The Realtime Report

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Making Social Media An ROI Positive Channel For B2B Businesses

The Realtime Report

By using conversational keywords (event hashtags, topical hashtags, mentions of brands, mentions of influencers) and bio keywords (job title, company, location), you can really hone in on your target audience and find those who are actively researching solutions in your space. Last May, we sponsored the Marketo Nation Summit.

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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

This style of marketing encourages fan pages and real time hashtag conversations with influencers. His dissertation, Transmedia Education, was presented during the 2014 TranXmedia conference at the Hong Kong Design Institute. What does transmedia marketing and storymaking look like?

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Hey, Twitter: I Want My Realtime Search. (And I Want It Now.)

The Realtime Report

I launched TWTRCON , a conference entirely focused on the business use of Twitter. ”Twitter is revolutionary!” This for a hashtag that is getting new tweets literally every few seconds. Why Realtime Search Matters. When I first learned about Twitter, I was smitten. I started tweeting like a madwoman. Notice anything?

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