Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture
Keyhole.co
MARCH 26, 2024
Let’s see how LEGO’s social media strategy builds on its prominence in pop culture. Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. Sure, LEGO is a prime playground catering to the entertainment and education of children.
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