Ari Herzog

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Why There is No Social Media Scorecard

Ari Herzog

It is common, especially when attending your first social media workshop or listening to your first conference panel or webinar on the topic, to be confused. Your parents, family, friends, and educators will guide you on proper decorum and what-if roads to travel — but your life is yours, to do with what you please.

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Should Consultants Compete or Cooperate?

Ari Herzog

A frequent attendee of social media workshops and conferences in the 60-mile radius of where I live, I have met many people who are aligned with the work I am also passionate about. Why do they need to travel all over the region? Why must we compete? Can’t we, shouldn’t we cooperate first?

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