Direct Marketing Observations

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The Ambient Conversations of Twitter

Direct Marketing Observations

The gist being that what we call our network on Twitter is very loosely constructed and defined. The rest of what is happening is the self promotion or the marketing of one’s self or company. Last week I wrote about the diminishing return of relationships on Twitter.

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From Interruptions to Interactions-The Irony

Direct Marketing Observations

Before I give you my 2 cents on that chapter I have to tell you, it was probably one of the easiest reads on social media marketing that I’ve read in a while. Tags: Social Media marketing greg verdino micromarketing. Greg Verdino of Powered, wrote a book called microMarketing. I was asked and honored to review chapter 5.

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10 social media sites, blogs and links you might have missed

Direct Marketing Observations

When I participated in this innovative Twitter project by Toby Bloomberg is an incredibly smart marketer out of Atlanta, I had no idea she would make it into an ebook, but it’s a great read and was a great idea! Social Media Marketing GPS: A New Media Roadmap For Creating A Social Media Strategy.

Sites 148
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Is Twitter really working for you? 10 questions

Direct Marketing Observations

She goes on to say that “The expansion of our digital universe has shifted not only how we spend our time but also how we construct identity&#. How much, was I shaping my Twitter feed, and how much was Twitter shaping me? She’s right you know. We tweet for others. Or do you tweet just to tweet?

Questions 189
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This weeks #SocialMedia Tweetchat Topic: Destruction of the Media Industry: Will We Be Better Off In the Long Run?

Direct Marketing Observations

Our moderator, Paul Gillin, has delightfully taken the initiative to not only come up with his own topic, but to construct a post as well. In just 10 years, our century-old mass-market media model has given way to a new structure dominated by the economics of one. Customers now take their opinions directly to the market.

Industry 143
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How to Alienate an Influencer with Horrible Customer Service.

Direct Marketing Observations

I’m thinking it was supposed to be a constructive comment- but don’t mutter under your breath how I’m wrong and I’m crazy and you’re right. I can’t believe he’s doing this. I stop him and say wait a minute, I eat chicken all the time too and it just did not taste right. You can’t be serious.