consultant 147

Waxing UnLyrical

MAY 15, 2018

A recent survey conducted by Ned Lundquist’s Job of the Week (JOTW) in partnership with Sword and the Script Media, LLC sought to find out the true status of our industry. Another 50% brought on an agency partner based off an industry specialty or experience reaching a particular audience. Let’s hit it. Let’s Talk Money.

Survey 185

Survey Industry Newsletter Press Release 185

Sprout Social

APRIL 19, 2022

There’s a universal truth behind the rise of conversational marketing: People miss talking to other people. Some 70% of people agree they expect conversational experiences from brands. To provide the best customer experience possible, invest in conversational marketing. What is conversational marketing?

Conversation 100

Conversation Strategy Social Media Marketing 100

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. Organic conversations, feedback and reviews can’t quite literally be bought. Reviews and recommendations. The reality?

Conversation 136

Conversation Review Marketing How To 136

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. Fortunately, plenty of smart folks can provide the answers: higher ed thought leaders who regularly post about what’s happening in the industry (and what it means for people like you). Bart Caylor Who Are They?

Marketing 240

Marketing Education Forums LinkedIn 240

Convince & Convert

JUNE 20, 2017

That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. At the end of the day, conversions occur when you put the right content in front of the right eyes. For the sake of conversions, it’s good practice to get straight to the point.

Conversation 101

Conversation Video Content How To 101

Webbiquity SMM

JANUARY 23, 2024

This list should also include industry-specific keywords. Some key conversations may even slip through the cracks. Understanding your customer’s feelings requires a deep dive into the intent behind their social media conversations. You may want to use online spreadsheet tools to easily track and organize your keywords.

Sentiment 142

Sentiment How To Analysis Trends 142

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales.

Industry 60

Industry Real Estate Content Insurance 60

Bill Hartzer

MARCH 20, 2014

With this rapid growth in social media uptake, the demand for social media training and consulting has risen tremendously. The question however remains, “what do you ask when seeking to hire social media consultant s?” Competent consultants need to demonstrate a thorough understanding of your marketing niche.

Consultant 133

Consultant Questions Social Media Compete 133

Waxing UnLyrical

OCTOBER 26, 2016

It’s simple – call a few people and have some in-depth, one-on-one conversations. My consulting firm recently completed a research project for a regional utility to assess how industry peers were using social media. We didn’t want to talk to everyone in the industry since this wasn’t a survey. and dig deeper. The result?

Conversation 100

Conversation Project Metrics Survey 100

Waxing UnLyrical

JUNE 11, 2021

That said, it certainly makes for good dinner party conversation ( #seewhatIdidthere ). actual engagement and sidebar conversations among commenters including, of course, the obligatory social media smart-a**es waiting to trip up any/everyone they possibly can. But until Kristy mentioned it, I literally had NO idea.

Upcoming 251

Upcoming News Consultant Hosting 251

Sprout Social

MARCH 5, 2024

Dan leads the team strategy by consulting on strategy, best practices, and interpreting key campaign metrics and trends. The Social Media Specialist who reports to Dan handles scheduling, pulling metrics and monitoring conversations across social channels. Every brand or business line has their own objectives and audiences.

Resources 102

Resources Telecommunications Collaboration Project 102

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

Social media consultants are a dime a dozen these days, but a good social media strategist can mean the difference between reaching your goals or spending seemingly endless hours and budget with little to no return. Here are some simple tips that should be kept in mind regardless of your business or industry. Who has time for this?

Industry 231

Industry Real Estate Social Media Travel 231

Convince & Convert

SEPTEMBER 30, 2021

Industry peers and competition . We coined the term “Acceptable Eavesdropping” to describe the ideal way to listen to existing conversations happening online. Adapting social listening rules to how individuals can eavesdrop pays off in these ways: Follow prospects & peers and join the conversation they’re already having .

