Sprout Social

FEBRUARY 15, 2024

Social media management tools like Sprout help you conduct sentiment analysis with artificial intelligence so you can easily review and measure what people are saying about you—and topics related to your brand and industry—across social media. Thus, helping you gain a competitive edge over the rest of the industry. How do you compare?

Engagement 102

Engagement Tips Loyalty Metrics 102

Social Media Strategies Summit

DECEMBER 22, 2022

Use Community & Event-Specific Hashtags. Hashtags are an invaluable way to stay on top of social media conversations — particularly for agencies with huge followings. Storytelling can be one of the most valuable tools for marketers in any industry, and the world of social media for government is no different. Tell a Story.

Social Media 171

Social Media Engagement Transportation Hashtag 171

Sprout Social

NOVEMBER 30, 2023

Also follow social media hashtags related to your product or service. For example, if you run a home office furniture company, you might follow hashtags like #ergonomicchair or #homeoffice. Hashtags: What hashtags are your competitors using? Engagement: How many likes and comments does your competitor’s content get.

Analysis 102

Analysis Sentiment Marketing How To 102

Convince & Convert

APRIL 10, 2018

My recommendations are based on my work with MarketingProfs and Salesforce to add social frosting to their already fabulous events, and my experiences speaking at several dozen conferences annually. Plus, every conference has the same MVP attendee: some guy named Google. Collaborate with your speakers to produce teaser content.

Eventful 107

Eventful Social Media Conference Hashtag 107

Social Media Strategies Summit

AUGUST 10, 2023

To help you do better influencer marketing , we’ve rounded up 10 of the top influencer marketing campaigns from brands across multiple industries, including: B2B technology Consumer goods Food and drink Nonprofit organizations Health and fitness 1. Sign up for our next social media conference ! Featured image by Freepik.

Influencer 186

Influencer Campaign Marketing B2B 186

Waxing UnLyrical

MAY 20, 2011

The daily PR & Marketing calendar of event hashtags. Time was there was a “season&# for conferences. Now, it seems there’s a conference pretty much every day of the week, sometimes more than one. Not to mention keeping track of the various hashtags that are associated with them.

Resources 251

Resources eBook CSR Social Media 251

Oktopost

FEBRUARY 3, 2020

Connect with other B2B companies in your industry with a similar audience profile. Tip #4: Use Hashtags. Instagram videos and photos are categorized by hashtags. This means, if you want your audience to find your posts, you should use appropriate hashtags. . What is working less? Tip #2: Follow Others.

B2B 125

B2B Instagram Hashtag Meme 125

Writtent Blog

SEPTEMBER 3, 2013

Marketers worldwide are still buzzing about Inbound 13, the world’s largest inbound marketing conference. Between over 100 amazing speakers like Seth Godin and Arianna Huffington, an on-site concert and tons of networking opportunities, it’s no surprise the designated hashtag of #Inbound13 was trending on Twitter for much of the conference.

Conference 72

Conference Marketing Hubspot Metrics 72

Rebekah Radice

DECEMBER 14, 2017

Especially since the days of making connections solely through conferences and other live events are long gone. If your goal is to connect with people in your niche , you can start by doing a search for your industry keyword inside LinkedIn. Hack Your Hashtags. Not every hashtag will get you the results you’re looking for.

Social Media 132

Social Media Hashtag Social Networking Research 132

Rebekah Radice

MARCH 19, 2017

Ever leave a conference and wish you’d connected with more people? As I’m getting ready to leave for two large conferences this week – #AdobeSummit and #SMMW17 – it’s easy to see that organization and preparation are the keys to success. Before the Conference: Do Your Research. Hashtag Research.

Eventful 132

Eventful Social Media Conference Hashtag 132

Webbiquity SMM

NOVEMBER 27, 2018

Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. It’s the simplest platform for connecting, sharing, and engaging with key industry influencers. Case in Point: Event Marketing.

Team 160

Team Marketing B2B Eventful 160

Waxing UnLyrical

SEPTEMBER 18, 2013

Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate. Guest Bloggers: If you hosted a speaker at your event or built a relationship with someone in the industry, offer to guest post on their site, and invite them to yours. She can be found on Twitter at @lisaml15.

