Sherrilynne Starkie

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What every consultant should know about social media analytics

Sherrilynne Starkie

These are essential skills and talents, but to be a successful social media consultant you must add some ‘left-brain’ qualities. A good social media consultant will be au fait with: Google Analytics and Tag Manager. A social media consultant brings other aptitudes to the analysis piece too. So is adaptability.

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How a social media consultant can help your business

Sherrilynne Starkie

Adding a social media consultant to your team will fix this. Click To Tweet A social media consultant will devise an effective strategy and provide a workable delivery framework. That’s where working with consultants makes sense. Social media consultants know what they are doing when it comes to program implementation.

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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Social media consultants are not masters of the dark arts. Companies often call a consultant in because social media is not working. Companies often call a consultant in because social media is not working. Most consultants spend time getting an understanding of the organization’s digital footprint and online audiences.

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Five content marketing tricks of a great social media consultant

Sherrilynne Starkie

As in most professions, an experienced social media consultant knows certain tricks of the trade to content marketing work better, faster, easier. A social media consultant should invested in productive work, and use automation to perform repetitive tasks. Special Tricks. Trick 1: Be specific when setting goals.

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What’s your social media marketing budget?

Sherrilynne Starkie

If you didn’t answer yes to the two questions above, then you need to think about hiring a dedicated social media professional or working with an outside agency or consultant. The bonus with using an outside resource is that agencies and consultants usually have all the tools they need to get the job done. Breakdown milestones.

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Why your social media isn’t working

Sherrilynne Starkie

Bringing in a certified social media consultant can turn things around quickly. A social media consultant starts with an assessment of the alignment between social media activities and business goals and objectives. An outside consultant brings a fresh perspective. Your strategy is off (or non-existent).

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Is blogging still relevant in 2019?

Sherrilynne Starkie

We started this blog site primarily to create a sense of community among Strive Public Relations consultants, since most of us work from independent offices. A second objective was to raise the profile of the consultancy and drive traffic to the main website. And Strive Notes has certainly done that.