Social Media Strategery

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What Kind of Online Community Do You Have Behind Your Firewall?

Social Media Strategery

As CIOs and Chief Knowledge Officers bring tools that have been used on the Internet – blogs, wikis, microblogs, profiles – behind the firewall, they tend to expect the same results. "We'll So, if you're deploying social tools internally, what kind of community is your organization creating?

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Ten “Boring” PR Skills You Need to Have

Social Media Strategery

Check out my budget spreadsheets and staff forecasting tools! Do you know how to give honest, constructive feedback to a colleague? I got them all excited about riding roller coasters, drinking beer, and driving fast cars, but failed to mention the really fun stuff that I do every day. You want to get really excited about PR?

Skills 120
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Is Enterprise 2.0 Learned From a Book or From Doing?

Social Media Strategery

deployments are about changing a culture and not about implementing a new tool, but it’s another thing entirely to actually do it. tools like blogs, social networking, wikis, etc. tools like blogs, social networking, wikis, etc. isn’t a set of tools, it’s a mindset. Technology? Innovation?

Gov 2.0 84
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What Does Government 2.0 Mean to Me?

Social Media Strategery

isn’t about the tools, but what those tools enable – it’s about more than just creating a blog and engaging in dialogue with the public, it’s about more than just creating a wiki that’s open to multiple government agencies, and it’s about more than just making data accessible to the public.

Gov 2.0 77
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Who Will Become the Tesla or AirBnB of the Home Category?

Social Media Strategery

In a world where people don’t aspire to own their own homes or even openly despise the idea of owning a car, where does that leave the tool, yard care and appliance markets? Milwaukee Tools has a program where you can trade in old tools and get $100 off new ones. Give customers the ability to rent your products directly.

Hotels 50
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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

Development Social Media I Started a Blog But No One Cared Fri, Jan 8, 2010 Enterprise 2.0 Image Courtesy of Flickr user cogdogblog As many of you know, here at Booz Allen, we’ve got an internal suite of social media tools available on our Intranet – hello.bah.com. why isn’t anyone asking questions?

Gov 2.0 125
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Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our Relationship

Social Media Strategery

Sites that are supposed to show data flow in fact are partial and ideological — so often it’s extreme leftists merely baking their ideologies into these tools and celebrating themselves and their consulting. Coming out here and participating in BlogWorld showed me the next stage of our Gov 2.0 relationship.

Gov 2.0 94