Eventful 195

Eventful Hashtag Community building Hosting 195

Ignite Social Media

JUNE 1, 2022

We get it — almost everything is hosted online, from social gatherings, conferences, and events. . Influencer marketing has truly skyrocketed within the marketing industry. And how we’re seeing it at Ignite , it looks like it’s here to stay to the new normal — pandemic or post-pandemic. Read more here.

Eventful 161

Eventful Social Media Marketing Influencer 161

The Realtime Report

JANUARY 28, 2017

At this stage, posting useful content that educates your buyers on industry trends, tips and best practices that they can apply in their job is the way to go. Audit the social profiles of influencers in your industry and see what they’re posting. For example, let’s say a prospect just shared an article from an industry influencer.

B2B 91

B2B ROI Social Media Hashtag 91

Webbiquity SMM

OCTOBER 7, 2014

Leverage Hashtags From Industry Events. If there is a major conference or Twitter chat that is relevant to your industry, take advantage. Include the event’s hashtag in your tweets to promote your content. Relevancy always increases click through rates.

Twitter 189

Twitter URL Hashtag Reddit 189

Sprout Social

OCTOBER 4, 2021

Social data has become a critical source of strategic insights for businesses of every size and industry. the topic, format or hashtag) can help guide smarter content creation. Identify industry influencers or partners. Looking back at content that performed particularly well (or poorly) and assessing the details (e.g.,

Data 122

Data Sentiment Metrics Analytics 122

Jeff Esposito

APRIL 10, 2013

A lot of people will talk about the annual South by Southwest conference as having jumped the shark due to size, innovation or over-sponsorship. While I am sure many of these folks have valid gripes, I’d counter that the conference is still relevant; you just need to cut through the noise. AND IT’S RUDE.

Conference 42

Conference iPad Meeting Hashtag 42

Sprout Social

APRIL 4, 2023

Industry partners Any other organization or company affiliated with your brand can also be a brand advocate. Think: comarketing or cobranding campaigns with your industry partners as an opportunity to also increase your reach. Sprout Social’s Social Listening tools let you search for specific terms and hashtags related to your company.

Brands 125

Brands ROI UGC Authentication 125

Waxing UnLyrical

OCTOBER 19, 2012

I returned a couple of days ago to the DC area after a whirlwind trip to San Francisco and the 2012 PRSA International Conference. There are a ton of conferences that take place. But #prsaicon (the hashtag for the conference since last year) is one that I always look forward to. Crowded mart, crowded mind.

Storify 244

Storify Conference Nielsen Hashtag 244

Direct Marketing Observations

FEBRUARY 5, 2010

This past Tuesday on our weekly Hashtag socialmedia tweetchat , we were honored to have one of the classiest people I’ve gotten to know, host our chat, BL Ochman. 5) Teach your execs and colleagues how to follow conferences and events and comment via hashtags. It’s a very clear way to demonstrate value. Find them.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

agora pulse

JANUARY 3, 2020

First, tweets with hashtags get 100% more engagement, so don’t forget to use them in your posts. Create your own branded hashtag to make your tweets easier to find. Identify the hashtags most associated with your industry. Search posts with these hashtags and see if you can find anyone to represent your brand.

Tips 129

Tips Twitter Influencer Hashtag 129

Buffer Social

AUGUST 1, 2023

As a breakfast and baked goods company, innovation in my industry typically comes in the form of launching a new flavor or a line extension to a product we already offer. billion views on the viral hashtag, maybe putting our slightly-too-large bite-sized pancakes in a bowl with milk.

Trends 75

Trends Products Retail Influencer 75

Janet Fouts

JULY 16, 2014

These may be potential customers or competitors I want to keep an eye on, or hashtags I want to follow but not make a big deal on my profile about. Hashtag lists. When I go to a conference I use the hashtags relevant to that discussion. Hashtag lists. Below are some common types of Twitter lists. Your Tribe lists.

List 140

List Twitter Hashtag Curation 140

Rebekah Radice

JULY 13, 2015

Freely sharing your knowledge, know-how and expertise goes a long way towards establishing your reputation as the go-to professional within your industry. Tweets with a specific hashtag (#twitter). Spend time at an industry conference? Hashtags: Identify relevant hashtags based on industry, niche and location.

Engagement 134

Engagement Twitter Hashtag Real Estate 134

Hootsuite

JULY 2, 2019

Especially if they’re enthusiastic about their work or about showcasing their industry expertise. They can enhance their credibility and position themselves as industry experts. To help meet employee expectations for trust and social impact, you could: Identify your company as an industry disruptor that inspires innovation.