Skills 194

Skills Groups Groups LinkedIn 194

Jon Loomer

DECEMBER 13, 2021

Your clients will vet you as a contractor or consultant. INDUSTRY: There are some industries that are problematic. Some industries are also much more difficult than others to find success than others. Other industries are made for Facebook ads. What About the Conversions API? You, too, should vet them.

Advertising 198

Advertising Facebook API Reputation 198

Janet Fouts

JULY 13, 2020

This week Janet facilitates a conversation with 4 individuals who have their fingers on the pulse of the issues, to offer some insights into what’s been going right, as well as what we can certainly be working on as conscious, mindful, and engaged marketers. Aleya Harris is the founder and owner of Flourish Marketing.

Brands 226

Brands Marketing Committee Consultant 226

The Marketing Blog

DECEMBER 24, 2009

Conversations Jump to Comments Image by cambodia4kidsorg via Flickr Over the course of December, I have been closely following Jacob Morgan ‘s blog-posts on Social Media , emerging Enterprise 2.0 Conversations (themarketingblog.wordpress.com) [.] Conversations (themarketingblog.wordpress.com) [.] 00 am Enterprise 2.0

Conversation 155

Conversation Web 2.0 Startup Flickr 155

Janet Fouts

MARCH 20, 2023

Can we have a conversation, give feedback or direction and feel we’ve represented our best selves? About Ann Ann Latham is the founder of Boston area consulting firm Uncommon Clarity®, Inc. How are we communicating what we need to others? What happens when we don’t and things start to go awry?

Consultant 91

Consultant Skills Organization Process 91

Ignite Social Media

AUGUST 9, 2022

Since its inception in 2010, Sprout has established itself as an industry leader in the social space, servicing some of the biggest brands across many industries. Contact Views – Users can access shared customer records, conversation history, and customizable Contact Views. . What can you expect with the demo? .

Review 155

Review Social Media Management Price Collaboration 155

The Realtime Report

SEPTEMBER 13, 2022

First-to-market live e-retail video SaaS establishing new industry standard, ushering in the relational economy era by combining the simplicity of a call with the power of e-Commerce for superior online shopping interactions rivaling in-store experiences; Game changing e-Tail tech far exceeds first round funding target. Merilee Kern.

Retail 91

Retail Video Microsoft Loyalty 91

Oktopost

MARCH 4, 2024

Customer segmentation Customer segmentation in B2B SaaS involves dividing your target organizations into specific groups based on industry vertical, company size, geography, and usage behavior. Consider your target demographic, organization, industry vertical, goals, challenges, and buying criteria.

B2B 62

B2B Strategy Marketing Case Study 62

Sprout Social

SEPTEMBER 18, 2023

See where your dollars had the most impact in the previous year—the campaigns that brought the biggest return on ad spend (ROAS), conversion rates or lead sources. Look for industry benchmarks to gain insights into what your competitors are spending on marketing. How has AI impacted the market?

Marketing 131

Marketing How To Sample Samples 131

Sprout Social

SEPTEMBER 12, 2022

Read on to explore the industries they specialize in, services they provide and to hear about each of them with descriptions written in their own words. Stand-out services: Social Media Management, Paid Social, Consulting/Strategy, Content Marketing, Email Marketing, Lead Generation, Recruitment Marketing. Drop & Hook.

Social Media Management 90

Social Media Management Social Media Real Estate Brands 90

Convince & Convert

JANUARY 31, 2024

The virtual assistant industry has grown exponentially over the years, highlighting its importance for brands all over the world. One study projected that this fledgling industry will grow at a CAGR of 37.3% They will help you measure your performance and provide insights into your reach, engagement, and conversions.

Project 126

Project Social Media Template Templates 126

Talkwalker SM

JULY 28, 2016

Here are 5 great examples of hashtag campaigns from the hospitality industry that will inspire your social media strategy. of the Consumer Decision Journey Using Social Listening” #SPGLife: Starwood leverages UGC to boost website conversions. LifeWellTravelled: Cathay Pacific sets the travel tone.

