Social Media Strategies Summit

SEPTEMBER 25, 2019

Artificial intelligence makes it possible for chatbots to “learn” how to respond to customer requests by discovering patterns in the data. They can apply identified patterns to solve similar problems or questions. The bot, available on Facebook and Slack, allows guests to request basic hotel services right from their own smartphones.

Examples 185

Examples Real Estate Hotels Marketing 185

Oktopost

MARCH 5, 2019

Conferences are real-time events which you can build a real-time marketing campaign around. You could have a social campaign targeting everyone in a five mile radius of the conference with a message on how your software can help them become “Big in Japan.”. If you’re coming up blank, conference agendas will give you ideas.

Strategy 125

Strategy Marketing B2B Hotels 125

Twist Image

OCTOBER 19, 2012

Ibis hotels to have robots paint art while they track your sleep: no, that's not creepy at all - Engadget. "In an interesting example of quantified self and new interfaces, the Ibis hotel is using bed sensors and robot arms to paint pictures of your sleep patterns. It's gymnastics for the brain (like the TED conference ).

MySpace 85

MySpace Hotels iPad Yahoo 85

Convince & Convert

AUGUST 2, 2012

” I saw another one recently about Doubletree Hotels, who did something out of the ordinary to delight a kid in a hotel, and KLM Airlines has done this. Then from there the pattern starts to repeat as you rejigger the media and go back and forth. Jay : It’s a heck of a conference. But here’s the thing.

Social Media 115

Social Media Groups Groups Team 115

Convince & Convert

JULY 28, 2010

Four high-rise hotels surround Starbucks like castle ramparts, each filled with caffeine-crazed travelers. At least 50% of all hotel rooms (hundreds) have windows that look out directly on the Starbucks roof logo. When you find a pattern, create content to address it. Have them document EVERY question they receive.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

JULY 27, 2012

So, now, it’s a pretty robust methodology with process tools and technologies… Jay: Conferences and things like that, exactly. Richard: Conferences and certification. You have hotels and motels, and then laptops and computers. I mean, you look at Trip Advisor for the hotel industry. Richard: Absolutely.

Airlines 115

Airlines Sentiment Hotels ROI 115

Convince & Convert

MAY 10, 2012

Actually, sitting here with me in an undisclosed hotel room in New Orleans, Louisiana, Marcus Sheridan, The Sales Lion. We should’ve gotten a bigger hotel room. Eric : So Marcus spoke at a conference, evidently, that a couple Argylers attended. Amazing guest on the show today. He’s going to blow us away.

Hubspot 114

Hubspot Mobile Analytics Google 114