Social Media 111

Social Media Guidelines HootSuite How To 111

Freelance Social Media

DECEMBER 4, 2009

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Free State Social 2010 – Lawrence KS #FSSocial by cinta5 on December 4, 2009 Whitney Matthews ( @WhitneyMathews ) announced this morning a social media conference being held April 2010 in our backyard-Lawrence, KS.

Sports 174

Sports Foursquare Conference RSS 174

Sprout Social

OCTOBER 3, 2016

One way to increase interest around your series is to make a branded hashtag. With a branded hashtag, people can search to learn what the series is about and see past content you’ve published. For instance, the blogging conference and community Blog Elevated has a page dedicated to its weekly Twitter chat.

Small Business 111

Small Business Social Media Hashtag Hosting 111

Rebekah Radice

MARCH 19, 2017

Ever leave a conference and wish you’d connected with more people? As I’m getting ready to leave for two large conferences this week – #AdobeSummit and #SMMW17 – it’s easy to see that organization and preparation are the keys to success. Before the Conference: Do Your Research. Hashtag Research.

Eventful 60

Eventful Social Media Conference Hashtag 60

Rebekah Radice

DECEMBER 14, 2017

Especially since the days of making connections solely through conferences and other live events are long gone. If your goal is to connect with people in your niche , you can start by doing a search for your industry keyword inside LinkedIn. Hack Your Hashtags. Not every hashtag will get you the results you’re looking for.

Social Media 60

Social Media Hashtag Social Networking Research 60

Sprout Social

APRIL 6, 2023

Content calendars are widely used in content teams, regardless of the industry. With Sprout Social, you can get a list of hashtags, keywords and topics relevant to your brand and audience to inform your content planning. It requires a more strategic approach that varies across industries and organizations.

Content 80

Content Collaboration Project Template 80

Sprout Social

OCTOBER 21, 2020

The events of 2020 disrupted the status quo for many industries, but few have been hit as hard as those that rely on face-to-face interactions and in-person experiences. Museum visits are mostly on-hold, live entertainment (e.g. concerts) are a no-go and sporting events are nearly shut out to anyone who isn’t a player.

Social Media 112

Social Media Analytics Eventful Hashtag 112

Sprout Social

NOVEMBER 4, 2016

With the sheer volume of social messages posted every second, it’s worth keeping an ear to the ground by using keyword search for phrases that your industry and community are engaging with on a regular basis. SproutSocial I monitor our company hashtags as well as terms/hashtags that match our technology practice areas.

Geotagging 40

Geotagging Instagram Twitter Hashtag 40

agora pulse

AUGUST 31, 2016

Defined as the process of monitoring digital conversations, your agency can use social listening to understand what customers are saying about your brand and industry online. By using keywords and following conversations, you can find, curate, and connect with content relevant to your industry a lot faster. I’ll give you an example.

Real Estate 62

Real Estate Curation Conference Energy 62

Pam Moore

JUNE 23, 2019

If this a first time event then check out similar industry events where a similar audience has attended. What hashtags are the attendees, sponsors and event organizers using? Don't assume that the event organizer understands how to best leverage your influence, reach and industry knowledge and expertise. Give More Than You Take!

Eventful 90

Eventful Tips Training Authentication 90

Sprout Social

MAY 2, 2018

By 2021 the dental industry is projected to be worth around $36.8 But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Dentists are in a bit of different position than many other industries.

Social Media 111

Social Media Marketing Industry Instagram 111

Sprout Social

FEBRUARY 20, 2020

As you confer with each department and hone in on their challenges, you’ll be able to form more concrete, focused goals. Observe how people search for jobs in the industry. Topic queries are the bread and butter of listening, and creating strong ones depends on the platforms, hashtags, keywords and phrases you include or exclude.

Strategy 118

Strategy Sentiment Analysis Social Media Management 118

Pam Moore

JUNE 23, 2019

If this a first time event then check out similar industry events where a similar audience has attended. What hashtags are the attendees, sponsors and event organizers using? Don't assume that the event organizer understands how to best leverage your influence, reach and industry knowledge and expertise. Give More Than You Take!

Hosting 90

Hosting Eventful Tips Training 90