Hashtag 60

Hashtag Industry Campaign Hotels 60

Sprout Social

MAY 18, 2023

Social media copywriting varies greatly by industry and brand. Consult the competitive analysis and research you’ve done on your audience to inform your copywriting strategy. Sprout’s competitor reports and listening tools expedite this research by identifying what kind of content works best on social for your audience and industry.

Social Media 126

Social Media Template Templates Skills 126

Pam Moore

JUNE 4, 2019

Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders. Unfortunately most digital marketers lack even the most basic foundational skills to truly optimize their conversion rates. It's not that they don't want to increase conversions and sales.

ROI 60

ROI Conversation Template Templates 60

Sprout Social

FEBRUARY 12, 2024

It’s also important to align influencer activities with platforms that drive high engagement and conversion rates. They collaborate with Productivity Consultant Paul Minors, whose expertise mirrors the needs and interests of Pipedrive’s core audience. Take Pipedrive, for example. It also gives you a consistent audience.

Influencer 106

Influencer Marketing Collaboration ROI 106

Convince & Convert

OCTOBER 30, 2017

As a result, many organizations are turning to social listening tools to make sense of the online conversation. Industry terms and trends: 61%. Industry terms and trends: 61%. Industry/brand influencers: 60%. Like any conversation with someone you don’t know well (yet), there are some topics you’ll want to avoid.

Brands 193

Brands Sentiment Influencer Survey 193

Convince & Convert

MARCH 26, 2015

Whatever business you think you are in, you are now in the entertainment industry—and most marketers are ill-prepared. Welcome to the entertainment industry, folks! Continue the conversation on our Facebook or Google+ pages. Image via BigStockPhoto.com. It used to be so easy.

Industry 60

Industry Marketing Exercises Buy 60

Pam Moore

SEPTEMBER 4, 2023

Let's keep the conversation alive with love and authenticity! The post Oh the Places AI Can Go: A Marketing Journey with Dr. Seuss first appeared on Pam Moore Speaker, Trainer, Consultant. ⏰ Here's to our soulful journey into the exciting world of AI! Go get-r-done, peeps!

Marketing 147

Marketing Authentication Training Consultant 147

Bill Hartzer

NOVEMBER 29, 2012

You should always be looking for the ads that attract the most clicks and are demonstrating good conversion rates on your landing pages. Those campaigns that require budget, but don’t achieve conversions should be watched closely, and eliminated when they start keeping the high-performing campaigns from improving. based marchFIRST.

CPA 100

CPA Conversation Google Consultant 100

Ignite Social Media

FEBRUARY 17, 2021

In addition to the changes we’ve made in our personal lives, many of our professional lives have also changed as different industries cope with the pandemic. The world of marketing is certainly one industry to keep an eye on. The same applies if your brand provides virtual consultations of any sort.

Social Media 176

Social Media Marketing Influencer Team 176

Pam Moore

OCTOBER 20, 2020

However, very few marketing experts, agencies or consultants in the industry will actually tell you HOW to research and learn the details about your customer! How to leverage natural conversation for customer research. How to tap into industry reports for customer research. ” Yes, this is true.

Research 78

Research Template Templates Training 78

Sprout Social

DECEMBER 6, 2023

Without a social presence, you aren’t a part of vital conversations happening about your system. Craft policies and train your team Start by consulting with your legal and compliance teams, and make them a key partner in validating the legality of your strategy, campaigns and content.

Social Media 104

Social Media Privacy Insurance Guidelines 104

Oktopost

JULY 14, 2021

In her current role, Jill manages the marketing and communications function for Arcadis – a B2B professional services firm with 27,000 strong team who provide services including business consulting, sustainability, design, engineering and environmental consulting in 70 countries worldwide.

B2B 118

B2B Apple Consultant Team 118